I-WMA isiza iqembu elikhulu kunawo wonke eligxile embonini ukuze linqume ukuthi abathengi emhlabeni wonke bacabangani ngempela.
Umcimbi oyisiqalo wenzeka kuleli sonto, njengengxenye yohlelo lwe-WTM lwe-Global Hub Webinar.
Kulokho okulindeleke ukuthi kube iseshini ye-inthanethi ejabulisayo, efundisayo neshukumisa ingqondo, uchwepheshe kwezokukhangisa ngendawo okuyiwa kuyo nomsunguli we-Digital Tourism Think Tank (#DTTT) u-Nick Hall uzoxoxisana no-Jeremy Jauncey, umsunguli kanye no-CEO we-Beautiful Destinations, umthombo othenjwayo wezinsuku zonke. ugqozi lokuhamba nendlela yokuphila ezigidini zabantu emhlabeni jikelele.
Iseshini, ezoba ngoLwesine ziyisi-7 kuNhlaba, izoba yingxoxo yokuqala yomhlaba wonke nezigidi zabathengi abavela emhlabeni wonke, icubungula yonke imininingwane futhi itshele imboni yezokuvakasha lokho okusezingqondweni zabo ngempela.
Iseshini izohlanganisa inethiwekhi yomhlaba wonke yezindawo okuyiwa kuzo ye-Digital Tourism Think Tank kanye nezigidi zabavakashi abanogqozi abasebenzisana ne-Beautiful Destinations ukuze bakhe iqembu okugxilwe kulo.
I-#DTTT iyinkundla ehamba phambili exhumanisa izindawo emhlabeni jikelele ngezihloko ezithinta amathrendi noguquko lwedijithali futhi umsunguli u-Nick Hall usebenze nezindawo eziningi ezisiza ukuzulazula ezinkingeni zesipiliyoni esikhulayo sesivakashi sedijithali.
Kuwo wonke umsebenzi wakhe obhekela i-#DTTT, u-Nick uhole imboni ukuthi icabange 'Ngenguquko Yendawo' kanye nomthelela wesivakashi 'esihlala sikhona', indlela yokuthenga enezinto eziningi zokuthinta kanye nesidingo sokuthi izinhlangano zicabange ngendlela ehlukile mayelana nendlela yazo. .
Emgogodleni womlayezo ka-Nick nobungcweti isidingo sokuhlala usesimweni samanje, ngokuhambisana nezitayela zabathengi, futhi ukhuthaze isiko lokuqamba izinto ezintsha ukuze uhlale unokuncintisana.
I-Beautiful Destinations, ngakolunye uhlangothi, yasungulwa yi-CEO uJeremy Jauncey, usomabhizinisi we-serial kanye nomtshali-zimali othanda kakhulu ezokuvakasha, imidiya yedijithali, ezempilo, impilo kahle, kanye nezamabhizinisi. Ukugxila kwakhe ekwakhiweni nasekutshaleni imali emabhizinisini angalawuleki, aqhutshwa ngedatha anomthelela omuhle emhlabeni.
U-Nick uzoxoxisana noJeremy e-WTM yesithathu ye-Global Hub Webinar, ebizwa ngokuthi The New Marketing Playbook in the New Normal. Kwenzeka bukhoma ku-inthanethi ngoLwesine 7 May ngo-14:00 BST futhi ingabukwa ngokufunwa ngemva kwalokho.
#ukwakha kabusha
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- Kulokho okulindeleke ukuthi kube iseshini ye-inthanethi ejabulisayo, efundisayo neshukumisa ingqondo, uchwepheshe kwezokukhangisa ngendawo okuyiwa kuyo nomsunguli we-Digital Tourism Think Tank (#DTTT) u-Nick Hall uzoxoxisana no-Jeremy Jauncey, umsunguli kanye no-CEO we-Beautiful Destinations, umthombo othenjwayo wezinsuku zonke. ugqozi lokuhamba nendlela yokuphila ezigidini zabantu emhlabeni jikelele.
- The session, which takes place on Thursday 7 May, will be the first global conversation with millions of consumers from around the world, cutting through all the data and telling the travel industry what's really on their minds.
- Throughout his work heading up the #DTTT, Nick has led the industry to think about ‘Destination Transformation' and the impact of the ‘always on' visitor, the multi-touchpoint path to purchase and the need for organisations to think differently about their approach.
