Ezokuvakasha ZaseYurophu: Ukuqala okuhle kuka-2019, kepha izinselelo zisazobakhona

Ngokombiko wakamuva wekota we-European Travel Commission, “European Tourism – Trends & Prospects 2019”, i-Europe iqale unyaka ka-2019 ngenothi elihle kulandela ukukhula okumangazayo okungu-6%[1] ngo-2018. Izinga eliphakathi nendawo lokukhula lilindeleke ngonyaka wezi-2019 (cishe u-3.6%), okunezingozi zesikhashana, ezifana nokuntengantenga komnotho womhlaba, ukungezwani kwezohwebo kanye nokungaqiniseki kwezombusazwe okuphazamisa ukuqagela kokukhula.

Naphezu kwezinselele, izindawo eziningi okuyiwa kuzo ezibike idatha yokusebenza kwangaphambi kwesikhathi kuka-2019, zibonise ukukhula okuqhubekayo kwabafika kwamanye amazwe nokuhlala ubusuku bonke. Phakathi kwabadlali abancomekayo yiMontenegro, etshale imali kwingqalasizinda yasebusika ethuthukisiwe evumela indawo okuyiwa kuyo ukuba inwebe isizini yezokuvakasha kubavakashi abanentshisekelo. Lokhu kutshalwa kwezimali, okuhambisana nemisebenzi ebalulekile yokukhangisa kanye nokuthuthukiswa kokuxhumana emoyeni, kubone ukukhula kwerekhodi lezwe ngama-41% kwabafikayo uma kuqhathaniswa nesikhathi esifanayo ngonyaka odlule.

Ezinye izindawo okuyiwa kuzo ezibe nokukhula okukhulu ekufikeni kwamanye amazwe yiTurkey ne-Ireland, (zombili +7%). Naphezu kobuthakathaka obuqhubekayo enanini likapondo uma kuqhathaniswa ne-euro, ukukhula kohambo oluya e-Ireland ukusuka e-UK bekunesizotha, kodwa kubalulekile uma i-UK ibala ngaphezu kuka-40% inani labantu abafika e-Ireland. Phakathi nokuwohloka kwe-Brexit, i-Ireland izokwehlisa ukuthembela emakethe yayo yomthombo yesibili ngobukhulu ngokusebenzisa indlela yokuhlukahluka kwezimakethe. Kwenye indawo, izindawo ezinkulu ezifana ne-Portugal (+6%) kanye ne-Spain (+2%) zephule amarekhodi okufika ngemibandela ephelele ekuqaleni konyaka, zihlomula ngokukhuphuka kwemali engenayo yezokuvakasha yonyaka nonyaka. Nakuba bobabili bathole isabelo semakethe ngalesi sikhathi, ukusimama okuqinile komkhakha wezokuvakasha waseTurkey kusho ukuthi lezi zindawo zase-Iberia zizobhekana nezinselelo ezinkulu esikhathini esisele sika-2019.

Ekhuluma ngemva kokwethulwa kombiko, u-Eduardo Santander, uMqondisi Omkhulu we-ETC uthe: “Imboni yezokuvakasha yaseYurophu isiphinde yabonakala idumile ekuqaleni konyaka ka-2019. bonke babambe iqhaza elikhulu ekuletheni lokhu kukhula. Nokho, ngaso sonke isikhathi, kubalulekile ngathi ukuba siqaphele izinselele ezisazo. Kufanele sisebenzisane kulo lonke elaseYurophu, ngosizo lwabakhi benqubomgomo baseYurophu nabezwe lonke, ukuze siqinisekise ukuthi imikhankaso yokukhula okusimeme yezokuvakasha ikhona ukuze kuzuze wonke umuntu.”

Izimakethe ezibalulekile zase-Europe ezithatha uhambo olude ziyaqhubeka nokuba nomthelela okhula njalo esidingweni sezokuvakasha saseYurophu. Phakathi kwezinye izinto, izinguquko zokwenziwa lula kwezohambo, umthamo wezokuthutha othuthukisiwe kanye nokutshalwa kwezimali ekukhangiseni nasekuthuthukisweni komkhiqizo kube yizisusa eziyinhloko zokukhula kwemakethe yezokuvakasha yaseShayina eminyakeni yamuva nje. Ngenkathi i-Cyprus ibone ukukhula okunamandla kwabafikayo (+125%) abavela kule makethe, ukukhula kokulala ebusuku kwakuholwa yi-Slovenia (+125%), ilandelwa yiMontenegro (+66.6%) kanye neSerbia (+53.5%).

Ukufika kwe-US e-Europe kukhuphuke ngo-10% ngo-2018 uma kuqhathaniswa nonyaka odlule. Izinga elifanayo lokukhula kulindeleke ukuthi libe ngo-2019 naphezu kokwehla komnotho womhlaba okulindelekile kanye nezingozi ezibhekene nomnotho wase-US. Amandla alinganiselwe edola laseMelika uma kuqhathaniswa ne-sterling kanye ne-euro iyaqhubeka nokwenza i-Europe indawo ethengekayo kubahambi baseMelika. Izindawo okuyiwa kuzo ezibhalise ukukhula okuqinile kwabafikayo besuka kule makethe ekuqaleni konyaka kwakuyiMalta (+40%), iTurkey (+34%) kanye neSpain (+26%).

Inani elikhulu emakethe yokuqasha amaholide yaseYurophu

Umbiko wekota we-ETC futhi uhlanganisa ingxenye ekhethekile enikelwe emakethe yokuqashwa kweholide yase-Europe okuhloswe ngayo ukulinganisa umthelela womkhakha wokuqashwa kweholide ukuze uqonde ngokugcwele umthamo otholakalayo kanye nokusebenza okuphelele kwendawo okuyiwa kuyo. Amathrendi amaningana aqhubekisele phambili ukukhula okuqinile kumkhakha wokuqashwa kweholide wase-Europe, nokushintsha kwemizwa yabathengi ngandlela-thile kuvumela ukuzizwisa 'okuyiqiniso' noma 'kwendawo'. Ngaphezu kwalokho, ukwanda kokuxhumana kwe-inthanethi kanye nokusetshenziswa cishe yonke indawo kwamaselula kuye kwenza izindlela ezintsha zokubhuka nokuqasha.

Ngokocwaningo, inani elingase libe khona kulo lonke elaseYurophu emakethe yokuqashisa ngeholide yizindawo zokulala eziyizigidi eziyi-14.3. Lokhu kubaluleke kakhulu ngesilinganiso, ikakhulukazi uma kuqhathaniswa nezindawo zokulala eziyizigidi ezingu-8.7 ezakha umkhakha wamahhotela usuwonke. Lesi sibalo esikhulu emakethe yokuqasha yaseYurophu sisiza ekufezeni ukukhula kwesidingo, ikakhulukazi e-France, e-Italy nase-Spain, okuyisibalo esiyingxenye yawo wonke umthamo wemibhede emakethe, uma kubhekwa izingqinamba emkhakheni wamahhotela. Ngokuphawulekayo, kunokuba kuthinte ukusebenza kwehhotela kukonke, ukuhlaziya amanani ekamelo kuphakamisa ukuthi ukwenyuka kokubaluleka kwezindawo eziqashiswayo zeholide empeleni kuhambisana nendawo yokuhlala evamile, ngaphandle kobufakazi obubonisa ukuthi izindawo eziqashiswayo namahhotela ancintisana ngakunye ngokwezindleko.