E-NEW YORK – UMSEBENZI OMUHLE EMHLABENI weTourism Queensland uthathe izindondo ezimbili zePlatinum kanye Nombukiso Ongcono Kakhulu ngomkhankaso womhlaba wonke we-PR ohamba phambili wonyaka kuma-HSMAI Adrian Awards ka-2010.
"Siyaziqhenya ngokuba yi-North American PR firm for Tourism Queensland's blockbuster campaign," kusho uFlorence Quinn, umongameli kanye nomsunguli we-Quinn & Co., e-NYC.
Umncintiswano waminyaka yonke uhehe abangenele abangaphezulu kuka-1,100 abavela emazweni acishe abe ngu-37. Imiklomelo yethulwe ngoFebhuwari 1 eMarriott Marquis yaseNew York City nabaholi abaphezulu bemboni yezokuvakasha bekhona.
"Umkhankaso weTourism Queensland OMUNYE UMSEBENZI OMHLE EMHLABENI uyindlela yokukhangisa ehlobene negciwane lesandulela ngculaza eseyenze ukunakwa komhlaba wonke," kusho uJohn Frazier, iphini likamongameli omkhulu wakwaQuinn & Co., ohola umzamo weNorth American PR noMelissa Braverman, ku-akhawunti. umphathi.
Lo mkhankaso ukhiqize inani elingaphezu kwezigidi ezingu-$106 yenani lesikhangiso ukuze lisakazwe emhlabeni wonke kanye nokuvela kwabezindaba okuyizigidi ezingu-647 e-US naseCanada kuphela.
Iqanjwe ngabakwaTourism Queensland (TQ) kanye nesikhungo sayo sezikhangiso esizinze eBrisbane, iCumminsNitro Brisbane, lo mqondo ubulula: thumela isicelo sevidiyo esiwumzuzu owodwa kusizindalwazi se-TQ esichaza ukuthi kungani kufanele ukhethwe njengomnakekeli wesiqhingi sase-Hamilton ku-Great Barrier Reef. futhi ungase ungene ekubhaleni futhi ungene egijini yezinyanga eziyisithupha ekhokha cishe u-$100,000 US
UQuinn & Co. baphule indaba kuReuters ngokuphuma kwelanga e-Australia ngoJanuwari 12, 2009. Ngesikhathi sasekuseni eLondon, i-AP yayixoxisana nomqondisi we-TQ wase-UK mayelana nephakheji yokusakaza eyavela ezinhlelweni zasekuseni e-US Phakathi nezinsuku ezimbili, uQuinn. Isevisi yokuqapha ye-&Co. ithole ukubekwa kwe-TV okungu-1,100 e-US kuphela.
Umgomo we-TQ bekuwukuthola izivakashi ezintsha ezingu-400,000 kusizindalwazi se-website ethi OMSEBENZI OMUHLE EMHLABENI phakathi nomkhankaso wonyaka owodwa. Bashaye badlula lapho cishe emahoreni angama-30. Ngosuku lwesibili, ukushaya kwesigidi kwaphahlazeka isayithi. Lapho beyibuyisela emuva yasingathwa kumaseva eWebhu ayi-10, inani eliphakeme lamaseva angenzeka. Babalelwa ku-34,684 abantu abavela emazweni angaphezu kuka-200 abafake izicelo zomsebenzi wokuba ngu-Island Caretaker.
Kwaqubuka isiphithiphithi ezinkundleni zokuxhumana lapho kuhanjelwa izingosi ze-Web ezibhekiswe ku-Facebook ezingu-336,000, abalandeli abangaphezu kuka-3,170 be-@Queensland ku-Twitter kanye namalungu angaphezu kuka-338 ku-Wiki yomkhankaso. Ngo-March 18, 2009, le Ngosi yayinezivakashi eziyizigidi ezingu-6.7, kanti amaphesenti angu-26 ezivakashi ezangena zivela e-US Abantu abangaphezu kuka-423,000 (kuhlanganise nabangu-210,000 base-US) bavotele abaphumelele kuma-50 abahamba phambili abayintandokazi.
