Ngemuva komjaho onesivinini esiphezulu emigwaqweni yaseSin City, i- Umjaho we-F1 e-Las Vegas umcimbi uphele ngesiphetho esijabulisayo esishiye kundiza izinhlansi.
Ukudakwa I-Heineken yayiphezulu ku-ajenda futhi i-CEO yenkampani kabhiya wase-Dutch yayise-Las Vegas ukuze ibale iziwinile zayo. Uthe:
"Le mpelasonto yomjaho iveze umongo wokubambisana kweHeineken nalo mdlalo; ukuletha okokugcina kwezokuzijabulisa. Bekungaphezu komjaho, okuhlanganisa umjaho othokozisayo nezigigaba zabalandeli abangasoze bazikhohlwa. Indlela yokwethula i-F1 ku-Vegas - isiqalo esiyingqopha-mlando."
Bram Westenbrink, CEO Heineken
U-Heineken wayenezinketho ezimbili ezihlukile zikabhiya e-F1 e-Las Vegas
Ukukhuluma iqiniso wachaza iphothifoliyo yomkhiqizo wenkampani yakhe evumela abathengi ukuthi bakhethe ukuthi bafuna ukugubha kanjani ulwazi lwabo lwe-F1®. Okwakhethwa kwaba yi-Heineken Silver, ubhiya olula odunyiswa njengokuqanjwa okusha okubaluleke kakhulu emakethe yase-US, noma i-Heineken 0.0, ubhiya obudumile obungenatshwala.
Umjaho ube owokuqala F1 eLas Vegas eminyakeni engaphezu kwamashumi amane. UMax Verstappen ovela eRed Bull uphumelele ngokuzikhandla, kwathi uCharles Leclerc waseFerrari wathola indawo yesibili ngokudlula uzakwabo kaVerstappen, uSergio Pérez, emlenzeni wokugcina.
Ngemuva kokuthi u-Verstappen ephumelele, imigubho yenkundla, emelene nengemuva le-neon ecwebezelayo lase-Las Vegas, yaphakanyiswa ukudlala okukhethekile okuvela ku-DJ womhlaba wonke kanye nomdidiyeli u-Martin Garrix. Isethi yakhe, i-symphonic interplay yokukhanya nomculo, iphindaphindeka ezinhliziyweni zabalandeli, iphawula impelasonto ejabulisayo eduze nempelasonto yomjaho. Isethi ebabazekayo iqale imigubho yesikhulumi ngemva komjaho wokuqala we-F1® e-Las Vegas eminyakeni engaphezu kwengu-40.
UMax Verstappen uphumelele ngaphandle kwamandla emali emjahweni wokuqala we-F1
Emlenzeni wokugcina, uCharles Leclerc waseFerrari uthole indawo yesibili ngokudlula uzakwabo weVerstappen, uSergio Pérez. Imigubho yesiteji, emelene nengemuva le-neon ecwebezelayo lase-Las Vegas, ithuthukiswe ukudlala okukhethekile okuvela ku-DJ wodumo womhlaba kanye nomdidiyeli u-Martin Garrix.
Ukusebenzisana kwakhe okuhambisanayo kokukhanya nomculo kwazwakala ezinhliziyweni zabalandeli, okuphawula injabulo eseduze nempelasonto yomjaho. Iqoqo elidumile liqale imigubho yesikhulumi ngemva komjaho wokuqala we-F1 e-Las Vegas eminyakeni engaphezu kwengu-40.
Izidumi
I-FOMULA 2023 HEINEKEN SILVER LAS VEGAS GRAND PRIX ka-1 ihehe osaziwayo abaningi bohlu lwe-A komunye wemicimbi yokuzijabulisa ebaluleke kakhulu eminyakeni edlule.
Izihlabani ezidumile ezifana no-Patrick Dempsey, u-Brad Pitt, u-ASAP Rocky, u-Rihanna, u-Simone Ashley, no-Shaquille O'Neal babonakale bejabulela umjaho ovusa amadlingozi, bedala inhlanganisela ephelele yejubane namandla enkanyezi.
I-Heineken® iphakamise ukuzijabulisa komjaho nge-Heineken House enamazinga amathathu ahlaba umxhwele, elethe impilo yasebusuku enempilo yase-Las Vegas endleleni.
Lolu hlu lwaluhlanganisa o-DJ abadumile abafana no-DJ Pee.
.. kanye no-DJ Tennis b2b Carlita, eqinisekisa okuhlangenwe nakho engingasoze ngakukhohlwa.
Ukwengeza, u-Heineken uqophe umlando njengenkampani yokuqala kabhiya ukukhangisa ku-Sphere eyisakhiwo sodumo, yaheha i-Las Vegas ngezithombe ezibukwayo ezinetimu eqhweni futhi yaqhubeka izimisa njengamaphayona embonini yezokuzijabulisa.
IFormula 1 Heineken Silver Las Vegas Grand Prix bekuwumjaho uMartin Garrix, u-DJ nomdidiyeli ohlonishwa umhlaba wonke, abekade ewulindele ngabomvu.
Kuthuthukise ukubungaza emijahweni ekhethiwe kule sizini. U-Garrix uzwakalise ukujabula kwakhe ngesasasa elimangalisayo nokusekelwa yisixuku nabalandeli. Edlala ohlelweni lokuqala lwe-Grand Prix, u-Garrix uzizwe enenhlanhla enkulu ukuba yingxenye yomcimbi obaluleke kangaka.
Kodwa-ke, abanye ababehambele i-F1 abazange babe nenhlanhla.
Baphoqeleke ukuthi bashiye izindawo zokubuka ngoLwesine ngenxa yokubambezeleka okudalwe yizinkinga zobuchwepheshe ngalesi sifundo.
Ngenxa yalokho, laba balandeli abaphoxekile baba ngabamangali ecaleni lekilasi ngokumelene nenhlangano yomjaho icela u-$30,000 umuntu ngamunye.
Lokhu kusabela okuxubile kubonisa ukwamukelwa okuguquguqukayo kokubuyela kwe-Formula 1 e-Las Vegas. Naphezu kwentshiseko yabalandeli ngokuthandwa okukhulayo kwezemidlalo e-US kanye nezinzuzo zezomnotho okulindelekile, kube nezihibe endleleni.
Sekuphele amasonto izakhamuzi zakule ndawo zikhala ngezinxushunxushu zomgwaqo. Amahhotela kwadingeka ehlise amanani ukuze ahehe ababukeli abaningi.
Ngomcimbi wangonyaka odlule eJeddah, eSaudi Arabia, uHeineken kwadingeka abambe iqhaza njengomxhasi ukuze aqinisekise ukuthi wonke umuntu unobhiya omningi. Lokhu kuholele nakanjani ezingeni elihlukile lenjabulo uma kuqhathaniswa nomcimbi e-Jeddah, lapho utshwala bebungavunyelwe.
Las Vegas kusho ibhizinisi akuyona nje isiqubulo.
