Nini I-Southwest Airlines yaqalwa kwi-napkin ye-cocktail ngumsunguli Herb Kelleher, kwakukhona ifilosofi ehlukile kule nkampani yezindiza yokuqala ephumelele kakhulu.
Imibono emisha, indlela ephuma ebhokisini, kanye nabasebenzi abasebenze ndawonye njengeqembu eliwinile - kwenzekeni?
Encwadini ethunyelwe namuhla eBhodini leSouthwest Airlines Co., Elliott Investment I-Management LP iveze impendulo eyamukelwe kanye nezehlakalo ezibalulekile ezenzeke kusukela kwakhululwa incwadi yokuqala ka-Elliott kanye nokwethulwa ngenyanga edlule, eyayifuna kube noshintsho ebuholini.
I-Elliott Investment Management LP ingesinye sezimenenja zokutshala izimali ezindala kakhulu zalolu hlobo ngaphansi kokuphathwa okuqhubekayo. U-Elliott futhi ungomunye wabatshalizimali abakhulu kule nkampani yenethiwekhi yaseTexas.
Kusukela ngomhla ka-31 Disemba 2023, u-Elliott uphethe cishe amabhiliyoni angama-65.5 wezimpahla. Le nkampani iqashe abasebenzi abangama-570, okuhlanganisa cishe ingxenye ezinikele ekuphathweni nasekuhlaziyeni iphothifoliyo, ukuhweba, nokucwaninga, endlunkulu yayo yaseFlorida nasemahhovisi angaphansi kwenye indawo.
Incwadi ethunyelwe namuhla ngu-Elliott kubanikazi bamasheya kanye nebhodi ye-Southwest Airlines ikhombisa ukuthi ukusebenza kweNkampani akugculisi, futhi ukuguqulwa kobuholi kuyadingeka ukuze kubuyiselwe iNingizimu-ntshonalanga esikhundleni sayo sangaphambili esivelele embonini.
Ngokuvumelana ne Elliott, izinqumo zakamuva ezenziwe Ibhodi Labaqondisi le-Southwest's Board of Directors nethimba labaphathi kulandela ukukhishwa kwezinto zayo ezisetshenziswayo eziqinile zaseNingizimu-ntshonalanga, ziqinise nakakhulu impikiswano yoshintsho ebuholini.
Izenzo ezishiwo encwadini, njengokusebenzisa isu “lephilisi lobuthi” eliphelelwe yisikhathi nelingenabungane lokukhawulela ubunikazi buka-Elliott bube ngu-12.5% ngoJulayi 3, nokuqoka umqondisi omusha obonakala esekela ubuholi obukhona namasu, zigqamisa ukunqanyulwa Ibhodi kanye nomzwelo wabanikazi bamasheya.
Incwadi igcizelele ukuthi i-Southwest's Board iya ngokuya ingavumelani nabaninimasheya kanye nezimo zangempela ezikhona.
U-Elliott ugcizelele ukubaluleka kokuthi Ibhodi libone ukuthi ubuholi baseSouthwest sebuvele buqede ukwethenjwa kwabaninimasheya balo. Abanikazi bamasheya abalethembi Ibhodi kanye nekhono labaphathi lokuthuthukisa nokusebenzisa isu elisha lokuvuselela iNingizimu-ntshonalanga.
U-Elliott uphinde wagcizelela izinyathelo ezihlongozwayo ezibheke ekusaseni eliyimpumelelo le-Southwest Airlines:
- Qinisa Ibhodi Labaqondisi
- Thuthukisa Ubuholi
- Yenza Ukubuyekezwa Kwebhizinisi okuphelele
U-Elliott uphinde wazwakalisa ukuzimisela ukusebenzisana neBhodi ukuze kuqhubekele phambili, kodwa lapho kungekho sivumelwano, u-Elliott uhlela ukubandakanya abaninimasheya ngokushesha ekunqumeni izinguquko ezibalulekile zobuholi.
Umtshali-zimali wakwaSouthwest Airlines uveze encwadini yakhe ayibhalela amalungu ebhodi leSouthwet Airlines, ethi inhloso yencwadi yanamuhla ukufingqa umbiko esiwutholile kanye nezigigaba ezibalulekile ezenzeke kusukela ekushicilelweni kwencwadi yethu ngenyanga edlule nesethulo mayelana nesidingo esiphuthumayo sobuholi. ushintsho eSouthwest Airlines.
