I-WTM: Ukwenza umhlaba ube yindawo ebandakanya ngokwengeziwe ngohambo

Ukwenza umhlaba ube yindawo ebandakanya ngokwengeziwe ngohambo
ukwenza umhlaba ube yindawo ebandakanya wonke umuntu ngokuhamba
Ibhalwe ngu Linda Hohnholz

I-World Travel Market (WTM) yaseLondon 2019 - umcimbi lapho imibono ifika khona - ibone izinkulumo ezihlukahlukene ezithakazelisayo nezinkomfa ezigxile ekwenzeni uhambo lubandakanye kakhudlwana.

Kuseshini ebizwa ngokuthi Ukufinyelela Kubo Bonke: Ukusebenzisa Inkundla Yezokuxhumana Yabahambi Abakhubazekile, abahambi bachaze ukuthi izinhlelo zokusebenza namanye amathuluzi zibasiza kanjani ukuthi babone umhlaba omningi.

I-blogger yokukhubazeka kanye nentatheli Sassy Wyatt wathi: “Izakhiwo zingenziwa kalula, okwenza ezokuvakasha zifinyeleleke kalula. Kufanele siqale kubantu abakhokha imali. Ngibona kunesidingo sokuthi kuqashwe abantu abafana nathi – labo abakhubazekile abaseqhulwini abangakhuluma ngokukhululeka ngezinto abahlangabezane nazo.”

Lesi simiso salandelwa inkulumo ethakazelisayo eyasingathwa E-Puerto Rico e-Americas Inspiration Zone.

Inhlangano entsha yokukhangisa yendawo yase-Puerto Rico izothuthukisa isiqhingi sase-Caribbean kubavakashi bamaholide be-LGBTQ njengengxenye yomkhankaso wokuthuthukisa umnotho wayo.

Ikoloni yangaphambili yaseSpain manje eseyisizinda somphakathi wase-USA, iPuerto Rico yahlaselwa yigciwane leZika ngo-2016 kanye neziphepho ngo-2017.

Leah Chandler, Umphathi Omkhulu Wezokumaketha e-Discover Puerto Rico, utshele i-LGBTQ seminar e-WTM London - umcimbi lapho imibono ifika khona - ukuthi kunethuba elikhulu lezokuvakasha.

"Kungama-6.5% kuphela e-GDP, encane kakhulu endaweni yaseCaribbean," etshela izihambeli.

“Ukuhlanganiswa kwakhelwe ku-DNA yethu, kodwa iCaribbean ayaziwa ngokuhamba kwezitabane - ezinye iziqhingi zenza ubungqingili bube yicala. Sizoba inhloko-dolobha ye-LGBTQ yaseCaribbean. "

Uveze isu lesiqhingi, elibone ucwaningo nokuqeqeshwa mayelana nemakethe ye-LGBTQ, ngaphambi kwesu lokumaketha emphakathini wezitabane.

I-seminar nayo yezwa Dana Artz, Umphathi Wokusimama endaweni yesikhulumi se-inthanethi Evaneos, esebenza nezinkampani zokuphatha izindawo eziyi-1,300 emhlabeni jikelele.

Isebenza ne-LGBT consultancy OutNow ukuqeqesha ama-DMC mayelana nabahambi be-LGBT nokuthi ukuvakasha kungenziwa kanjani ngendlela efanele izidingo zekhasimende ngalinye.

Ian Johnson, umsunguli we-Out Now, uthe imakethe ye-LGBT yomhlaba wonke ibiza ama-dollar ayizigidi eziyizinkulungwane ezingu-218.7 ngonyaka, yengamele isemina.

Uthe amaholide e-LGBT ahlukahlukene njengomkhakha wezokuvakasha ojwayelekile, futhi wanxusa izindawo okuyiwa kuzo nabanikazi bamahhotela ukuthi benze ucwaningo ngemakethe futhi baqeqeshe abasebenzi babo mayelana nezokuvakasha ze-LGBT.

Izikhulumi engqungqutheleni zivumelene ngokuthi ezokuvakasha ze-LGBT ziba ngaphansi komkhakha we-niche futhi sezifakwa ekukhangiseni okuvamile nokukhangisa.

