Amahhovisi ezivakashi ase-Portugal nase-Spain amemezele ukuzibophezela okuvuselelwe kanye nokusekelwa ngezimali kohlelo lwawo oluyimpumelelo lokusebenzisana, olukhuthaza womabili la mazwe njengendawo eyodwa. Yethulwa ngo-2006, e-PortugalSpainBoth iyinkundla yokumaketha yabalingani bayo nabahlinzeki bezokuvakasha ukuze bafinyelele abahambi bezokungcebeleka abaqeqeshiwe. Ngokungeziwe emizamweni ehlanganisiwe yokuphrinta nokumaketha ku-inthanethi ye-co-op, uxhaso luka-2008 luzosetshenziselwa ukuthuthukiswa kwewebhusayithi, ama-imeyili aphelele kanye nezinhlelo zokukhiqiza ezihamba phambili, kanye nokugcwaliseka okusha ku-inthanethi nezinkonzo zezincwajana ezivela ku-Todd Travel Promotions.
Umfelandawonye ne-Todd Travel Promotions uzosekela umphakathi wenkampani yezokuvakasha futhi usize ozakwethu bezokuvakasha ekuphromotheni imikhiqizo yabo “ngesikhungo solwazi” esisha esiku-inthanethi esizokwethulwa kamuva entwasahlobo. I-“Info Centre” esizeni, izohlinzeka abenzeli bezokuvakasha kanye nabathengi insiza eyodwa ukuze ba-ode izinto zomkhiqizo nezincwajana zokuhamba kubahlinzeki abakhulu ngesikhathi esisodwa. Izivakashi eziya e-PortugalSpainBoth.com zizophinde zibe nethuba lokubuka izinto zokuhamba kanye nokubeka nokwamukela ama-oda.
“Lona wumsebenzi obalulekile ePortugal kanye nokuqhubeka nokusekela abalingani bethu base-US,” kusho uLuis Moura, osanda qokwa njengomqondisi weHhovisi Lezokuvakasha Likazwelonke lasePortugal. “Siyethemba ukuthi ozakwethu ababalulekile bazosebenzisa leli thuba ngokugcwele ukuze babonise imikhiqizo yabo kubathengi nakubasebenzeli bezokuvakasha.”
Uhlelo lwasePortugal SpainBobabili uhlelo lokusebenzisana luzoqhubeka lusiza futhi lusekele abahlinzeki bezokuvakasha unyaka wonke ngezinhlelo zokumaketha eziteshini zemidiya eziqondiswe kakhulu kanye nokuqoqwa kwemikhondo eqeqesheke kakhulu okufanele kwabelwane ngayo nozakwethu bayo. Amathuba okuba ozakwethu bahlanganise imikhiqizo yabo ne-PortugalSpainOkubili azotholakala, futhi abekhona kumazinga ahlukahlukene. Kuze kube manje, i-Abreu Tours, i-Auto Europe, i-Destination Oceans kanye ne-1-800-Fly-Europe zibambisene nalolu hlelo.
"Sizimisele ngokuqhubeka nemizamo yethu yokukhangisa izindawo ezimbili nePortugalSpainBoth," kusho uJavier Piñanes, umqondisi weTourist Office yaseSpain, "Futhi, ngokwemvelo, sikulangazelele kakhulu ukushayela ukuba khona komkhiqizo emakethe yezokungcebeleka yase-US ngokusekelwa. yabalingani bethu bohambo.”
I-Travel Spike, umholi kwezokumaketha kwedijithali nezisombululo zobuchwepheshe embonini yezokuvakasha, iyinhlangano esebenzisanayo yamarekhodi e-PortugalSpainBoth futhi izoqhubeka nokuphatha nokukhulisa uhlelo.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- I-Travel Spike, umholi kwezokumaketha kwedijithali nezisombululo zobuchwepheshe embonini yezokuvakasha, iyinhlangano esebenzisanayo yamarekhodi e-PortugalSpainBoth futhi izoqhubeka nokuphatha nokukhulisa uhlelo.
- “We are keen in continuing our efforts to promote the two destinations with PortugalSpainBoth,” said Javier Piñanes, director of the Tourist Office of Spain, “And, naturally, we are most eager in driving brand presence in the US leisure market through the support of our travel partners.
- The alliance with Todd Travel Promotions will support the travel agency community and assist travel partners in promoting their products via a new online “Info Center” to be launched later in the spring.
