Ezinyangeni ezimbili zokuqala zika-2009, kwaba nokwehla ngamaphesenti amathathu kwezivakashi ezikhungweni zokulala zaseSlovenia kanye nobusuku obuncane obuchithwe ngamaphesenti ama-3 kunangezinyanga ezimbili zokuqala zonyaka odlule, kusho i-Slovenian Tourist Board (STB).

“Uma kucatshangelwa isimo samanje sembulunga yonke kanye nezimo, iSlovenia ibhekene nokwehla okulindelekile okuphakathi kwamaphesenti amabili namane. Nokho, isibalo sabavakashi basekhaya sinyukile futhi bachitha ubusuku obuningi,” kusho i-STB.

Ngokwemininingwane yesikhashana ehlinzekwe yiHhovisi Lezibalo LeRiphabhulikhi YaseSlovenia, abafika abangu-281,071 bezivakashi zaseSlovenia nabakwamanye amazwe babhaliswe ezindaweni zokuhlalisa izivakashi ekupheleni kukaFebruwari 2009 kanye nezindawo zokulala ezingu-952,362 zarekhodwa. Ukulala kwezivakashi zakwamanye amazwe kube ngamaphesenti angama-48. Iningi lalezi zindawo zokulala ebusuku kube yizivakashi ezivela e-Italy, Croatia, Austria, UK, Serbia naseHungary. “Lokhu kusho ukuthi i-Italy iyaqhubeka nokuthatha indawo yokuqala ngokwenani lezivakashi kanye nenani lokuhlala ubusuku bonke ezimakethe zangaphandle okuhloswe ngazo ezokuvakasha zaseSlovenia; isibalo sokulala kwezivakashi zase-Italy sikhuphuke ngamaphesenti ayi-10 uma kuqhathaniswa nezinyanga ezimbili zokuqala zonyaka odlule,” i-STB. “Kulezi zikhathi zobunzima, iSlovenia isiba indawo ekhangayo yezivakashi ezifundeni eziseduze - esimweni sase-Italy kubavakashi abavela eFriuli, Veneto nase-Emilia-Romagna. Isidingo esivela kwezinye izimakethe zangaphandle eziseduze (e-Austria, eJalimane) siyehla futhi ngesikhathi esifanayo inani lezivakashi ezivela eSlovenia liyanda (amaphesenti angu-2), kanye nenani lezindawo zokulala ezibhalisayo (amaphesenti angu-3).”

I-Slovenian Tourist Board ithe izama ngenkuthalo ukugcina isikhundla sayo ezimakethe ezibalulekile ngokwesiko futhi ngesikhathi esifanayo ikhulisa inani lezimakethe lapho iqinisa khona imisebenzi yokumaketha nokuphromotha. Lezi zimakethe zifaka iPoland, iSlovakia, iCzech Republic, iCroatia, iSerbia, iSpain neRussia. Ukuma kweSlovenia ezimakethe zase-Asia nakho kuzoba nokufisa okukhulu.

EYurophu nangale kwemingcele yayo, iSlovenia iya ngokuya yaziwa njengendawo lapho intengo nekhwalithi yalokho okunikezwa izivakashi kuhambisana kahle. I-Financial Times nayo muva nje ibike ngesethulo esiyimpumelelo saseSlovenia futhi yashicilela indatshana mayelana nokwethulwa kweSlovenia e-International Tourism Exchange, ITB Berlin.

Eminyakeni yamuva nje, iSlovenia isinokuncintisana kakhulu endaweni yezivakashi. Ngokohlaziyo lweWorld Economic Forum (WEF), iSlovenia ikleliswe endaweni yama-35 emazweni ayi-133 okusekelwe ezintweni eziyi-14 zokuncintisana emkhakheni wezokuvakasha. Kulolu hlu lwamazinga avelele, iSlovenia isithuthuke ngezindawo ezingu-9 eminyakeni emibili - ngo-2007 yakleliswa endaweni yama-44.

LOKHO ONGAKUTHATHE KULESI SIHLOKO:

The Slovenian Tourist Board said it is actively trying to retain its position in traditionally important markets and is at the same time increasing the number of markets in which it is intensifying marketing and promotional activities.
Demand from other nearby foreign markets (Austria, Germany) is dwindling and at the same time the number of guests from Slovenia is growing (2 percent), as is the number of overnight stays they are registering (3 percent).
According to provisional data provided by the Statistical Office of the Republic of Slovenia, 281,071 arrivals of Slovenian and foreign tourists were registered in tourist accommodations through the end of February 2009 and 952,362 overnight stays were recorded.