IHhovisi Likazwelonke Lezokuvakasha laseMoroccan (i-MNTO) lisebenzisa izindlela ezikhethekile zokubamba iqhaza kwalo kwi-World Travel Market (WTM) yaseLondon 2023, eqala ziyisi-6-8 kuLwezi. Ithimba elinamandla laseMorocco libambe iqhaza elikhulu kulo mbukiso, ngokuba khona kwababonisi nabameleli abangochwepheshe abangama-44 abavela ezifundeni eziyi-12 zaseMorocco. Leli thimba liholwa nguNgqongqoshe Wezokuvakasha, Wezandla, Umnotho Wezenhlalakahle Nobumbano, u-Fatim-Zahra Ammor, u-Adel El Fakir, uMqondisi Jikelele we-MNTO kanye no-Hamid Bentaher, uMongameli Wenhlangano Yezokuvakasha Kazwelonke.
Umcimbi okufanele uhambele imboni yezokuvakasha, i-WTM ingomunye wemicimbi yohwebo emikhulu kakhulu ye-B2B emhlabeni, ekhiqiza cishe ama-Dirham ayizigidi eziyizinkulungwane ezingama-35 (amabhiliyoni angu-2.8 GBP) ezinkontileka. Ohlelweni lwango-2023, i-Morocco imenyezelwe njengozakwethu onguNdunankulu. I-Morocco izohlomula emathubeni akhethekile okukhangisa nokuba khona okukhethekile emcimbini wokuvula.
I-MNTO isebenzisa ithuba lokwethula umqondo wayo omusha wesitendi, esizosetshenziswa kabusha kuyo yonke imicimbi yezohwebo yase-Moroccan phakathi kuka-2023 no-2024. Inkundla yase-Morocco iziqhayisa ngendawo eyirekhodi engu-760 m², okuhlanganisa ne-130 m² enikezelwe i-Marrakech-Safi. kanye nezifunda ze-Agadir-Souss Massa, ezimbili zezindawo ezidume kakhulu kubavakashi baseBrithani.
Ngasohlangothini lohlelo, i-MNTO isayine ubudlelwano beminyaka emi-5 neBritish TO JET2, umholi wemakethe.
Umgomo oyinhloko walesi sivumelwano uwukuhlanganisa i-Morocco njengendawo ehamba phambili ezinhlelweni ze-TO ehamba phambili yaseBrithani. Onyakeni wokuqala wesivumelwano, kuzohlelwa izindiza eziyi-17 ngeviki zisuka ezindaweni ezimbalwa zase-UK, kanti le nombolo kulindeleke ukuthi igcine inyuke iye ku-28 ngesonto.
I-MNTO iphinde yasayina ubudlelwano beminyaka emi-5 ne-eDreams ODIGEO, inkundla ehamba phambili emhlabeni yokubhalisela ukuvakasha, engabanikazi bemikhiqizo ye-eDreams, GO Voyages, Opodo kanye neTravellink. Inhloso yale nkontileka ukuphinda kathathu izinhloso zamanje zonyaka, ngezinga lokukhula lonyaka elicishe libe ngama-30%.
Ngalokhu kuhlanganyela okungakaze kubonwe e-WTM London 2023, i-MNTO iqhubeka nesu layo eliguquguqukayo elithi "Light In Action" ngokuthumela amandla ayo okuthengisa komunye wemibukiso yemboni yezokuvakasha ye-B2B emikhulu kakhulu emhlabeni. Inhloso ukuqinisa ukuba khona kwe-Morocco ezimakethe zayo zendabuko, kanye nokunqoba izimakethe ezintsha zokukhula ezikwazi ukufaka isandla ekukhuleni kwe-Morocco njengendawo okuyiwa kuyo.
eTurboNews unguzakwethu wemidiya we Imakethe Yezokuvakasha Yomhlaba (WTM).
