I-Uganda Tourism Board yethula i-6th Pearl of Africa Tourism Expo

I-Uganda Tourism Board yethula i-6th Pearl of Africa Tourism Expo
I-POATE 2021

IPearl of Africa Tourism Expo (POATE 2021) ingumbukiso wokuqala wezokuvakasha e-Uganda ngokugxila ekutholeni kabusha, ekwakheni kabusha, ekuxhumekeni kabusha nasekuqaliseni kabusha umkhakha Wezokuvakasha wase-Uganda.

  1. I-POATE yindawo yezokuvakasha ehlelwa minyaka yonke yiBhodi Yezokuvakasha yase-Uganda.
  2. Ukwethulwa kwe-POATE 2021 okwenzeka kusukela ngo-Ephreli 23-25, 2021 kungaphansi kwesiqubulo esithi: “Ukuqalisa kabusha ezokuvakasha ukuze kuthuthukiswe umnotho wesifunda.”
  3. Isinqumo sokwenza okusobala asithintwanga nje kuphela yizinselelo ezihlukile ezibangelwe yi-COVID-19, kodwa futhi bekungaphandle kwesifiso se-UTB sokusebenzisa i-Intanethi ukuletha abaningi ebhodini ngangokunokwenzeka.

Phakathi nethemba nemisebe yethemba ekuvuseleleni umkhakha wezokuvakasha, i-Uganda Tourism Board (UTB) yethule ngokusemthethweni i-6 Pearl of Africa Tourism Expo (POATE 2021) ngoMashi 10, 2021. Kwakuwumbukiso wokuqala wezokuvakasha wase-Uganda njengoba kuqinisekiswe nguSandra Natukunda, Isikhulu Esiphezulu Sezobudlelwano Komphakathi se-UTB.

I-POATE ngumbukiso wezokuvakasha ohlelwa minyaka yonke yiBhodi Yezokuvakasha yase-Uganda. Ihlanganisa ndawonye abahlinzeki bezokuvakasha basekhaya, besifunda nabamazwe omhlaba, ama-ejenti wezokuvakasha, ama-ejensi okuya khona, nabadlali abahlukahlukene ekuhwebeni kwezokuvakasha ukuxhumanisa nokwenza lula ibhizinisi lezokuvakasha.

Ukwethulwa kwe-POATE 2021, okuzokwenzeka kusukela ngo-Ephreli 23-25, 2021 ngaphansi kwengqikimba ethi: “Ukuqalisa kabusha ezokuVakasha ukuThuthukiswa koMnotho esiFundeni” kuza phakathi nokuhamba kancane ekukhuleni kwamacala e-COVID-19 njengoba nje amanani ayizigidi ezingama-350 Umuthi wokugomela we-COVID-19 uyasetshenziswa emhlabeni wonke, ngokusho kweWorld Health Organisation.

Isikhulu esiphezulu se-UTB uLilly Ajarova ukusho lokho Isinqumo sokwenza okubonakalayo asikwaziswanga nje kuphela futhi sithonywe yizinselelo ezihlukile zomzimba nezokuhleleka ezibangelwe yi-COVID-19 kanye nemikhawulo ehambisanayo, kepha futhi bekungaphandle kwesifiso sika-UTB sokusebenzisa i-Intanethi ukuletha ababambiqhaza abaningi ngangokunokwenzeka.

"Sakhe inkundla eyisipesheli yemihlangano ezosiza imihlangano yomuntu ngamunye, izikhathi zokuxhumana ngejubane, kanye nezingqungquthela ezibukhoma zabadlali bezokuvakasha basekhaya, besifunda nabamazwe omhlaba," esho.

Ipulatifomu ebonakalayo inamakhono ahlukile anjenge:

  • Uhlu Lwemikhombandlela: Lokhu kufana nezethulo ezimi lapho ababonisi bezokwazi ukukhombisa imikhiqizo yabo kanye nezinsizakalo zabo ngezindlela ezahlukahlukene zemultimedia ezibandakanya ividiyo, izixhumanisi zewebhusayithi, nezincwajana ze-e. Ukuze kutholakale kalula futhi kutholakale imali, umbukiso ungabhala uhlu lwemikhiqizo yabo kanye nezigaba zensizakalo. 
  • Imihlangano ye-1-On-1: Imihlangano ezosebenza ngaphakathi kwesikhulumi izoba ngabathengi kuphela, abezindaba, kanye nababonisi kuphela futhi izovumela ababambiqhaza ukuthi baxhumane nabasebenzi bezimboni zokuhweba abahamba phambili ngamandla wokuthenga ngqo. Abahlanganyeli bangakha iphrofayili yabo yokuhambela, bengeze imikhiqizo nezindawo abanentshisekelo yokuthenga kuzo. Lokhu kuzokwenza kube lula kubabonisi nakwabanye ababambiqhaza ukuthola ngokushesha nokufanisa oxhumana nabo abavumelana nezidingo zebhizinisi labo.
  • Isizukulwane sokuhola: Ipulatifomu ebonakalayo ivumela ababambiqhaza ukuthi bahlele ukude imihlangano yevidiyo yemizuzu engamashumi amathathu kanye nenethiwekhi nabasebenza embonini. Uhlelo luvumela nokusebenza okuningi, njengokushintshaniswa kwamakhadi ebhizinisi, ukwenza izinkontileka ezisalungiswa, njll. 
  • Izikhathi Zokuqukethwe Zokukhetha: Ababambiqhaza bazoba nezikhathi ezahlukahlukene ezibukhoma, izingxoxo mpikiswano, kanye nezinkundla ezivela kochwepheshe bemboni abangakhetha kuzo. Izinhlobonhlobo zezihloko ezivela kochwepheshe ezindaweni ezibalulekile ezifana namahhotela, ezokundiza, ukuqina, ukusimama, nokululama emhlabeni we-post-COVID-19 konke kuhleliwe.

