Imboni yezokundiza emhlabeni wonke ithintwa ukuqubuka kwe-COVID-19. Ngemva kokuphumula ekuhambeni ngendiza, abaqhubi bezindiza abambalwa bathatha izinyathelo ezihlukahlukene ukuze banciphise ukulahlekelwa futhi bahlangabezane nesidingo sohambo ngaphambi kwenkathi yamaholide. Lokhu kuholele ekwenyukeni okushaqisayo okungu-100% unyaka nonyaka kwezingxoxo zabathonya kudeshibhodi ye-Airlines Influencer phakathi ne-Q4 2020. Ngokumelene nalokhu kwangemuva, iBritish Airways iqhamuke njengomqhubi wendiza oshiwo kakhulu e-UK phakathi kwezingxoxo ezinethonya ku-Twitter phakathi naleso sikhathi, ngokusho kochwepheshe abahamba phambili bedatha nezibalo.
I-UK ibhalise inombolo ephezulu kakhulu yezingxoxo zabagqugquzeli Twitter okuhlobene nemboni yezokundiza, kulandele i-US, Australia, India kanye neCanada. I-American Airlines yayihamba phambili e-US phakathi kwezingxoxo zabagqugquzeli kuyilapho i-Virgin Australia, i-Air India ne-Air Canada bekuyizinkampani zezindiza ezishiwo phezulu e-Australia, India naseCanada, ngokulandelana.
NgoDisemba, kwaba nokukhuphuka okukhulu kwezingxoxo zabathonya nxazonke British Airways endaweni yesikhulumi se-Influencer, lapho inkampani inquma ukuvivinya bonke abagibeli i-COVID-19 ukuphendula uhlobo olusha lwaleli gciwane. IBritish Airways iqalise le nqubo kusukela zingama-22 kuZibandlela.
I-America Airlines ihlelelwe ukukhansela cishe u-50% wezindiza zayo ngesikhathi samaholide, okuholele ekwenyukeni kwezingxoxo zabagqugquzeli ngoNovemba. Ukuze kuncishiswe ukulahlekelwa ngenxa yesidingo esicindezelekile, i-American Airlines iqhubekile nokusebenzisa isimiso esincishisiwe nemizila elinganiselwe. NgoZibandlela, opharetha wehlise izindiza ezingaba ngu-10,000 ngaphezulu uma kuqhathaniswa noNovemba.
I-Air India iqhubekile nokwandisa insizakalo yayo yamazwe ngamazwe ngaphansi kohlelo lokubuyiswa kwe-Vande Bharat noma ngamabhamuza okuhamba amazwe amabili namazwe athile. I-Air India imemezele ukuqala imizila emibili emisha ngasekuqaleni kuka-2021, okuholele ekunyukeni okukhulu ezingxoxweni zabagqugquzeli ngoNovemba 2020. Isevisi yendiza engami phakathi kwe-Hyderabad neChicago e-US, iqale kusukela ngomhlaka-13 Januwari 2021 futhi izoqhutshwa kabili ngesonto. . Enye indlela yase-Bangalore-San Francisco, eqale ukusebenza kusukela ngomhlaka-9 Januwari 2021.
Izingxoxo zabagqugquzeli zanda ku-Virgin Australia lapho ithola imvume yokulawula ngoNovemba. I-Australian Competition and Consumer Commission (ACCC) inikeze imvume yesikhashana ku-Virgin Australia ukuthi isebenzisane ne-Alliance Airlines ukuze inikeze imizila yasekhaya yesifunda engu-41 kanye nezinsizakalo ezimbili zamazwe ngamazwe ezithatha isikhathi esifushane.
I-Air Canada yakha ubudlelwano besu neQatar Airways ngoDisemba 2020, okwaholela ekunyukeni okukhulu ezingxoxweni zabathonya. Ngalokhu kubambisana, i-Air Canada iphinde yethula isevisi engami phakathi kwe-Toronto ne-Doha, umzila wesine waseMpumalanga Ephakathi. Okunye ukukhuphuka kwengxoxo yabagqugquzeli kwaqashelwa e-Air Canada ngoDisemba, lapho ibambisana ne-Chase kanye ne-Mastercard ukwethula ikhadi lesikweletu le-Aeroplan lase-US.