Uyini umklomelo obaluleke kakhulu kwezokuvakasha kwamazwe aseChina?

ngu-Apolónia Rodrigues, okhethekile ku-eTN

I-Chinese Tourist Welcome (CTW) Award ikhiphe umklomelo Wethusi esigabeni Sokusungula ku I-Dark Sky® Alqueva. I-CTW Chinese Tourist Welcome Award ihlelwe yi-COTRI China Outbound Tourism kusukela ngo-2004 futhi ibungaza imikhuba emihle nemiphumela yokuheha nokwanelisa. Izivakashi zaseChina emhlabeni wonke.

Imiklomelo ye-CTW yethulwa ngesikhathi somcimbi waminyaka yonke futhi ihlanganisa izigaba ezinhlanu:

Ukuqanjwa Komkhiqizo

I-inthanethi/Cindezela

Ikhwalithi yesevisi

Marketing

Ukusebenza jikelele

Imiklomelo ye-CTW inikeza okungaphezu kokuqashelwa, ngoba ethula isithombe sokuvelela emehlweni abavakashi baseShayina namabhizinisi ezokuvakasha. Le miklomelo yamukelwa ngaphakathi nangaphandle kwaseShayina njengomklomelo obaluleke kakhulu emakethe yezokuvakasha yamazwe ngamazwe yaseShayina, etholakala kabanzi emshinini wokunyathelisa nowe-elekthronikhi.

I-China iyimakethe yezokuvakasha ephumayo enkulu kunazo zonke emhlabeni, futhi ukusesha kwezindawo nomuzwa ohlukile, njenge-Dark Sky® Alqueva, kuya ngokuya kuba sobala.

I-Dark Sky® Alqueva, eyadalwa kusukela ngo-2007, iyindawo yase-Portuguese astrotourism. Isekelwe olwazini olutholwe ngokuhamba kwesikhathi, oluhlinzeka ngesisekelo esiqinile senkolelo kanye nokutshalwa kwezimali kwezokuvakasha kwezinkanyezi njengendlela yesikhathi esizayo ekudingweni kwezivakashi. Kusukela ngo-2007, ithuthukiswe njengendawo esimeme lapho isisekelo sayo siphatha isibhakabhaka sasebusuku njengesisetshenziswa esibalulekile. Okuhambisana nalokhu umgomo wokuvikela isibhakabhaka ebusuku ngokusebenzela ukuthola isimo sokungcoliswa kokukhanya okungaba yiziro.

Ngo-2011, yaba yindawo yokuqala ye-Starlight Tourism Destination emhlabeni futhi ngo-2018 yaba indawo yokuqala yokuwela umngcele walolu hlobo. Iqale ngezindawo eziyisithupha zomkhandlu wamaPutukezi futhi namuhla ihlanganisa indawo eyi-9,700 km2 ezungeze ichibi lase-Alqueva phakathi kwePortugal neSpain.

Ihlanganiswe ngaphakathi kwenethiwekhi yezindawo okuyi-Dark Sky®, kusanda kwakhiwa i-Dark Sky® Aldeias de Xisto (“izindawo ze-schist”) okubangelwa umbimbi phakathi kwalezi zinhlobo ezimbili. Kufakiwe ubambiswano ne-CIM Yesifunda sase-Coimbra, isiphathimandla sikamasipala sase-Pampilhosa da Serra, i-Faculty of Sciences yase-University of Porto kanye ne-Institute of Telecommunications of the University of Aveiro.

Inethiwekhi ye-Aldeias de Xisto iphrojekthi yentuthuko esimeme, iphrojekthi yesifunda eholwa yi-ADXTUR - Agência para o Desenvolvimento Turístico das Aldeias do Xisto (i-ejensi yokuthuthukiswa kwamadolobhana ama-schist) ngokubambisana neziphathimandla zomasipala ezingama-20 esifundeni esimaphakathi nePortugal ama-opharetha angaphezu kwe-100, asekelwa i-Centro 2020. Ngakho i-AUXTUR ihlanganisa ndawonye izidingo zesifunda zomkhakha kahulumeni kanye nezinkampani ezizimele, ezivezwa ekuphathweni okwabiwe komkhiqizo, ukukhuthazwa okuhlanganyelwe kwesifunda, ukukhuphula ingcebo ngokuhlinzekwa kwezinsizakalo zezokuvakasha, kanye ekugcineni ekugcineni amasiko kanye namagugu alesi sifunda.

Lo mklomelo wethulwe emcimbini obuse-ITB China eShanghai.