Umagazini wesibili we-cologne efihliwe - umhlahlandlela wedolobha lasemadolobheni usuyatholakala. Lo magazini wesiNgisi, oqondiswe ezivakashini zedolobha kanye “nezakhamuzi zesikhashana”, uphinde ubonise abafundi bawo izinhlangothi ezifihliwe, ezingaziwa kakhulu zedolobha. Emakhasini angu-76 alo magazini, abafundi bazothola futhi ukuthi kuningi abangakuthola eduze kwezindawo ezikhanga izivakashi ezijwayelekile: abantu abathakazelisayo, imibono engavamile, imibono ekhuthazayo kanye nemibono yokudala. Ngamanye amazwi, i-Cologne inemibala eminingi, inezici eziningi futhi isungula izinto ezintsha.
Isibonelo, inkinga yamanje ihlanganisa imibiko emayelana nezakhiwo zesimanjemanje, ubuciko besimanje kumagalari nasezindaweni ezingaphandle, ikhwalithi yokuzijabulisa yezikwele namapaki ase-Cologne, impilo yongqingili edolobheni, indawo yezokupheka yedolobha, imfashini esimeme namasiko ekilabhu. Abafundi futhi bathola izeluleko eziningi ezisebenzayo zangaphakathi namakheli ngokuvakashela kwabo edolobheni.
i-cologne efihliwe iyingxenye ye-#urbanana
i-cologne efihliwe, eshicilelwe yi-Stadtrevue-Verlag, yasungulwa yiBhodi Yezokuvakasha yase-Cologne, nayo eye yasekela ngokwezimali lezi zindaba ezimbili ezishicilelwe kuze kube manje. Uxhaso luvela kuphrojekthi ye-EU esekelwe #ubhanana, lapho ozakwethu i-Tourismus NRW, Ibhodi Lezokuvakasha lase-Cologne, i-Düsseldorf Tourismus kanye ne-Ruhr Tourismus besebenzisana ukuze bakhuthaze ezokuvakasha zasemadolobheni ezinombono wokudala.
I-Cologne Tourist Board yenza lo magazini utholakale ezikhungweni zase-Cologne kanye nozakwethu bomkhakha ngomsebenzi wabo. Lo magazini uzophinde usetshenziswe emibukisweni yezohwebo kanye nemibukiso yasemgwaqweni ukuze kutholakale imithombo yezimakethi yedolobha kwezokuvakasha. Amakhophi awodwa angalandwa mahhala esikhungweni senkonzo seTourist Board esibhekene neKhathedrali. I-Tourismus NRW izosakaza umagazini ngezinqwaba ezintathu.
I-Cologne Tourist Board iyinhlangano esemthethweni yezokuvakasha yedolobha futhi ngaleyo ndlela iyindawo yokuqala yokuxhumana nezivakashi ezivela kuwo wonke umhlaba, noma ngabe ziza lapha ngebhizinisi noma ukuchitha isikhathi sazo sokuphumula. Ihlangene nabalingani bayo, I-Tourist Board yedolobha yenza imisebenzi yokukhangisa emhlabeni wonke yedolobha njengendawo yokuvakasha kanye nendawo yomhlangano. Inhloso yawo ukuthuthukisa isithunzi sedolobha nokubeka iCologne kanye nesifunda esizungezile njengendawo ekhangayo yezivakashi kanye nendawo yomhlangano evelele ezimakethe zaseJalimane nezamazwe ngamazwe. Kulolu hlelo, ihlose ukukhulisa inani elengeziwe lomnotho wedolobha kanye nesifunda esizungezile.
Mayelana ne #ubhanana:
I-#urbanana iphrojekthi ehlanganyelwe ye-Düsseldorf Tourismus, KölnTourismus, Ruhr Tourismus, kanye neTourismus NRW exhaswe yi-EU. Igxile ekuqhakambiseni izivakashi izigcawu zobuciko e-Cologne, e-Düsseldorf nasendaweni yase-Ruhr ukuze kuthuthukiswe ukuvakasha kwedolobha okugxile kwezobuciko. Ihlose ukuhlanganisa ndawonye amaqoqo ochwepheshe bezokuvakasha kanye nezigcawu zobuciko kanye nokukhuthaza nokuxhumana ngemibono, amaphrojekthi, imibono kanye nezindawo zokusungula. Izihloko eziyinhloko ezidingidwa yile phrojekthi ukuklama, indawo yobuciko abasha kanye nobuciko basemadolobheni, imikhosi yasemadolobheni, imfashini, ubuchwepheshe kanye nezigcawu zomculo wendawo. Ngokokuqala ngqa ama-DMO awakhulumi nezivakashi kuphela kodwa futhi “nezakhamuzi zesikhashana” njengabaphuma kwamanye amazwe abahlala e-NRW isikhathi esilinganiselwe.
