I-Bulgaria yakhangisa izivakashi embukisweni wezizwe ngezizwe we-15th Travel and Tourism e-Moscow nesitendi sayo esikhulu kunazo zonke kuze kube manje, esisakaza ama-skwele m angu-462, obusingathe izitendi ezincane zezinkampani ezingama-44 zaseBulgaria.
Umbukiso wezivakashi omkhulu wesithathu ngobukhulu emhlabeni, ozoba ngoMashi 18-22, usingatha izinkundla zababukisi abangu-3000 abavela emazweni ayi-118 endaweni yombukiso engu-55 000 sq m. Lo mbukiso ufike ushisa izikhotha komunye umbukiso ophethwe eMoscow, i-Intourmarket, obunezitendi zamazwe angu-24 emhlabeni jikelele.
"Lezi yizinkulumo ezimbili kuphela kwezingu-67 lapho iBulgaria yenzeka khona kulo nyaka," u-Anelia Kroushkova, inhloko ye-State Tourism Agency yaseBulgaria, etshela i-Sofia Echo.
Imibukiso emibili yaseRussia iyingxenye yemibukiso emikhulu yamazwe ngamazwe eyisikhombisa - ehlelwe yiMoscow, Kiev, Berlin, Frankfurt kanye neMadrid - lapho i-ejensi yombuso yabelana ngendawo yombukiso kanye nabanikezeli bezokuvakasha baseBulgaria. Emibukiso emincane engu-60 i-ejensi izobamba iqhaza ngokwayo, iqhubekisele phambili izithombe zezwe.
I-Russia iyimakethe ebalulekile yaseBulgaria, kusho u-Kroushkova, wengeza ngokuthi ukukhangisa iBulgaria njengendawo ethandwa kakhulu yizivakashi kungena nasezikhangisweni ze-TV. Zonke iziteshi ze-TV ye-Russian yezwe lonke kanye namashaneli esifunda ahlanganisa idolobha lase-Moscow kanye nesifunda sase-Moscow abonisa ukukhuthazwa kwezwe lase-Bulgaria. Lesi sikhangiso sikamabonakude saqala ukusebenza ngoFebhuwari 18-29 futhi sizosakazwa kabusha ngoMeyi 5-25.
U-Kroushkova uziphikile izinsolo zokuthi ukukhangisa kwe-TV yezwe entshonalanga ye-Europe ku-CNN kuphela. Izikhangiso bezilokhu zisebenzisa i-Eurosport ne-Euronews futhi, kusho yena.
I-Bulgaria izophinde ithuthukiswe njengendawo yokuvakasha ngasekupheleni kwentwasahlobo, lapho abantu baseRomania bejwayele ukuthenga amaphakheji ezivakashi esizini yasehlobo. Ukunyuswa okufanayo kungenzeka e-Serbia naseMacedonia.
Isabelomali sokukhangisa sonyaka se-State Tourism Agency siyizigidi ezingu-3.8 leva. Ukube bekungaphezulu, i-Bulgaria ibizokwandisa inani lemibukiso yezikhangiso ze-TV kanye nababekhona embukisweni, okuwububanzi bokuphromotha ezokuvakasha obuchazwe isu lesiphathimandla sezokuvakasha sikahulumeni, ngokusho kuka-Kroushkova.
I-ejensi izozama ukukhulisa isabelomali sayo ngokumuncwa kwezimali zesakhiwo se-European Union, kusho uKroushkova. I-ejensi iyafaneleka ukufaka isicelo sezimali ze-EU ngaphansi kohlelo lokusebenza Lokuthuthukiswa Kwesifunda. Uma yethulwa maduze nje, le nhlangano ingase ibe nemali yokuqala ekupheleni konyaka, kusho uKroushkova.
sofiaecho.com
