The Covid-19 Inkinga ithinte kakhulu ezokuvakasha, umkhakha obanga izigidi zemisebenzi emhlabeni jikelele. Yize kungekho noyedwa ongasho ngokuqinisekile ukuthi ezokuvakasha zizolulama nini, abantu baqala ukuphupha futhi ngezindlela zokuphunyuka noma ngabe kuseduze nasekhaya noma ezindaweni ezikude. Njengoba abantu abaningi beya kwi-inthanethi ukusesha ukuthi bangahamba kuphi futhi nini, ukusheshisa ukufakwa kwedijithali emkhakheni wezokuvakasha kuzoba yinto ebalulekile yokuzivumelanisa neqiniso elisha lezokuvakasha.
Yingakho i Inhlangano Yezizwe Ezihlangene Yezokuvakasha (UNWTO) kanye ne-Google ibambisene nohlelo lwe-inthanethi lokusheshisa UNWTO Ongqongqoshe bezokuvakasha bamazwe angamalungu, izinhlangano zezokuvakasha eziphezulu kanye namabhodi ezokuvakasha ukuze baqhubeke nokuthuthukisa amakhono amasha kanye noguquko lwedijithali.
Namuhla, ngaphambi koSuku Lomhlaba Lwezokuvakasha, sisingethe eyokuqala UNWTO kanye nohlelo Lwe-Google Lokusheshisa Ezokuvakasha lugxile emininingwaneni evela eNingizimu Afrika, eKenya naseNigeria. Ezokuvakasha ziwumgogodla weminotho eminingi emhlabeni jikelele. Njengedatha evela ku UNWTO imibukiso, ezokuvakasha zimele u-9% wokuhwebelana emhlabeni wonke kwe-Afrika kanye nomsebenzi owodwa kweyi-1 ngokuqondile nangokungaqondile. Ngaphezu kwalokho, lo mkhakha ugqugquzela ukukhula okubandakanya wonke umuntu, njengoba abesifazane benza u-10% wabasebenzi.
"UNWTO uzibophezele ekusizeni i-Afrika ukuthi ibuye ngamandla,” kusho uNatalia Bayona. UNWTO Umqondisi Wokusungula, Uguquko Lwedijithali kanye Nokutshalwa Kwezimali. “Ngezinqubomgomo ezifanele, ukuqeqeshwa kanye nokuphatha okukhona, ukusungula izinto ezintsha kanye nobuchwepheshe bunamandla okukhuthaza imisebenzi emisha nangcono kanye namathuba ebhizinisi ezokuvakasha e-Afrika ngenkathi kuthuthukisa impilo yonke nokuchuma kwesifunda”.
I-Afrika iyikhaya labantu abangama-30% bomhlaba wonke, engeza njalo ngonyaka amakhulu ezigidi zabasebenzisi abasha be-inthanethi. I-Google inguzakwethu othembekile kakhulu e-Afrika ukuthola ulwazi olufanele nolunokwethenjelwa, futhi i-Search ngenye yezindawo abaya kuzo lapho becwaninga futhi bebhukha uhambo.
“Silapha ukusiza umkhakha wezokuvakasha ukuthi uvuke kule nkinga engakaze ibonwe futhi uqine. Imininingwane yethu yamathuluzi wokuhamba namathuluzi kungasiza abaphathi bezokuvakasha ukuthi babone futhi baqonde izithiyo nabashayeli bokuvakashela izindawo zokuvakasha ukuze bahlele kangcono ezokuvakasha. ” kusho uDoron Avni, uMqondisi Wezindaba zikaHulumeni ne-Google Policy ye-Emerging Market.
Iningizimu Afrika
Idatha ye-Google Search ikhombisa ezinye izimpawu ezikhuthazayo zentshisekelo kwezokuvakasha esifundeni:
Ukuhamba ngeSifundazwe
Kenya
Imibuzo emithathu ephezulu abasebenzisi abayibuze iGoogle emhlabeni wonke ihlobene nohambo olwenziwe ngoJulayi lwaluqukethe "Singaphinde sihambe nini," "ukuhamba kwamazwe omhlaba kuzoqala kabusha nini," nokuthi "kuphephe nini ukuhamba futhi." ngenkathi imibuzo ephezulu ngo-Agasti yayihlobene nokuthi singahamba kuphi futhi nini "njengamanje". Eqinisweni, ama-45% emibuzo ephezulu eyi-100 ephathelene nokuhamba igxile kumthelela we-COVID-19, isidingo sokuhamba ngokushesha okukhulu nokuphepha kohambo.
Isidingo Sokuhamba Ngezifunda
Umthombo: Idatha yokuthambekela kwangaphakathi kwe-Google yango-2018 - Agasti 2020
Kusukela iNigeria yamemezela inhloso yokuvula imingcele yayo ekuhambeni kwamazwe omhlaba ngomhla ka-29 Agasti, intshisekelo yokucinga ngezokuvakasha ikhulile.
Umthombo: Idatha yamathrendi weGoogle 2018 - Agasti 2020
Ukwehla lokhu kunika ithuba eliyingqayizivele lokucabanga kabusha ezokuvakasha, ukusungula izinto ezintsha nokuqhubekisela phambili uguquko lwedijithali lomkhakha ukuze ukwazi ukwakha izisekelo zokukhula okuzinzile okuzayo.
