Amaphesenti angaphezu kuka-50 abahambele umcimbi ababambe iqhaza ocwaningweni eNgqungqutheleni Yedatha Yehhotela yokuqala ye-STR eyethulwa yiMagnuson Hotels ngo-Agasti 4-5 bakholelwa ukuthi imali engenayo yemboni ngekamelo ngalinye elitholakalayo ngeke iqale ukusimama kuze kube okungenani ingxenye yesibili ka-2010 noma ngemva kwalokho.

“Kuyasikhuthaza ukuthi iningi lababekhona licabanga ukuthi okubi kunakho konke kusemuva kwethu, futhi bangabona ukuthuthuka kancane kancane emkhathizwe,” kusho uMark Lomanno, umongameli we-STR. “Ngethemba ukuthi abazohambela umcimbi baqinisile ekuhloleni kwabo ukuthi bangase balulame. Uma kunjalo ngempela, lokho kufanele kusho ukuthi amandla entengo amahhotela azobuya ngesikhathi esizovumela ukuthi kwakhiwe isisekelo esiqinile esikhathini esizayo esingekude kakhulu.”

Lolu cwaningo luhlanganise izimpendulo ezivela kwabangu-88 kwabangaphezu kwama-200 ababehambele ingqungquthela ehhotela iRenaissance Nashville.

Amaphesenti angamashumi amathathu nantathu abaphendulile akholelwa ukuthi i-RevPAR ngeke iqale ukululama kuze kube u-2011 noma ngemva kwalokho, amaphesenti angu-23.9 akholelwa ukuthi izoqala ukululama ngekota yesithathu ka-2010, kanti amaphesenti angu-21.6 akholelwa ukuthi izoqala ukululama ngekota yesine ka-2010.

Ngokwabaphendulile, amaphesenti angu-25.0 akholelwa ukuthi ukuhlala kuzoqala ukusimama ngekota yesibili ka-2010. Abangaphezu koyedwa kwabayi-10 bakholelwa ukuthi ukuhlala kungathatha isikhathi esithe xaxa ukuze kulunge futhi balindele ukukhuphuka ngekota yesithathu ka-2010. Abanye abaphendulile bathe isikhashana. ithemba elikhulu: amaphesenti angama-20.5 akholelwa ukuthi ukuhlala kuzoqala ukusimama ngekota yokuqala ka-2010.

Lapho bebuzwa ukuthi isilinganiso sansuku zonke sizoqala nini ukusimama, amaphesenti angu-34.1 abaphendulile akholelwa ukuthi ukululama kwe-ADR ngeke kuqale kuze kube ngo-2011 noma ngale kwalokho, amaphesenti angu-30.7 akholelwa ukuthi azoqala ukululama ngekota yesine ka-2010, futhi amaphesenti angu-15.9 akholelwa ukuthi kuzoqala phakathi nesikhathi. ingxenye yesithathu ka-2010.

Uma sibheka emuva emazingeni kaJanuwari 2008, amaphesenti angu-50.6 abaphendulile akholelwa ukuthi kuzothatha iminyaka emithathu kuya kwemihlanu ukufinyelela kulawo mazinga futhi, kulandelwa ngamaphesenti angu-24.1 akholelwa ukuthi kuzothatha iminyaka eyisithupha kuya kweyisishiyagalombili.

Ukuze uthole ulwazi olwengeziwe mayelana nengqungquthela, sicela uvakashele ku-www.HotelDataConference.com.

Mayelana ne-STR & STR Global

Ngaphezu kweminyaka engama-20, iSmith Travel Research ibe ngumholi owaziwayo wokulinganisa nokucwaninga embonini yamahhotela. I-Smith Travel Research kanye ne-STR Global inikeza imibiko yanyanga zonke, yamasonto onke, kanye neyansuku zonke ye-STAR kumakhasimende amahhotela angaphezu kuka-37,000, amele amagumbi acishe abe izigidi ezi-5 emhlabeni jikelele.
I-STR izinze e-Hendersonville, Tennessee, futhi i-STR Global izinze e-London. Ukuze uthole ulwazi olwengeziwe, vakashela ku-www.strglobal.com noma ku-www.HotelNewsNow.com.

LOKHO ONGAKUTHATHE KULESI SIHLOKO:

Amaphesenti angaphezu kuka-50 abahambele umcimbi ababambe iqhaza ocwaningweni eNgqungqutheleni Yedatha Yehhotela yokuqala ye-STR eyethulwa yiMagnuson Hotels ngo-Agasti 4-5 bakholelwa ukuthi imali engenayo yemboni ngekamelo ngalinye elitholakalayo ngeke iqale ukusimama kuze kube okungenani ingxenye yesibili ka-2010 noma ngemva kwalokho.
If that is indeed the case, that should mean pricing power for hotels will return in a time frame that will allow for a stronger foundation to be built in the not-too-distant future.
More than one in 10 believe occupancy may take a bit more time to recover and expect an upswing during the third quarter of 2010.