I-Louisville Tourism, i-ejensi yezokukhangisa ethuthukisa idolobha njengendawo yokuvakasha, yethula imizamo eminingana yokuhlola nokwenza ngcono ukungalingani kwezinhlanga nedlanzana - ngaphakathi nangaphandle kwenhlangano.
Iminyaka eminingana, i-Louisville Tourism ibilokhu inakekela ngenkuthalo impahla ecebile, yamasiko yedolobha ebonisa i-Louisville's African American Heritage ngohlelo engqondweni lokwakha umkhankaso wokukhangisa oqhubekayo. Idizayinelwe kucatshangwa ngezinto ezijulile, lezi zinhlelo zibiza uhlelo olusha lokufinyelela ezokuvakasha kusetshenziswa ozakwethu bokuheha basendaweni ukugqamisa. Muhammad Ali Tourism kanye nomthelela wase-Afrika waseMelika ngaphakathi kwezimboni ze-bourbon nezamahhashi. Kuthuthukiswe onyakeni odlule, lezi zipiliyoni ziwumphumela wokubambisana nokusebenzisana nabakwa- I-National Civil Rights Trail, Black Bourbon Society, Kentucky Department of Tourism kanye ne-African American Travel Conference. I-Louisville Tourism ilwela ukwethulwa kokuthengisa.
Ukusiza ekulolongeni lezi zinhlelo, iLouisville Tourism iphinde ithuthukise uMkhandlu Wokululeka Ngezokuvakasha Kwabamnyama oholwa uCleo Battle, Isikhulu Esiyinhloko Sezokusebenza kule nkampani. Njengephaneli elakhelwa ukusiza ukuqondisa izinhlelo zezokuvakasha ze-LGBTQ, i-Louisville Tourism izomema amalungu omphakathi ukuthi ahlanganyele engxoxweni eqhubekayo mayelana nokufakwa ngenhloso embonini yezokuvakasha. Abameleli abavela kuyo yonke imikhakha emikhulu yemboni yezokuvakasha bazobamba iqhaza. Ikomidi liyalungiswa njengamanje futhi umhlangano wokuqala uzogxila ekubhekaneni nobandlululo oluhlelekile ukuze kuthuthukiswe izinhlangano zokwamukela izihambi zaseLouisville kanye nolwazi oluphelele lwezindawo okuyiwa kuzo izivakashi nezakhamuzi.
U-Battle usanda kuhlanganyela kuvidiyo kanye nabanye abaphathi abayisikhombisa abaNsundu abavela ezinhlanganweni zokukhangisa ezweni lonke ukuze babelane ngolwazi lwabo futhi bakhuthaze ingxoxo evulekile mayelana nobuhlanga nokucwasa ezimpilweni zabo zonke nasembonini yezokuvakasha. Ukugijima imizuzu engu-8 nemizuzwana engu-38, “Imibuzo Engu-5 Ngomjaho” kuthatha isikhathi esincane ukuyibuka kunemizuzu engu-8 nemizuzwana engu-46 uGeorge Floyd aguqe ngayo entanyeni ngesikhathi ebulawa ngoMeyi 25, 2020.
“Njengengcweti yabaNsundu esebenze kanzima ukuze ngibe sesikhundleni sobuholi embonini yami, ngike ngazibonela ngawabona ukungalingani kwezinhlanga,” kusho uCleo Battle, oyi-COO, eLouisville Tourism. "Isikhathi manje sokwenza izinguquko embonini yethu ngekusasa futhi ngihlanganyela ngokuziqhenya nozakwethu ekusizeni ukuhola ingxoxo phambili."
Uma ubheka ngaphakathi, i-Louisville Tourism izobuyekeza futhi ibhekane nesiko lenhlangano ngokwenza ukubuyekezwa okuphelele kwezinqubo eziphathelene nokwehluka ekuqasheni, ukufundisa abasebenzi, kanye nokuthuthukisa izindlela zokusebenza nabathengisi abahlukahlukene ababandakanya kakhulu. Ukwengeza, i-ejensi izocubungula ukumelelwa kokuhlukahluka kwendawo okuyiwa kuyo kukho kokubili isibambiso sokumaketha sendawo okuyiwa kuyo ephrintiwe nedijithali. Ukuze uthole imibono engachemile, i-Louisville Tourism izoqasha inkampani yangaphandle ukuthi yenze ucwaningo.
Amathuba amasha emfundo yabasebenzi baseLouisville Tourism azohlinzekwa nge-Decide Diversity. Lobu budlelwano bokusebenzisana buzonikeza abasebenzi ithuba lokufinyelela kubaholi abehlukene abavela ezweni lonke mayelana nokuhlukahluka, ukulingana nokufakwa - kanye nocwaningo, ukuqeqeshwa kanye nezinsiza. Abasebenzi bazothola izibuyekezo ezigxile ekwandiseni ukuhlukahluka kanye nokwenza ngcono ukuziphatha kokufakwayo. I-Louisville Tourism and Decide Diversity izogcina ubudlelwano obuqhubekayo nezinkundla zokucobelelana ngolwazi ezengeziwe ezihlelelwe ikusasa.
Ukwengeza, i-Louisville Tourism izoletha ukuqwashisa noshintsho embonini yokwamukela izihambi ngokunweba la mathuba ngaphandle kwabasebenzi ukukhuthaza abalingani bemboni ukuthi babambe iqhaza ochungechungeni lwe-Decide Diversity. Umgomo uwukukhulisa ukuqwashisa ngamasiko nolwazi olugxile ekwehlukahlukaneni nasekuzweleni, ukuqinisekisa ukuthi bonke abasebenzisana nemboni yokwamukela izihambi yaseLouisville - abasebenzi kanye nezivakashi - bayahlonishwa futhi baphathwe ngendlela efanele.
Kusho uKaren Williams, uMongameli kanye no-CEO we-Louisville Tourism, “Nakuba izinguquko ezidingekayo ukuze kube nokulingana kwezinhlanga nobulungisa ziyinto ekhathaza izwe lonke, imboni yokwamukela izihambi eLouisville iyayisekela futhi ifuna ukuba ngumgqugquzeli wale nqubo eqhubekayo. Ukuvakasha nezokuvakasha sekuyisikhathi eside kuyithuluzi elibalulekile ekusizeni ukuguqula imibono nokuhlanganisa abantu. Impilo yezomnotho yedolobha lethu idinga umoya wokungenisa izihambi iLouisville owawo wonke umuntu.”
#ukwakha kabusha
