Ukusabela empumelelweni yoHlelo lokuqala lwe-PATA Human Capacity Building eMaldives ngoJulayi 12-17, 2017, iPacific Asia Travel Association (PATA) yahlela uhlelo lwesibili lwe-PATA Human Capacity Building Programme enesihloko esithi 'Ukukhula Kwegebengu: Indlela Yokukala. Ibhizinisi Lakho Ngokwedlulele' ngoNovemba 22, 2018 e-Paradise Island Resort Maldives.
Umcimbi, owenziwe ngokubambisana neMaldives Association of Travel Agents and Tour Operators (MATATO), uhlanganise ochwepheshe bemboni yezokuvakasha abangama-50 eMaldives. Abamele i-PATA bekuyi-CEO uDkt. Mario Hardy kanye noMqondisi - UkuThuthukiswa Kwabasebenzi uNkk. Parita Niemwongse.
Umhlangano wokucobelelana ngolwazi wosuku olulodwa unikeze ababambiqhaza uhlelo lokuqeqeshwa olusebenzisanayo oluhlanganisa uchungechunge lwezikhathi zasekilasini eziqhutshwa ochwepheshe bemboni yezokuvakasha abaphambili kanye nemisebenzi eyenziwayo, imisebenzi yeqembu kanye namathuba okuxhumana. Okuqukethwe kohlelo bekusekelwe ku-PATAcademy-HCD eyimpumelelo ku-Association's Engagement Hub e-Bangkok.
Isikhulu se-PATA uDkt. Mario Hardy uthe, “Sijabule ngokuthola ithuba lokuphinda sibambisane ne-MATATO ukuze sihlele uhlelo lwe-PATA Human Capacity Building Programme eMaldives. Itimu yohlelo lwalo nyaka, 'Ukukhula Kwegebengu', isandiso esihle kakhulu sohlelo lwethu lokuqala olwalungonyaka odlule oluthi 'Ukuhlola Ubuciko Bokuxoxa Indaba' njengoba lubekela inselele izinhlangano ukuthi zivivinye futhi zisebenze kabusha amasu okumaketha nokuthengisa okuvamile ukuze kugxile ekukhuleni. .”
UMnu Abdulla Ghiyaz, uMongameli - uMATATO uthe, "U-MATATO uyaziqhenya kakhulu ukusebenzisana ne-PATA okwesibili ekuletheni uhlelo lwe-PATA Human Capital Development eMaldives. Impumelelo kanye nempendulo evela kowokuqala ngonyaka odlule kuholele indlela ngethemba lomcimbi waminyaka yonke eMaldives. Ukubamba iqhaza kulo nyaka kube ngcono kunonyaka odlule, futhi ngethemba ukuthi lokhu kusinikeza ithuba lemicimbi eminingi ye-PATA eMaldives”
Izikhulumi ohlelweni lwezinsuku ezimbili zazihlanganisa uMnu. Stu Lloyd, Chief Hothead - Hotheads Innovation, Hong Kong SAR kanye noNksz Vi Oparad, uMphathi Wezwe - StoreHub, Thailand.
UNksz. Vi Oparad uthe, “Ngeseshini yami, ngithemba ukuthi ababambiqhaza: baqonde isimo samanje sendawo yevidiyo yedijithali, bakhethe uhlaka olufanele lokugebenga ukwakhiwa kwemiyalezo, futhi balinganisele ukumaketha kwabo ngamashaneli evidiyo edijithali. Futhi ekupheleni kweseshini, ababambiqhaza kufanele babe: ama-prototypes akwi-inthanethi angasetshenziswa njengesiqalo sentuthuko yesikhathi esizayo.”
UMnu Stu Lloyd wengeze wathi, “Ukugebenga ngokukhula kuwumqondo wokuthuthukisa. Ingabe singalungisa ibhizinisi lethu futhi sithole ukusebenzelana okwengeziwe noma imali engenayo kulokho esikwenzayo? Kuqala ngesimo sengqondo sokuhlola kanye nokunganeliseki okungahlalisekiyo mayelana nesimo samanje, kanye nesimo sengqondo sokuthi yonke imikhiqizo yethu, amasevisi, nezisombululo zingathuthukiswa. Asazi nje ukuthi kanjani - ngakho-ke sidinga ukwenza izivivinyo eziningi ukuze sibone ukuthi yini ezosebenza kangcono kunalokho esikwenzayo njengamanje. Lokhu kungaba yinoma yini kusukela kumodeli yemali engenayo kuye kumbala wenkinobho yesixhumanisi.”
I-PATA Human Capacity Building Programme iwuhlelo lweNhlangano lwangaphakathi/lokufinyelela emphakathini lwe-Human Capital Development (HCD) kuyo yonke inhlobo ebanzi yezokuvakasha nezokuvakasha. Ngokusebenzisa inethiwekhi ye-PATA yabaholi bemboni abanekhono emhlabeni wonke, Uhlelo ludizayina futhi lusebenzise izinkundla zokucobelelana ngolwazi ezingokwezifiso zama-ejensi kahulumeni, izinhlangano ezingekho ngaphansi kukahulumeni, izikhungo zemfundo kanye namabhizinisi ezinkampani ezizimele.
Lokhu kuqeqeshwa kwethulwa ngamasu amasha okufunda emfundo yabantu abadala kubandakanya izifundo zamacala, ukuzivocavoca ngamaqembu, izingxoxo zamaqembu, izethulo zabafundisi kanye nokuvakashelwa kwamasayithi.
Abagqugquzeli baletha ulwazi, isipiliyoni kanye nobungoti emikhakheni eyehlukene yamabhizinisi futhi bathathwe kwinethiwekhi ebanzi futhi esungulwe yi-PATA embonini yezokuvakasha nakwamanye amazwe.
I-PATA idizayina futhi iqondise umhlangano wokucobelelana ngolwazi, ihlinzeka ngochwepheshe abaholayo nabalinganiselayo ngokuhwebelana phakathi kwabahlanganyeli futhi banikeze eyabo imibono nolwazi. Okuqukethwe kwe-workshop kanye ne-ajenda, okuhlanganisa iphrofayili efanelekile kanye nenani labahlanganyeli, ithuthukiswa yi-PATA ngokubambisana eduze nesikhungo esiholayo noma inhlangano.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- In response to the success of the first PATA Human Capacity Building Program in the Maldives on July 12-17, 2017, the Pacific Asia Travel Association (PATA) organized the second PATA Human Capacity Building Program with the theme ‘Growth Hacking.
- The theme of this year's programme, ‘Growth Hacking', is the perfect extension of our first programme held last year on ‘Exploring the Art of Storytelling' as it challenges organisations to experiment and re-work traditional marketing and sales strategies to focus upon growth.
- The workshop content and agenda, including the ideal profile and the number of participants, are developed by PATA in close collaboration with the lead institution or organization.