Kusukela sashicilela imibono yethu ngo-June 10, sibe nethuba lokuxhumana nabaninimasheya, abahlaziyi bocwaningo lokulingana, abaphathi bezimboni kanye nabasebenzi bamanje nabangaphambili. Izikhungo eziningi ezintsha kanye nabantu ngabanye baye bafinyelela kithi, basinikeza imithombo emisha yokuqonda nolwazi, futhi lo mkhuba uyaqhubeka. Impendulo ibihambisana kakhulu nombono wethu wokuthi ukusebenza kweNkampani akwamukelekile nokuthi ukuguqulwa kobuholi kuyadingeka ukuze kubuyiselwe iNingizimu-ntshonalanga endaweni yayo ephambili embonini.
Icala lokushintsha kobuholi be-Southwest Airlinens
Izenzo zebhodi le-Southwest's Board kanye nethimba labaphathi kusukela sashicilela imibono yethu ziqinise icala loshintsho lobuholi:
• Ngomhla zingama-26 kuJuni, iNingizimu-ntshonalanga yamemezela ukwehliswa kakhulu kwesiqondiso semali engenayo yeyunithi engxenyeni yesibili, iqhubeka nendlela yayo edumazayo yokusebenza kwemali engena embonini (okubonakala sengathi isiwumkhuba). Lesi simemezelo siphawule ukuncishiswa komhlahlandlela kwesishiyagalombili ezinyangeni ezingu-18 ezedlule.
• Ngomhla zi-3 kuJulayi, leli Bhodi labeka izithakazelo zalo ngaphambi kwezeNkampani ngokuphishekela isu lokusungula lokwamukela “iphilisi likashevu” lakudala nelingenabungane kubanikazi bamasheya ukuze kuvinjelwe u-Elliott ekwenyuseni isiteki sakhe sibe ngaphezu kuka-12.5%.
• Futhi namuhla, Ibhodi limemezele ukuthi seliqoke umqondisi omusha okhethwe ngesandla emzamweni ocacile wokuzinza kanye nethimba labaphathi bamanje, ngaleyo ndlela landise ubukhulu beBhodi lamanje libe ngamalungu ayi-15. Phakathi kwemibandela yokukhetha lo mqondisi omusha kwakusobala ukuthi wayezosekela ubuholi bamanje baseNingizimu-ntshonalanga nendlela yokubhekana nesimo, njengoba aphawula esimemezelweni sokuthi “ubheke phambili ekusekeleni isiqondiso samasu seNkampani.”
Lezi zenzo - futhi ikakhulukazi ukwamukelwa "kwephilisi likashevu" - kukhombisa ukuthi iSouthwest's Board isiphenduke kangakanani emazingeni abanikazi bamasheya kanye nobuqiniso besimo. Ngokuphambene nezitatimende zeNkampani, u-Elliott akafuni ukulawula iNingizimu-ntshonalanga. Kalula nje, sifuna ukuqinisa ukwengamela, ukuthuthukisa ukuphathwa kanye nokwenza ngcono ukusebenza kweNkampani. Ukuvimbela abanikazi bamasheya abangabusekeli ubuholi obuhluleke beNkampani kanye nokwengamela ekuthengeni isitoko esengeziwe kubonisa ukubusa okubi ngendlela emangalisayo futhi kugcizelela isidingo esisheshayo sokuziphendulela eNingizimu-ntshonalanga. Lolu uhlobo olubi kakhulu lokuphatha - isihlangu sokwehluleka kanye nenkemba yeze ngaphandle kwezindleko zabeluleki abaphakamisa lezi zixhobo ezilwa nabanikazi bamasheya.
Ngenxa yalezi zenzo, sesikhathazeke kakhulu ngezinyathelo “zokuzisiza” iBhodi elibonakala lizicabangela futhi lizamukela, okungekho kuzo okuzokwenza utho ukuthobisa ukwethembeka okulahlekile kwabaphathi baseSouthwest.
U-Elliott akenzi izingcingo zoshintsho lobuholi kalula noma ngaphandle kokubheka imiphumela engaba khona. Kulokhu, uma kubhekwa irekhodi elide lokuhluleka kanye nokulahlekelwa okujulile kokuthemba ubuholi baseNingizimu-ntshonalanga phakathi kwabanikazi bamasheya nabanye abavoti, kumane kungavumeleki ukuthi Ibhodi elifanayo nethimba labaphathi liqhubeke nokuhola iNingizimu-ntshonalanga.
Impendulo Yabanikazi Bamasheya Isekela Ushintsho Lobuholi
Impendulo esiyitholile kusukela sikhiphe izinto zethu zokusebenza ngoJuni 10 igcizelela ukuntula ukubethemba okujulile ubuholi, isu nokusebenza kweNingizimu-ntshonalanga, futhi iqinise isiphetho sethu sokuthi ukuguqulwa kweBhodi nobuholi kuyadingeka ukuze kubekwe iNingizimu-ntshonalanga endleleni efanele.
