I-IHG Hotels & Resorts imemezela ukwethulwa komkhankaso wokumaketha emhlabeni wonke wezinkampani ezimbili ezinkulu zenkampani, i-Holiday Inn ne-Holiday Inn Express. Silapho, iqhinga elisha, elibumbene lokuxhumana, libungaza izikhathi zangempela zokuxhumana kwabantu kanye neqhaza lezi zithombe zomkhakha ezimbili eziye zalibamba ekuxhumaniseni abantu emhlabeni wonke cishe iminyaka engamashumi ayisikhombisa.
Sikhona lapho kwethulwa khona e-US ngoJuni 10, 2019, nasemhlabeni jikelele kamuva kuleli hlobo. Umkhankaso wezigidi zamadola ugxile kulokho i-Holiday Inn ne-Holiday Inn Express ezihlale zikubeke ngokuqinile emqondweni wazo - ukuxhumana nabantu. Kusukela kwavulwa ihhotela lokuqala eMemphis ngo-1952, iHoliday Inn ibambe iqhaza elibalulekile ekuhlanganiseni abantu ndawonye ngokuhamba.
Manje umndeni wamahhotela acishe abe ngu-4,000 emhlabeni jikelele, amabhrendi ahlala ethembekile enjongweni yawo yokuqala - ukuba indawo lapho wonke umuntu amukelekile, futhi izivakashi zingagxila ekuchitheni isikhathi esiseqophelweni eliphezulu nabanye - ukusiza ukwenza umhlaba ube mncane kancane. Leli gugu, ubuqiniso kanye nokutholakala yonke indawo kuwugqozi lokwethulwa kwethi Sikhona. Umlayezo ufika ngesikhathi ikakhulukazi, njengoba ukubandakanywa kanye nesidingo sokuxhuma ezingeni lomuntu siqu kuyizici ezibalulekile zenhlalakahle yemizwa nobunye bomhlaba wonke.
Emhlabeni lapho ubuchwepheshe bubusa kakhulu ukuthi abantu baxhuma kanjani, ukugubha kwangempela, izikhathi zomuntu zibalulekile manje kunangaphambili. Inhlolovo yobunikazi eyenziwe yi-IHG e-US ithole:
- Ezinyangeni eziyi-12 ezedlule, abantu baseMelika abaningi baye baxhumana kaningi ngedijithali kunomuntu siqu, okuhlanganisa:
- Amaphesenti angu-67 ahlanganyele ngokuyinhloko nomngane omuhle ngokusebenzisa iziteshi zedijithali
- Amaphesenti angu-59 ayavuma ukuthi axhumana kakhulu namalungu omndeni ngobuchwepheshe kunabantu (okuhlanganisa namaphesenti angu-39 nabazali noma abanakekeli)
- Amaphesenti angu-88 abahambi bebhizinisi athi angathanda ukuba nomhlangano mathupha uma kuqhathaniswa nalokho
Le mikhiqizo ethenjwayo idlala indima ebalulekile ekuvumeleni izikhathi zomuntu ukuthi zenzeke. Ngamaqembu amahhotela amukela izigidi zezivakashi ngeminyango yawo, amahhotela e-Holiday Inn nawe-Holiday Inn Express enza ukuvakasha kufinyeleleke kalula futhi abekwe ngendlela ehlukile ukusiza abahambi baxazulule lokhu kuhlukana kwedijithali futhi baxhumane nalabo ababaluleke kakhulu kubo.
UClaire Bennett, oyiGlobal Chief Marketing Officer we-IHG, uthe: “Ukuba lapho mathupha kubalulekile. Siyazi ukuthi isizathu esenza abantu bahambe akukona nje okumayelana nendawo uqobo; cishe njalo imayelana nabantu. Ukuhamba kusondeza imindeni nabangane, kudala ubudlelwano obuqinile phakathi kozakwethu bebhizinisi futhi kuxhumanisa umhlaba.
“Kuwo wonke amahhotela ethu, sabelana ngezinye zezikhathi ezibaluleke kakhulu ekuphileni kwezivakashi zethu – kusukela ezinsukwini zokuzalwa nemishado kuya ohambweni lwebhizinisi olubalulekile kanye nezingxoxo zomsebenzi. Umlando namagugu alezi zinhlobo ezimbili ikakhulukazi kusho ukuthi besilokhu sikhona, ngakho-ke izivakashi zethu zingaba khona, nazo. Ukwethulwa kwethi Sikhona kusikhumbuza ukubaluleka kwalolu hambo 'lwabantu' nokuthi singasiza kanjani ukuthi lokho kwenzeke ezindaweni eziningi, kubantu abaningi, kaningi."
Ukuze ubhukhe ukuxhumana kwakho nomuntu okulandelayo e-Holiday Inn noma ku-Holiday Inn Express, vakashela ku-HolidayInn.com noma ku-HIExpress.com.
IHoliday Inn neHoliday Inn Express zingamalungu omndeni we-IHG Hotels & Resorts wemikhiqizo engu-17. Njengoba kunamahhotela angu-5,600 emazweni angu-100, izihambeli zinenqwaba yezakhiwo ezingakhetha kuzo, zonke ezisekelwa uhlelo lokuqala lomhlaba lokwethembeka kwamahhotela, i-IHG Rewards Club.
Eminye imininingwane yomkhankaso:
- Ngochungechunge lwama-vignette ahlukahlukene, izikhangiso ezimbili zamaqhawe zihlola imizwa engahlungiwe abantu ababa nayo lapho behlangana nalabo ababakhathalela kakhulu, ngokomuntu siqu nangokomsebenzi.
- Ukwengeza, i-Holiday Inn ne-Holiday Inn Express zizokhipha izikhangiso ezimbili zesekhondi ezingama-30 nengu-15 ezigxile kumlayezo womkhiqizo owodwa.
- Okuphelelisa izikhangiso ukukhokhelwa okuguquguqukayo kanye nokwenza kusebenze kwenkundla yezokuxhumana okugqamisa ukuthi le mikhiqizo ingasiza kanjani abahambi #BeThereIRL (empilweni yangempela) ezikhathini ezibalulekile zokuphila.
- Lo mkhankaso weminyaka eminingi uzokwethulwa kuwo wonke umsakazo, imithombo yezokuxhumana kanye nezokuxhumana e-UK, nasezinkundleni zokuxhumana zedijithali nezokuxhumana Canada, Mexico, Central kanye i-South America kamuva kuleli hlobo.
