Ngokwemininingwane yakamuva, uhambo lwamazwe ngamazwe oluya eSouth America lwehle lusuka ezivakashini eziyizigidi ezingama-35 ngonyaka ka-2019 lwaya ezigidini ezi-3.3 ngo-2021 ngenxa yobhubhane lwe-COVID-19-okusho ukuthi lesi sifunda siphuthelwe cishe ama-dollar ayizigidi eziyizinkulungwane ezingama-49.2 ekusetshenzisweni kwezokuvakasha kule minyaka emibili. .
Abahlaziyi baphawula ukuthi, ngemva kwale minyaka embalwa eyinhlekelele, u-2022 ubone ukubuya kwezivakashi zamazwe ngamazwe kungazelelwe, futhi izwekazi kufanele libuyele emazingeni eliwafinyelele ngo-2019 ngo-2024.
Umbiko wakamuva, I-'South America Destination Tourism Insight Report, 2022 Update', iveza ukuthi ezokuvakasha zamazwe ngamazwe zizobuyela ezivakashini eziyizigidi ezingu-35.5 ngo-2024, kanti ezokuvakasha okulindeleke ukuthi zingenise ama-dollar ayizigidi eziyizinkulungwane ezingu-32.9 ngonyaka ofanayo Ngenkathi imingcele ye-COVID-19 manje isisusiwe kakhulu noma ixegisiwe, izwe lisabhekene nezingqinamba ezibalulekile ngesimo sezombusazwe esingazinzile, ukuntuleka kokukhangisa ngendawo okuyiwa kuyo, ukufinyeleleka, kanye nokuxhumana emoyeni okuthengekayo.
INingizimu Melika ibone izinguquko ezinkulu ezinambeni zezivakashi ngo-2022, isifunda sesivele sikhombisa izimpawu ezicacile zokululama. Umphumela ube muhle kakhulu kulesi sifunda, njengoba bekuhamba kancane ukususa imikhawulo yokuhamba kunamazwe aseMpumalanga Ephakathi naseYurophu. Amahhotela, izikhumulo zezindiza kanye nezindawo zokuvakasha zingase zibe nzima nokuthutheleka kwesidingo okungazelelwe njengoba kuye kwabonakala kwezinye izingxenye zeYurophu.
Naphezu kwemikhawulo ye-COVID-19 eqhubekayo ngo-2021, iColombia yabona ukukhula kwezibalo zezokuvakasha zamazwe ngamazwe-ngokwengxenye ngenxa yefilimu ye-Disney i-Encanto, eyakhanyisa okuvelele kwezwe namasiko. Ukufika kwamanye amazwe e-Colombia kukhuphuke ngo-11% unyaka nonyaka (YoY), kudlula i-Brazil ne-Argentina ukuze kube indawo evakashelwa kakhulu eNingizimu Melika ngo-2021.
Ngaleso sikhathi, i-Guyana kwaba ukuphela kwezwe laseNingizimu Melika elathola ukukhula kwabafika kwamanye amazwe ngo-2021, njengoba izinombolo zezokuvakasha zikhuphuke ngo-16.4% YoY. Indawo yase-Guyana, kanye nokuxhumana kwayo okungokomlando ne-Caribbean, iyenza ibe indawo ekahle yokuhamba ngomkhumbi, ulwandle, ukuvakasha, amasiko kanye nokuvakasha kwemvelo.
Kodwa-ke, amandla ezokuvakasha e-Guyana avinjwa ubunikazi bomkhiqizo obubuthakathaka, ukungahambisani nokutshalwa kwezimali kokumaketha nokuphromotha, kanye nekhwalithi ephansi uma kuqhathaniswa yokuxhumana nezwe, okusho ukuthi izindiza ngokuvamile zibiza kakhulu.
Ukusebenza kwezokuvakasha kwesifunda saseNingizimu Melika nakho kubanjelwe ingqalasizinda engeyinhle. Ukufika kwamanye amazwe eNingizimu Melika kuphansi ngokulinganayo ngenxa yengqalasizinda yezokuthutha emoyeni engathuthukisiwe, kanye nokuntuleka kwezinketho zezindiza ezingabizi kakhulu, okwehlisa ukufinyeleleka.
Kodwa-ke, lolu suku lukhombisa ukuthi kunamaphrojekthi wengqalasizinda yesikhumulo sezindiza angama-59 asebenzayo kuyo yonke iNingizimu Melika, okuzoba ukhiye ekuqhubekiseni ukukhula kwezokuvakasha.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- Despite COVID-19 restrictions persisting in 2021, Colombia saw growth in international tourism numbers—in part thanks to the Disney movie Encanto, which shone a light on the country's natural and cultural highlights.
- Abahlaziyi baphawula ukuthi, ngemva kwale minyaka embalwa eyinhlekelele, u-2022 ubone ukubuya kwezivakashi zamazwe ngamazwe kungazelelwe, futhi izwekazi kufanele libuyele emazingeni eliwafinyelele ngo-2019 ngo-2024.
- However, Guyana's tourism potential is hindered by weak brand identity, inconsistency in marketing and promotional investments, and the relatively low quality of connectivity to the country, meaning that flights are often costly.
