Ukukhula okungaphazamiseki ezingeni eliphezulu: naphezu kokwehla komnotho womhlaba isidingo semboni yezokuvakasha silokhu sizinzile ngokwedlulele. Njengoba i-ITB Berlin iphetha ngaleli Sonto isimo somnotho embonini yomhlaba wonke ngo-2019 siyaphinda futhi. Imiphumela yombukiso wezinsuku ezinhlanu ezinkundleni zaseBerlin: izinombolo zezivakashi zezohwebo zikhuphuke zafinyelela ku-113,500, ukwanda okungamaphesenti amathathu uma kuqhathaniswa nonyaka odlule, kugcizelela iqiniso lokuthi ngisho nangezikhathi zokungaqiniseki okusabalele ngenxa yezehlakalo zezwe nezomnotho ezifana neBrexit kanye izingxabano zezohwebo, i-ITB Berlin isigcinile isikhundla sayo njengoMbukiso Wohwebo Ohamba Phambili Wokuvakasha Womhlaba.
"I-ITB Berlin ibaluleke kakhulu, ikakhulukazi ngezikhathi zokungaqiniseki okusabalele. Ngisho nasemhlabeni owenziwe ngedijithali, akwenzeki ukuthi ukuxhumana kwezobuchwepheshe kuthathe indawo yesilinganiso sokwakha ukuzethemba leso imihlangano yobuso nobuso kanye nokushintshana okuqondile phakathi kozakwethu bebhizinisi ezindabeni eziphathelene nemboni yomhlaba wonke emele. Yingakho i-ITB Berlin isebenza”, kusho UDkt.Christian Göke, isikhulu esiphezulu seMesse Berlin.
Ukukhula okuzinzile kuzo zonke izindawo zemboni eJalimane kuphinde kungenxa yesimo esihle emakethe yokuqashwa kanye nomoya ovuzayo phakathi kwabathengi. EJalimane njengendawo yokuvakasha, iqiniso lokuthi ezokuvakasha zasekhaya ziyadlondlobala yizindaba ezamukelekayo ngokukhethekile. Izifundazwe zombuso waseJalimane ziyazethemba ukuthi izibalo zamarekhodi ezizuzwe ehlobo eledlule zizophindwa futhi ngo-2019. Mayelana nombono womhlaba, i-World Tourism Organization (UNWTO) izibikezelo zokuthi kulo nyaka abafika emazweni ngamazwe bazokwenyuka ngamaphesenti amathathu kuya kwamane.
Izivakashi zezohwebo nababukisi ngokufanayo baneliseke kakhulu nge-ITB Berlin 2019. Ocwaningweni banikeze amamaki aphezulu e-ITB Berlin ukuze basungule izinto ezintsha. Umbukiso wezohwebo ububungaze ukwethulwa ngempumelelo kwengxenye ye-Technology, Tours & Activities (TTA), phakathi kokunye. Emazweni ngamazwe, indaba yempumelelo ye-ITB iyaqhubeka. Njengoba isivele isungule i-ITB Asia eSingapore kanye ne-ITB China e-Shanghai, kusukela ngomhlaka-15 kuya ku-17 Ephreli 2020 uMesse Berlin uzobe ebambe owokuqala. I-ITB India eMumbai. Ngaphakathi kwemboni yezokuvakasha i-India ithathwa njengenye yezimakethe ezibaluleke kakhulu zemithombo yesikhathi esizayo.
I-ITB Berlin, eyabhukhwa ezinyangeni ezedlule, ibonakala njengenkomba yezomnotho enokwethenjelwa kanye ne-trendsetter ebheke phambili embonini yezokuvakasha yomhlaba wonke. Njengethangi lokucabanga elaziwayo kanye namandla okushayela embonini, i Umhlangano we-ITB Berlin kwaba yinto ekhangayo futhi ezivakashini eziningi zezohwebo. Kulo nyaka isibalo sezikhulumi ezisezingeni eliphezulu zephule amarekhodi. I-CityCube Berlin, indawo yayo entsha, nayo yamukelwe kahle kakhulu. Izihloko okugxilwe kuzo kulo mhlangano zihlanganisa ezokuvakasha ngokweqile, ukusimama kanye nokushintsha kwesimo sezulu, ukushintsha kwezimfuno zamakhasimende ikakhulukazi emakethe yezokuvakasha ewubukhazikhazi, kanye nesihloko esithi Future Mobility.
NgoMgqibelo nangeSonto amalungu amaningi omphakathi eza emahholo ombukiso angu-26 e-Berlin Exhibition Grounds ukuthola ngemikhiqizo futhi athole ugqozi. Ngokusho kwabahleli balolu hlelo, i-International Women’s Day, okuyiholidi eligujwe ngoLwesihlanu okokuqala ngqa eBerlin, libe nomthelela omncane ekuhambeleni umphakathi. Abantu abaningi baseBerlin bayisebenzise ngokugcwele impelasonto ende futhi bathatha ikhefu elincane.
