Kumenyezelwe Abawine Imiklomelo Yegolide Ye-PATA 2023

Imiklomelo yalo nyaka ihlonipha impumelelo yezinhlangano ezihlukene ezingama-23 kanye nabantu ngabanye, okuhlanganisa i-Designated Areas for Sustainable Tourism Administration (DASTA), Galaxy Entertainment Group, Hong Kong Tourism Board, Incheon Tourism Organisation, Jeju Tourism Organisation, Kerala Tourism, Korea Tourism Organisation, MGM I-China, Nepal Tourism Board, Sabah Tourism Board, Sands China Limited, Sivatel Bangkok Hotel, SriLankan Airlines, SOTC Travel Ltd, Taiwan Tourism Bureau, Tourism Authority yaseThailand, Tourism Fiji, kanye ne-TTG Asia Media Pte Ltd.

Ngaphansi kokuqondisa kwendlunkulu ye-PATA, amajaji azimele ayi-22 avela emhlabeni wonke akhethe abawine Imiklomelo Yegolide engama-21 kanye nabawine i-Grand Title Winners.

Abawinile be-PATA Grand Title banikezwe imingenelo evelele emikhakheni emibili eyinhloko: Ukumaketha Nokusimama kanye Nomthwalo Wemfanelo Komphakathi.

MGM China, China, bathole I-PATA Gold Award 2023 Grand Title in Marketing ngomkhankaso wayo othi "Ukuguqula Uphawu Lwesiko Lwendabuko lube I-Marketing Catalyst".

Eminyakeni eyishumi edlule, i-MGM yethula isu lomkhiqizo we-Lion IP nge-Lion Dance Championship yokuqala, yasebenzisa umdanso wamabhubesi - isithonjana esihlonishwa umhlaba wonke samasiko e-Lingnan - futhi siguqule lolu phawu lwamasiko lwendawo lube isu lesikhathi eside lokubandakanya umkhiqizo.

Le nkampani iphakamise umqondo wokuthuthukisa “wezokuvakasha+”, olwela isiko lendawo njengendikimba yayo eyinhloko ngaphansi kwesu le-Lion IP.

Lisebenzisa lesi sici esisodwa, ithimba lifake amandla amasha ngamasu esimanje ukuze lidale amaphuzu amaningi okuthinta kanye nolwazi olusukela kubuciko, imibukiso, kanye namakhonsathi, kuya emiqhudelwaneni nezinhlelo zokuqeqesha.

Lezi zinhlelo ziguqule ulimi olujwayelekile, lwansuku zonke lwaba uphawu lwamasiko olunamandla olwamukelwa izethameli zabo bonke ubudala, izizukulwane ezidlulayo nezifunda.

Impumelelo yalelisu ibonakala ngemiphumela efakazele ukuthi ihambisana kanjani—futhi isaqhubeka nokuzwakala—ngezithameli zendawo nezasemhlabeni jikelele. Okubaluleke nakakhulu, leli qhinga alizange likhuthaze i-MGM kuphela kodwa liphinde laqinisa idolobha laseMacau.

The I-PATA Gold Award 2023 Grand Title in Sustainability and Social Responsibility yaklonyeliswa I-Waterbom Bali, Indonesia, ngohlelo lwayo olusha lwe-'Karmic Returns'.

Ipaki yamanzi edumile, etholakala e-Bali, e-Indonesia, ihamba phambili ezindleleni zokusimama. Kusukela yaba ipaki yamanzi yokuqala ukuzuza ukungathathi hlangothi kwekhabhoni ngo-2017, i-Waterbom izibekele imigomo yokufisa ukuba yipaki yamanzi ehamba phambili esimeme emhlabeni, egxile ekumosheni, emanzini, nasekunciphiseni amandla.

Nge-'Green Team' eqaphile, ipaki iqapha ngokucophelela, irekhode, futhi ibike ukusetshenziswa kwayo kwezinsiza, ikhuthaza isiko leqembu lokuqwashisa ngemvelo. I-Waterbom isebenzisa izindlela ezihlukahlukene zokonga amanzi, okuhlanganisa ukuvunwa kwamanzi emvula kanye nesistimu yokuhlunga eyiluphu evaliwe, kuyilapho ishintsha amanzi angaphansi komhlaba ngemithombo yokushajwa kabusha.