Kusukela kwakhululwa incwadi yethu, sikhulume nabaninimasheya abaningi abamele amaphesenti abalulekile esisekelo sabanikazi bamasheya baseNingizimu-ntshonalanga. Yize lezi zingxoxo beziyimfihlo, singaveza imizwa evezwa yilaba banikazi bamasheya njengesekela kakhulu ushintsho lobuholi.
Lokhu kwaboniswa kahle ukwesekwa komphakathi ngomkhankaso wethu owenziwe ngabaninimasheya baseNingizimu-ntshonalanga i-Artisan Partners ngoJuni 12, lapho ibiza Ibhodi ukuthi “lizibumbe kabusha futhi lithuthukise ubuholi beNkampani ukuze bukwazi ukuhlola ngokunephutha indlela engcono kakhulu eya phambili yabaninimasheya baseNingizimu-ntshonalanga, abasebenzi, namakhasimende. Sikholwa ukuthi lolu hlelo kumele luqale ngokushesha.”
Ezinye izingxoxo zinanela impendulo esiyitholile ocwaningweni lwabanikazi bamasheya esilugunyaze ngaphambi kokushicilela imibono yethu. Ngezansi, sifake isampula elimele lemibono eyabiwe abanye babatshalizimali abakhulu baseNingizimu ntshonalanga njengengxenye yocwaningo, ngemizwa enjalo eqinisekisiwe ezingxoxweni zethu zakamuva:
“I-CEO iyisivunguvungu sokushintsha. Ukumxosha kuwumoya ophansi.”
Ithimba labaphathi elisebenza kabi kakhulu embonini yezindiza
“Ngizobabeka njengethimba labaphathi elingenzi kahle ezinkampanini zezindiza. Lena bekuyiNkampani ecekele phansi inani elikhulu ngokusekelwe ekungenzini lutho kwayo kunanoma ubani omunye embonini. Kumele bahambe.” – Top 10 Abanikazimasheya Active
“Badinga ukubukeka okusha ebhodini lonke futhi lokho uzokuthola [ngomphathi omkhulu] ongeyena owaseNingizimu-ntshonalanga… Lesi isibonelo sangempela lapho isiphazamisi sahlala khona kumodeli yasekuqaleni njengoba imboni yabadlula futhi manje. banenkinga.”
Zero Confidence in Southwest Airlines Leadership
“Anginalo ithemba lokuthi leli qembu lingakwazi ukukuthola kahle lokhu hhayi ngesikhathi esidingekayo. Angivamile ukubiza ama-wholesale enkampanini, kodwa yilokho okudingekayo lapha. "
“Ukuthi i-CEO ekhona iqhube uhlelo lwesu elisha akuwona umqondo omuhle. Ngicabanga ukuthi lokho kusho ukuthi sithola uguquko oluyiqhwa futhi noma bethi bazoba i-SpaceX kusazoba nokuqina okuthile esitokweni ngenxa yokungabaza mayelana nokubulawa. Lesi yisikhathi esihle soshintsho.” – Top 10 Abanikazimasheya Active
“Uyake ubone noma ngubani ekhipha umbiko kwabezindaba othi ‘umakadebona weminyaka engu-35 wenkampani ukuthi aqhubekisele phambili uguquko olubalulekile lwesu, ukusebenza kanye nezezimali,’ okuyinto okufanele ukholelwe ukuthi kungenzeka uma ucabanga ukuthi u-Bob Jordan uyi-CEO efanele. .
Udinga umholi ohluke ngempela ukulungisa umkhumbi.”
“Angicabangi ukuthi lesi yi-CEO efanele ukuhola inkampani futhi ngingakubuka kahle ukususwa kwakhe… Ingabe lo umholi ocabanga ukuthi angaholela inkampani oguqukweni oludingekayo? Angicabangi kanjalo futhi anginaso isiqiniseko sokuthi nabanye abatshalizimali bayakwenza. Ngingamangala uma benza kanjalo.” – Top 10 Abanikazimasheya Active
“Ngakho-ke empeleni [umphathi omkhulu] akenzanga umsebenzi omuhle ngokuphatha inkampani futhi abanakho phambi kwabo kuhluke kakhulu kunomsebenzi angena kuwo, ngakho lesi yisikhathi esingokwemvelo sokulandelana kobuholi. I-Street izokweseka kabanzi ushintsho. ” - Abaninimasheya Abaphezulu abayi-10 (kugcizelelwe)
Ngamafuphi, abanikazi bamasheya bafuna ushintsho manje, futhi u-Elliott usazimisele ukubanikeza ukukhetha okucacile phakathi kokuqhubeka nokusebenza okuxegayo kwemboni ngaphansi kwethimba lobuholi obubambe iqhaza elihluleke kaningi ukufeza izithembiso zalo, uma liqhathaniswa noshintsho olubalulekile lobuholi olubandakanya inkampani yezindiza entsha nefakazelwe. abaphathi bemboni abakwazi ukubuyisela iNingizimu-ntshonalanga endaweni yayo efanele njengomholi wemboni.