Abahlanganyeli be- I-POATE 2021 Kuzohlolwa ngezinqubo ezisungulwe yikomidi lokuhlela likazwelonke ukuze kuqinisekiswe ukuthi zisezingeni elifanele ukukhombisa ukunikezwa kwe-Destination Uganda.

Abathengi nababonisi abazobanjelwa le ndawo bazothathwa ezimakethe ezisemqoka kanye nezisafufusa ezingaphakathi kwe-East African Region (Kenya, Tanzania, Rwanda), nayo yonke i-Afrika (Egypt, Nigeria, South Africa), kanye nezimakethe zomhlaba wonke (North America, UK , nase-Ireland, kanye namazwe akhuluma isiJalimane, iJapan, iGulf states, neChina kanye nezimakethe ezintsha - iFrance, iBelgium, neNetherlands).

Ezinsukwini ezizayo ezizayo, i-UTB izobe ixhumana nomkhakha ngokuqhubekayo ukuthi ungawasebenzisa kanjani amathuba amaningi akhishwe yi-POATE 2021. 

“Ukwakha empumelelweni ye- I-POATE 2020 lapho sibhalise ukukhula ngo-138% kwabakhombisi, sisuka kwabangama-63 ngonyaka wezi-2018 saya kwabangu-150 ngonyaka ka-2020, sisebenzisa amandla e-Intanethi, kulokhu silindele ukuheha ababonisi abangaphezu kwama-200, ”kuqhuba yena.

Njengoba silungiselela ukuvuselelwa kancane kancane komkhakha wezokuvakasha wesifunda womhlaba wonke, sikholwa ukuthi i-POATE 2021 izonikela ngokulandelayo:

  • Ukwandiswa Kokuqwashisa Ngendawo: I-POATE 2021 izokwenza ukuthi izivakashi kanye nabakhangisi bezohwebo babukise futhi bathole imininingwane yakamuva ngemikhiqizo yezokuvakasha etholakalayo evela e-Uganda nasemhlabeni wonke.
  • Ulwazi olwengeziwe lomkhiqizo: I-expo izosiza abahlinzeki bemikhiqizo yezokuvakasha ukuthi bahlole ukwamukelwa kwale mikhiqizo emakethe ye-post-COVID-19 yase-Uganda.
  • Ukusatshalaliswa Kwensizakalo Yezokuvakasha Okuthuthukisiwe: I-POATE 2021 izokwenza abasabalalisi bemikhiqizo yezokuvakasha bakwazi ukuxhumana nabaphakeli nabasabalalisi kuhla lwamanani ukusungula ubudlelwano obudingekayo ekusimameni kwebhizinisi.

- Iziphesheli zezebhizinisi ezintsha nokuthuthukiswa komkhakha wangasese okuthuthukisiwe: Ngesikhathi se-POATE 2021, abahlinzeki bezinsizakalo nemikhiqizo ehlobene nezokuvakasha bazovala futhi basayine amadili ebhizinisi ngokubhukha ngohambo khona lapho. I-ROI elinganiselwa ku-UGX 12.2 billion kulindeleke eminyakeni elandelayo yezimali.

- Ukwakha Ubudlelwano; I-POATE 2021 izokwethula ithuba lokuxhumana nge-inthanethi ngababambiqhaza abakhulu embonini yezokuvakasha; izophinde ihlinzeke ngenkundla ewusizo yababambiqhaza yokuhlola ukushintshana kwemisebenzi yokubambisana.

Ekhuluma emcimbini wokwethulwa kwalolu hlelo, uMhlonishwa. UDaudi Migereko, onguSihlalo weBhodi labaQondisi lesi-4 le-UTB, uzwakalise ukuzethemba ngesikhathi se-POATE 2021: “Ngokuvamile, singasho ukuthi asikho isikhathi esingcono sokuthumela umyalezo wethemba emkhakheni wezokuvakasha; umyalezo ubugxile ekuvuseleleni, ekwakheni kabusha, ekuxhumeni kabusha nasekuqaliseni kabusha umkhakha wezokuvakasha e-Uganda. ”

Hon. UGodfrey Ssuubi Kiwanda, uNgqongqoshe Wezwe Wezokuvakasha, Izilwane Zasendle, kanye Nezinto Zakudala eKhabinethi Yase-Uganda, uqhakambise ukubaluleka kwezinkampani ezizimele ekuqaliseni imboni yezokuvakasha e-Uganda:

“Emakhaya, siyazi ukuthi izinkampani ezizimele bezilokhu zisukuma ngezinyawo kulokhu osekujwayelekile manje, futhi siyazi ukuthi bekungelula futhi ngeke kube lula maduze; kodwa yebo, kukhona ukukhanya ekugcineni komhubhe futhi njengoHulumeni, besilokhu senza umsebenzi wesikole ngokuthatha isitoko, sibheke izinsizakusebenza, futhi sihlele isu lokubuya ukuze sisekele i-UTB emizameni yayo yokuthola kabusha. ”

Ngokwe-Bank of Uganda Monetary Policy Report kaFebhuwari, umnotho wase-Uganda kulindeleke ukuthi ukhule phakathi kuka-3% - 3.5% kulo nyaka wezimali.

I-UTB inethemba lokuthi ukugonywa komhlaba wonke kuzodala ukuthi abavakashi bamazwe ngamazwe baphinde bangene ezweni. Ngokusho kweWorld Tourism Organisation (UNWTO), imboni yezokuvakasha iyasimama, kanti u-2021 kulindeleke ukuthi ube ngcono kuno-2020 futhi kulindeleke ukuthi kube nokuphindaphinda okulindeleke ngo-2022.

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