Leli paki linendawo yokulawula imfucuza, lapho benza khona owabo umquba wezingadi. Ngo-Q1 2023, bathole isilinganiso esingu-97% sokugaywa kabusha kwezinto futhi banciphisa imfucuza ethunyelwe ezindaweni zokulahla imfucumfucu yaba ngu-3.4%. Ukuzinza kugxile ekuziphatheni kwepaki, okunomthelela ekuqeqeshweni kwabasebenzi nakuzo zonke izici zokusebenza.

Lokhu kugqamisa ukuzinikela okukhethekile kwe-Waterbom Bali ekuzibophezeleni kwezemvelo.

Abawinile bePATA Grand Title 2023 

1. Marketing
   Ukuguqula Uphawu Lwesiko Lomdabu lube I-Catalyst Yokuthengisa
   MGM China, China
2. Ukusimama kanye nokuzibophezela komphakathi
   I-Karmic Returns
   I-Waterbom Bali, Indonesia

Abawinile bePATA Gold Award 2023 - Marketing

1. Umkhankaso Wezokumaketha (Kuzwelonke - e-Asia)
   Nge-lens ye-GenZ
   Ibhodi Lezokuvakasha laseHong Kong, i-Hong Kong SAR
2. Umkhankaso Wokumaketha (Kuzwelonke - Pacific)
   Lapho Injabulo Iza Ngokuzenzakalelayo
   Tourism Fiji, Fiji
3. Umkhankaso Wezokumaketha (Umbuso nedolobha - Umhlaba jikelele)
   Pakisha iKerala
   IKerala Tourism, India
4. Ukumaketha - Isithwali
   Azungeze Isiqhingi
   I-SriLankan Airlines, eSri Lanka
5. Ukumaketha - Ukungenisa izihambi
   Isitayela se-Melco x B. Duck @ Studio City
   Melco, Macao, China
6. Ukumaketha - Imboni
   Kick - qala uhambo futhi futhi uxhume abahambi baseNdiya abahlukahlukene
   I-SOTC Travel Ltd, eNdiya
7. Umkhankaso Wokumaketha Kwedijithali
   Iphrojekthi ye-Incheon yezokuvakasha ehlakaniphile
   I-Incheon Tourism Organisation, Korea (ROK)
8. Umkhankaso Wokumaketha Ophrintiwe
   Iphrojekthi Yokuphromotha Indawo Eyingqayizivele YaseKorea
   I-Korea Tourism Organisation, Korea (ROK)
9. Ividiyo yokuhamba
   Ukubamba u-Sabah
   Ibhodi Lezokuvakasha lase-Sabah, e-Malaysia  
10. Isithombe sokuhamba
    Isigodi esiseBloom
    Isiphathimandla Sezokuvakasha saseThailand, Thailand
11. Indatshana Yendawo
    Ukuhamba Izintaba Ezindaweni Zokuphulukisa Zase-Australia
    U-Rachel Lees, e-Australia 
12. I-Business Article
    Amadili Amnandi
    I-TTG Asia Media Pte Ltd, eSingapore    

Abawinile bePATA Gold Award 2023 - Ukusimama nokuzibophezela komphakathi

1. Isinyathelo Sokushintsha Kwesimo Sezulu
   I-Galaxy Entertainment Group Imikhuba Yezemvelo Nokusimama
   I-Galaxy Entertainment Group, i-Macao, e-China
2. Isibopho Sebhizinisi Nezenhlalakahle
   Isibani Sokusimama
   Ihhotela laseSivatel Bangkok, Thailand  
3. Ezokuvakasha Ezisekelwe Emphakathini
   Izindawo zokuhlala e- Kareum
   I-Jeju Tourism Organisation, Korea (ROK) 
4. Amasiko
   Ukuvuselelwa Komphakathi Wase-Old Phetchaburi Town Riverside Ngokusungulwa Kwezokuvakasha Ezisekelwe Emphakathini Wamasiko
   Izindawo Ezikhethiwe Zokuphathwa Kwezokuvakasha Okuqhubekayo - DASTA, Thailand
5. Ifa
   Ukuvuselela Nokwazisa
   MGM China, China
6. Isinyathelo Sokuthuthukiswa Komnotho Wabantu
   I-Sands Retail Academy - "Ithikithi Lohambo Lwendlela Yokuphila"
   Sands China Limited, Macao, China
7. I-Tourism Destination Resilience (Asia Pacific)
   I-Alabao Bay Secret Land Reappearance Plan
   I-Taiwan Tourism Bureau, i-Chinese Taipei
8. Ezokuvakasha Zabo Bonke
   I-Leofoo Senior Travel Service
   I-Leofoo Tourism Group, i-Chinese Taipei
9. I-Women Empowerment Initiative
   Ukusimama kanye nokuzibophezela komphakathi
   Ibhodi Lezokuvakasha laseNepal, eNepal