Abanye Abavoti Nabo Bazwakalise Ukukhathazeka Okujulile Ngobuholi BaseNingizimu-ntshonalanga
Ngaphezu kokuzwa kubanikazi bamasheya, sithole impendulo ngemibono yethu esidlangalaleni nangasese evela kwabanye abasebenzi baseSouthwest. Ukuze uthole isibonelo esinemifanekiso sempendulo esiyizwile, cabangela imizwa evezwe ubuholi be-SWAPA ngoJulayi 1:
“Izibalo asiziboni nje njalo ngekota uma sinomhlangano webhodi lapha, kodwa siyazi ukuthi umkhondo ubukuphi. Khona-ke empeleni lapho sihlangana noBob Jordan kanye no-Andrew Watterson, siveza lokhu kukhathazeka... Sineminyaka yokudelelwa ubuholi, futhi yileyo ndlela izisebenzi eziye zaphathwa ngayo... Ngake ngalisho igama elithi ukudelela ngaphambili futhi ngizophinda ngilisho ngoba. iyona kuphela indlela esingachaza ngayo ukuthi abasebenzi belashwe kanjani futhi i-SWAPA kanye nokuhlaziywa kwethu okuqhutshwa yidatha kuye kwaphathwa. Akunakwa. Futhi nakhu sinomtshali-zimali oyisishoshovu esho konke esikushilo… Njengamanje asikwazi [ukusuka ngemuva kweNkampani] ngoba siphinde sadelelwa futhi akukho ukukhathazeka okuncane okwamanje e-C-suite, niyazi, ngaphandle kwemisebenzi yabo. Akukho ukukhathazeka ngabasebenzi. Futhi lokho kuyinto esingasoze sayikhohlwa futhi ngeke siyikhohlwe ngempela.” - Ubuholi be-SWAPA, I-SWAPA Number Podcast (Julayi 1)
Ngaphezu kwalolu hlobo lokuphawula komphakathi, siphinde sathola inqwaba yezinkulumo eziyimfihlo ezingacelwanga zokwesekwa ezivela kubantu abazimelela njengabasebenzi bamanje nabake basebenza eNingizimu-ntshonalanga - abaningi babo ababevumelana kakhulu nokuhlaziya kwethu ukusebenza kwakamuva kweNkampani kanye nentuthuko yethu. idinga ushintsho:
Kukhuluma uKapteni
“NginguKaputeni waseNingizimu-ntshonalanga osewathatha umhlalaphansi futhi angikwazanga ukuvumelana nawe kakhulu ezinyathelweni ezilandelayo zeNingizimu-ntshonalanga… Ngenkathi ngiqala eNingizimu-ntshonalanga ngo-1997, 'kwakuthina ngokumelene nomhlaba!' Manje sekuyiwo wonke umuntu wesilisa uzenzele yena njengoba isiko lethu elidumile lifa kancane, lifa kabuhlungu. Ngikholwa ukuthi ingalungiseka, futhi ngethemba ukuthi wena neqembu lakho ningakwenza kwenzeke.” - Isisebenzi sangaphambili
“Angigcini nje ngokuba nentshisekelo empumelelweni yenkampani (isitoko sami se-SWA silahlekelwe ngaphezu kwengxenye yenani laso) kodwa ngisebenzise u-50% wempilo yami ngindiza futhi ngisebenzela inkampani eyayinomona kwabanye. inkampani yezindiza esebenza emhlabeni. Ngaphandle kokungabaza ngiyavuma ukuthi kudingeka ithimba elisha lobuholi.” - Umsebenzi wamanje
“Njengomsebenzi we-SWA iminyaka engaphezu kwengama-23, ngivumelana ngokuphelele nokuhlaziya kwakho. Sekuphele iminyaka engu-15 ngimemeza lokhu.” - Umsebenzi wamanje
“Ngiyisisebenzi esineminyaka engu-21 esithathe umhlalaphansi futhi ngingumnikazi wamasheya we-SWA ovumelana ngokuphelele nombono wakho wabaphathi abaphezulu bamanje kwa-SWA. [U-Bob Jordan] ushayele inkampani yezindiza phansi. Siyabonga ngokuthatha isibindi nokuphikelela ekwenzeni izinguquko ezithile.” - Isisebenzi sangaphambili
