Emhlanganweni we I-Rome neLazio Convention Bureau, isu lokuhlasela lemboni yeMICE lizogxila emicimbini yezimoto nezemidlalo, imishado, kanye negalofu nokunethezeka ngokujwayelekile.
I-Bureau iqale kabusha umsebenzi ngesivinini esigcwele kusukela ekuqaleni kuka-2022, isekela izimpahla zayo emkhakheni wemihlangano, wokukhuthaza, umhlangano, kanye nemicimbi. Izenzo esezenziwe kakade kanye nezinhlelo ezihleliwe ezinyangeni ezizayo zimelelwe imicimbi efana ne-International Golf Travel Market (IGTM) ezoba se-Rome kusukela mhla ziyi-17-20 kuMfumfu wezi-2022; i-Ryders Cup 2023; iJubili 2025; IJubili Elingajwayelekile lika-2033 leminyaka eyinkulungwane yokuhlengwa kukaKristu; kanye nokwesekwa kokukhethwa kwe-Rome Expo 2030.
Ukukhula kwabangane nakho kuye kwaba okuphawulekayo. Uthe uMongameli we-CBReL, uStefano Fiori: "Ngemuva kwempumelelo ye-G20 eyayibanjwe ngonyaka odlule e-Rome futhi naphezu kwesikhathi esinzima kakhulu sobhubhane kulo mkhakha, asizange siyeke ukubamba iqhaza ezenzakalweni ezifana ne-IBTM, I-IMEX yaseFrankfurt, nokuhlela uhambo lomndeni endaweni.
"Namuhla, sibhekene nezimpawu eziningi ezithembisayo - kusukela ekuvulweni kwamahhotela amasha kanokusho ezinhlobo ezidumile ezifana neBulgari, Mandarin, Hyatt, Six Sense, Rosewood, Orient Express, eRoma, kuya ekusebenzisaneni okuvuselelwe nezikhungo zokubhekisela, iLazio. Isifunda, kanye noMasipala waseRome kusukela kuzinsiza ze-PNRR (ukwesekwa kwezimali kukahulumeni) okuhloswe ngazo ukuvuselela izivakashi inhloko-dolobha ukuya emicimbini yezemidlalo, yomculo, namasiko yezinga lokuqala.”
"Izimo ezingenakuphindwa namathuba okubeka kabusha iRome kanye nesifunda sayo phezulu ohlwini lwemboni yemihlangano nangale kwalokho."
Lo mgomo wabelwe iKhansela Lezokuvakasha, Iziphathimandla Zendawo, Ezokuphepha Emadolobheni, Amaphoyisa Endawo kanye Nokwenza Lula Ukuphatha, u-Valentina Corrado, ophawula: “Siphishekela isu lokutshala izimali eligxile ezingxenyeni ezintsha zezokuvakasha njengezimoto, umshado, ukunethezeka nokukhokhela. ukunaka imicimbi emikhulu esizoyisingatha.
“Umsebenzi wokuhlanganisa waqala nge-Convention Bureau i-Rome ne-Lazio, kanye ne-Rome Capital, kodwa futhi nezinkampani kanye nabalingiswa bochungechunge lokuhlinzekwa kwempahla ngokomfuziselo wobambiswano phakathi komphakathi nezimboni ezizimele, [okuzosivumela] ukuthi siqinise ukukhushulwa. yesipho sezivakashi saseRome naseLazio ezimakethe zamazwe ngamazwe nokwenza lula ukumaketha kwazo.”
Ukuzimisela okulinganayo kuboniswe yiKhansela Lezokuvakasha, Imicimbi Emikhulu Nezemidlalo kuMasipala WaseRoma, u-Alessandro Onorato, owagqamisa indlela “indima ye-Rome and Lazio Convention Bureau manje ezoba yisisekelo ngayo.
“Kumele kube 'yi-pivot' yeqembu eliphumelelayo nelichazwe kahle. Eqinisweni, ngo-Okthoba sizokwakha i-DMO ngesifiso sokuheha abatshalizimali abavela phesheya futhi ngaleyo ndlela sihlose uhlaka olwabiwe nezinkampani ezikulo mkhakha ukuze kube nokuxhumana okuhlosiwe okuzovumela iRoma ukuthi ingasaphili 'ngokuvakasha okuvamile' kodwa. kwezokuvakasha ngaphezu kwayo yonke ikhwalithi nezindleko eziphezulu."
Phakathi nomhlangano we-CBReL, uRaffaele Pasquini, uMphathi Wezokumaketha we-Aeroporti di Roma, wabe esengenelela futhi waqinisekisa umkhuba omuhle kakhulu wezinyanga ezimbalwa ezedlule ngokululama okuqinile kokugeleza kwabagibeli, ikakhulukazi abavela eNyakatho Melika lapho kukhona khona izihlalo eziphakeme kakhulu kuno-2019. futhi sikhumbula ukuvulwa kwePier A entsha engamamitha-skwele angama-70,000 enamasango amasha angama-23 kanye nendawo engakhokhiswa imali engu-3,000 square metres, enkulu kunazo zonke eYurophu.
Kwabe sekuyithuba lika-Benedetto Mencaroni, uMqondisi Wezentengiso wase-Italy we-ITA Airways, owagcizelela ukuzibophezela kwenkampani yezindiza kazwelonke entsha e-Rome-Fiumicino ngezindiza eziqondile eziya e-USA (e-New York, e-Miami, e-Boston, nase-Los Angeles) kanye nentsha ezayo. imizila yohambo oluphakathi nendawo.
Okwakuthakazelisa ngaleso sikhathi kwaba ukungenelela kuka-Enrico Ducrot, ongumqondisi oyedwa we-T.Operator Viaggi dell'Elefante kanye nomsunguli we-Eco Luxury Fair, umbukiso wokunethezeka oqhubekayo, ohlelweni olusha lukaNovemba 2022 ozosingatha abakhangisi abangaphezu kuka-500, ngokuphindwe kabili. izindawo zokubukisa zesikhala.
Ekugcineni, imikhonzo evela kuMongameli we-Convention Bureau Italia, uCarlotta Ferrari; kusukela kuMongameli we-Federcongressi & Eventi, uGabriella Gentile; kanye nakuMphathi-Jikelele we-Coopculture, u-Letizia Casuccio, bashayelwe ihlombe kakhulu.