Amajaji e-PATA Gold Awards 2023 aye

1. UNksz Ana Savšek, iNhloko yoMnyango, i-Content Digital Marketing, i-Slovenian Tourist Board, e-Slovenia, e-Slovenia
2. UNksz Ana Tripković Marković, Phd, Umqondisi, Inhlangano Yezokuvakasha Kazwelonke yaseMontenegro, Montenegro
3. UMnu. Chris Adams, Inhloko Yomhlaba Wonke Yezocwaningo & Insights, i-Miles Partnership, eNew Zealand
4. UMnu. Fabrizio Orlando, Umqondisi Womhlaba Wonke, Ubudlelwano Bemboni, i-Tripadvisor, e-United Kingdom
5. UDkt. Faith Ong, uMfundisi Omkhulu, eNyuvesi yaseQueensland, e-Australia
6. UNksz Hannah Pearson, uMqondisi Wesifunda i-APAC, i-Adventure Travel Trade Association (ATTA), e-USA
7. UNksz Jen Grover, uMphathi Wesifunda Omkhulu, i-APAC Yokuthuthukiswa Kwebhizinisi, i-Expedia Group Media Solutions, e-USA
8. UNksz Jessie F. McComb, Uchwepheshe Omkhulu Wokuthuthukiswa Komkhakha Ozimele - Ezokuvakasha, Iqembu LeBhange Lomhlaba, e-USA
9. UMnu Justin Farmer, SVP, Business Strategy, MMGY Global, USA
10. UProf. Kaye Chon, iDini kanye noSihlalo onguSolwazi, Isikole Sokuphathwa Kwamahhotela Nezokuvakasha, Inyuvesi yaseHong Kong Polytechnic, Hong Kong SAR
11. UMnu. Kok Kee LIM, iPhini Likamongameli Omkhulu, i-Asia Pacific Public Sector Lead, i-Mastercard Inc., eSingapore
12. UMnu Leon Rais, iNhloko ye-Cross Border Travel Asia Pacific, i-Visa Worldwide Pte Ltd, eSingapore
13. UNksz. Montakarn Suvanatap Kittipaisalsilp, Isikhulu Sohlelo Lwezamasiko, i-UNESCO Bangkok, Thailand
14. UNksz. Natalia Bayona, uMqondisi Omkhulu, Inhlangano Yezizwe Ezihlangene Yezokuvakasha (UNWTO), Spain
15. UNksz Natalie Kidd, Umqondisi Ophethe, e-Asia, Ukuhamba Okungaqondile, e-Australia
16. UMnu. NobuTaka ISHIKURE, uSihlalo, uGoltz et ses amis, Japan
17. UMnu. Ralf Ostendorf, Umqondisi Wokuphathwa Kwemakethe & Nobudlelwano Bemidiya, iBerlin Tourismus & Kongress GmbH / vakashela eBerlin, Germany
18. UMnu Shiva Dhakal, uMqondisi Ophethe, iRoyal Mountain Travel, eNepal
19. UMnu. Steven Liew, Umqondisi Wenqubomgomo Yomphakathi - APAC, Airbnb Singapore Pte Ltd, Singapore
20. UNksz Suyin Lee, uMqondisi Ophethe, i-Discova Travel, eSingapore
21. UNksz Topaz Smith, ohola umphakathi, ezezindiza, ezokuvakasha nezokuvakasha, iWorld Economic Forum (WEF), e-USA
22. UNksz Verra Wang, Umphathi Omkhulu We-PR, Uhambo. Com Group, China