Ngaphezu kwalokho, abahambi be-LGBT bakhathazeka kakhulu ngokusimama, ukuguquka kwesimo sezulu kanye ne-carbon footprint yabo, kusho uJohnson.

I-WTM London iphinde yabona ucezu olubalulekile locwaningo lokuhamba olubandakanyayo lwembulwa njenge UNWTO uveze umbiko wesibili womhlaba wonke ngeWomen in Tourism.

Ucwaningo, lujutshwe ngu UNWTO, ikhombisa ukuqashwa kwabesifazane abangama-54% kwezokuvakasha emhlabeni wonke ngo-2019, ngaphezu kwama-39% emnothweni obanzi.

Kodwa-ke, iphinde iveze ukuthi abesifazane kwezokuvakasha bakhokhelwa isilinganiso esingaphansi kuka-14% kunabesilisa. Futhi mancane kakhulu amathuba okuba babe nezikhundla zokuphatha, isibonelo nje bangama-23% ongqongqoshe bezokuvakasha abakhona njengamanje abangabesifazane - okukhuphuke ngamaphesenti amathathu ukusuka embikweni wokuqala wezi-2010.

Lolu cwaningo luphinde lwagqamisa izifundo ezinhle zabesifazane ababehlonishwe emisebenzini yokuvakasha.

UNWTO uhlose ukuthi umbiko usetshenziswe njengohlaka lokudala amathuba kubantu besifazane emkhakheni, ukudiliza imigoqo esemthethweni, yesakhiwo kanye nezezimali kanye nokwakha ukuzethemba.

Imiphumela kuzoxoxwa ngayo kabanzi ngo UNWTOIngqungquthela yokuqala ngodaba lwabantu besifazane kwezokuvakasha, izoba seGhana.

UNWTO unobhala jikelele UZurab Pololikashvili uthe: “Sidinga ukutshalwa kwezimali okwengeziwe, imisebenzi eyengeziwe kanye nokusungula izinto ezintsha. Asiqhubeke, sisebenzisa lo mbiko njengomhlahlandlela wethu.”

Khonamanjalo, esimisweni esinesihloko esithi Technology is a Best Friend of Girls, izithunywa zilalele ukuthi zizoshicilelwa maduze. University of Surrey ucwaningo olwembule ezinkampanini zezokuvakasha ezibaluleke kakhulu ezingama-55 emhlabeni, lapho izinga lobuchwepheshe liphezulu lenkampani, ukubamba iqhaza okuphansi kwabesifazane kwaba kubaphathi.

Engxoxweni yesigungu, Diana Munoz-Mendez, i-VP ephezulu yobambiswano lwezokuvakasha emhlabeni jikelele ku Mastercard, uveze ukuthi imisebenzi yesikhathi esizayo kungenzeka igxile kwezobuchwepheshe futhi yathi izimo zengqondo ezifundiswa ekhaya nasesikoleni zibalulekile.

"Uma abesifazane bengekho kwezobuchwepheshe, sizohambisana kanjani nokukhula okukhulu kwemisebenzi kwezobuchwepheshe?"

Wengeze ngokuthi uma abesifazane bengenandaba nokuklama ama-algorithms, kungenzeka ukuthi imikhiqizo yabathengi ifanele izethameli ezihlukene ngempela.

Mo Talukder, umqondisi wezokuthengisa we I-Geotourist, yathi abesifazane akufanele badikibale izinga okucatshangwa ukuthi liphakeme lolwazi oludingekayo emsebenzini wezobuchwepheshe ngoba, “inqwaba yemisebenzi kwezobuchwepheshe ayidingi ukubhala ngekhodi.”

Uphinde waveza ukuthi ukwanda kwama-smart phone kumele kusize ekutheni abantu besifazane bakhululeke kwezobuchwepheshe.

Kuyona lendikimba, amabhizinisi ezokuhamba nawokuvakasha e-Afrika adinga ukwenza okwengeziwe ukuze ahlomise abesifazane abakha ingxenye enkulu yabasebenzi babo.

Alessandra Alonso, umsunguli we Abesifazane Kwezokuvakasha, yathi abesifazane abangaphezu kwezigidi ezingu-30 basebenza kwezokuvakasha e-Afrika kodwa “bambalwa kakhulu” emazingeni aphezulu.