Ngokombono kaDkt. Christian Göke, eJalimane isimo esinempilo emakethe yokuqashwa kanye nesimo sengqondo esihle sabathengi phakathi kwezakhamuzi zezwe kuyisiqinisekiso sokuthi isidingo semikhiqizo yokuhamba sizohlala sizinzile. UDkt. Christian Göke: ”Ngokombiko Wonyaka Wezokuvakasha waseJalimane, phakathi nenkathi yamaholide ka-2018 izakhamuzi zaseJalimane eziningi zahamba kunanini ngaphambili. Emphakathini wethu, ukuya eholidini kuyisidingo esiyisisekelo esithathwa kalula. Kungalokho kuthuthuka okungaba khona engqondweni lapho imboni yezokuvakasha ingalangazelela ibhizinisi kulo nyaka. Nokho, eJalimane abantu abaningi babonakala belindele ukuphindwa kwerekhodi lesimo sezulu sasehlobo sangonyaka odlule futhi bahlose ukwenza izinhlelo zohambo ngesikhathi esifushane, kuye ngezibikezelo.”
Ngokombono kaDkt Christian Göke kunesizathu esihle sokukholelwa ukuthi imboni yezokuvakasha emhlabeni wonke izokwenza ibhizinisi eligculisayo ngo-2019. Ngakolunye uhlangothi imboni yezokuvakasha yayifunde ukubhekana nemiphumela yomnotho ongasebenzi kahle, kanti ngakolunye kwakukhona. ngokusobala abukho ubufakazi okwamanje babathengi baseJalimane abakhombisa ukuntula ithemba osekusabalele kuwo wonke umnotho womhlaba, esho.
Phakathi komhlaka-6 no-10 Mashi 2019 abakhangisi abangaphezu kuka-10,000 abavela emazweni nezifunda ezingu-181 babonise imikhiqizo yabo namasevisi ezivakashini emahholo angu-26. I-ITB Berlin elandelayo izokwenzeka kusukela ngoLwesithathu, 4 kuya ngeSonto, 8 Mashi 2020.
Amazwana:
UDkt. Michael Frenzel, umongameli we-Federal Association of the German Tourism Industry (BTW): ”Kulo nyaka, i-ITB Berlin iphinde yathethelela indima yayo njengoMbukiso Wohwebo Ohamba Phambili Emhlabeni. Ngokwemvelo, bekugxilwe ezivumelwaneni eziningi zebhizinisi eziyimpumelelo kanye nokukhishwa kwezibalo zakamuva zemboni nezingxoxo ezalandela. Ngokujabulisayo, abantu basakulangazelela ukuhamba futhi imboni ikuhlomele kahle ukuhlangabezana nesidingo. Zonke lezi zinto zisinika ithemba lokuthi nakuba isimo somnotho singesihle, u-2019 uzoba unyaka omuhle embonini yezokuvakasha. Nakulokhu futhi umbukiso wezohwebo ubuyindawo eyakhuthaza izivakashi ukuthi zizitholele mathupha ngezihloko ezibalulekile ezibheke phambili futhi inikeze namathuba amaningi okwazana kangcono. Ezweni lapho kugxilwa kakhulu ekubhekaneni, yilokhu kuqonda phakathi kwezizwe, lokhu kushintshana ngamasiko - imboni yezokuvakasha imele ngaphezu kwanoma yimuphi omunye, futhi yimuphi unyaka nonyaka yingakho i-ITB Berlin isebenza - lokho umugqa ongezansi. ”Yebo ekuvulelekeni!“ kanye nokuthi “Cha ekucwaseni ngokwebala!”: lowo ngumlayezo ocacile thina njengemboni yezokuvakasha sisaqhubeka nokuwudlulisela emagumbini omane omhlaba.
UNorbert Fiebig, umongameli weGerman Travel Association (DRV): ”I-ITB Berlin iwuMbukiso Wohwebo Ohamba Phambili Ezokuvakasha Emhlabeni. Kulo nyaka, kube kuhle ukubona iBerlin isiba yindawo yokuhlangana eyinhloko yamazwe ngamazwe kanye nenhlanganyelo yemboni yezokuvakasha futhi. Imboni yezokuvakasha yaseJalimane inethemba ngebhizinisi ngonyaka ozosethula ngenani lezinselelo. Naphezu kwalokho, amaJalimane azimisele ukuhamba njengakuqala futhi imboni ikuhlomele kahle ukuhlangabezana nesidingo. Kwa-ITB sabonisana ngemibono ngedijithali nokusimama, izitayela eziyinhloko, futhi senza inqubekelaphambili ngamaphrojekthi ethu okuthuthukisa ngokuhlanganyela. Sakhe abantu abaningi oxhumana nabo bamazwe ngamazwe futhi sahlangana nabangane abadala nabasha.”
I-ITB Berlin kanye ne-ITB Berlin Convention
I-ITB Berlin 2020 izoba kusukela ngoLwesithathu, 4 kuya ngeSonto, 8 Mashi, futhi kusukela ngoLwesithathu kuya kuLwesihlanu izovulekele ukuhwebelana kwezivakashi kuphela.