Uthe nalabo besifazane akhulume nabo abazisungulele awabo amabhizinisi bathwale kanzima ngenxa yokushoda kwamathuba okuxhumana.

Uzakwethu wephaneli Sthembiso Dlamini, ibamba lika-CEO we Ezokuvakasha zaseNingizimu Afrika, bavumile ukuthi ezokuvakasha ziwumkhakha wokukhula obaluleke kakhulu eNingizimu Afrika, enokuntuleka kwemisebenzi okungama-30%.

U-70% wabantu abaqashwe kwezokuvakasha eNingizimu Afrika ngabesifazane, kodwa bavamise ukubhekana nobunzima bokudlulela ngale kwemisebenzi esezingeni eliphezulu, esho.

ISouth Africa Women in Tourism inohlelo lokuthuthukisa abaphathi besifazane abasebenza embonini yezokuvakasha, kodwa uDlamini uthe kubalulekile ukuthi kuthuthukiswe abesifazane abasebenza emiphakathini.

Ebalula iKruger National Park yaseNingizimu Afrika njengesibonelo sezindlela amabhizinisi ezokuvakasha angasiza ngayo abesifazane, uthe: “I-Kruger izungezwe imiphakathi, pho siqinisekisa kanjani ukuthi imikhiqizo edumile ehlezi e-Kruger itholwa kwabesifazane bendawo?

“Abesifazane bangaba nezindawo zokuwasha kanti u-Kruger angayisa izingubo zabo emiphakathini okufanele zenziwe; unolwazi lokupheka kuleyo miphakathi, ngakho-ke singenza kanjani isiqiniseko sokuthi izivakashi zethu ziyakuthola lokho?

“Abantu bafuna okuhlangenwe nakho okujulile, bafuna ukwenza okwenziwa abantu bendawo, kufanele sitshele abavakashi ukuthi beze emiphakathini, baqonde ukuthi bakunikeza ini ukuze ukwazi ukunikeza amakhasimende akho lokhu kuhlangenwe nakho.”

UZina Bencheikh, umphathi jikelele wesifunda we-EMEA we Peak Inkampani ephethe izindawo okuyiwa kuzo, itshele i-WTM ukuthi yethule uhlelo lokuqasha abantu besifazane abaningi abangabaqondisi ngemuva kokubona ukuthi nakuba u-60% weholo labo bekungabesifazane, ibingenzi okwanele ukuheha abaqondisi besifazane.

“Abantu abaningi abasebenza ezikhundleni eziphezulu baqala njengabaqondisi, ngakho kumele sinikeze abesifazane ithuba lokusebenza njengabaqondisi,” kusho yena. "Sizakhele umgomo wokuphinda kabili isibalo sabaqondisi besifazane phakathi neminyaka emine, ngo-2020, kodwa sesifinyelele kuleyo nhloso."

U-Amelia Diaz, uchwepheshe wokuthuthukisa ezokuvakasha e- Isikhungo Sokuhweba Somhlaba Wonke, usephinde wasebenza nabesifazane abasebasha ukubasiza babe ngabaqondisi. “Kubanikeza amandla, kubanike izwi futhi kubanike amakhono ashintshekayo; lobu ubuhle bezokuvakasha,” wengeza.

E-Gambia, u-Diaz usebenze kuphrojekthi yeminyaka emine yokusabalalisa ezokuvakasha kusukela ezindaweni ezisogwini kuye ezweni. “Iningi labesifazane belihlala emiphakathini yasemakhaya futhi bebengakwazi ukufinyelela ezikhungweni zokuqeqesha ezisogwini, yingakho bethathe isinqumo sokuthi baqhubekisele phambili ezokuvakasha ukuze balethe amakhono emakhaya abo,” kusho yena.

Abigail Mbalo, umpheki omkhulu nomsunguli we 4Romad eKasi Culture osebenza emalokishini antulayo ukuze afukule umnotho ngokuvakasha kokudla, wengeze ngokuthi: “Sinethalente eliningi nekhono lokusungula eNingizimu Afrika; ikhona kithina, esikudingayo nje ukwesekwa.”

I-eTN inguzakwethu wezindaba weWTM London.

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Linda Hohnholz

Umhleli omkhulu we eTurboNews ezinze eTN HQ.

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