Ekuqhakambiseni uSuku Lomhlaba Lomdlavuza namuhla, i-Holland America Line imemezele ukuthi ohambweni lwakamuva lwe-O, i-O, i-Oprah Magazine “Girls' Getaway” yokuhamba ngomkhumbi i-Nieuw Statendam Jan. ukuze uthole ukwesekwa komdlavuza ngohlelo lwayo lwe-On Deck. I-Holland America Line yaqala lolu hlelo ngo-30, futhi okwamanje i-On Deck for a Cause ihlomula izinhlangano ezinhlanu zomhlaba zomdlavuza e-United States, Canada, Australia, Netherlands nase-United Kingdom.
I-On Deck for a Cause imema izivakashi ukuthi zibambe iqhaza ohambweni lokuqongelela imali lwe-5k okungenakuncintisana kuzo zonke izikebhe ezigibela umkhumbi ngamunye kweyi-15 yolayini, nemali etholwayo isatshalaliswa phakathi kwe-American Cancer Society, Canadian Cancer Society, Cancer Council Australia, Cancer Research UK kanye ne-KWF Kankerbestrijding ( I-Dutch Cancer Society). Ohambweni olukhethekile oluthi “Girls’ Getaway”, lolu hambo lwaqalwa ngamazwi ka-Jayne Jamison, iphini likamongameli omkhulu, umshicileli kanye nesikhulu semali engenayo se-O, The Oprah Magazine, owasinda emdlavuza.
“Sibonga iminikelo yomusa evela ezinkulungwaneni zezivakashi nabasebenzi bethu sikwazile ukuqongelela imali yokuqwashisa ngomdlavuza kanye nocwaningo iminyaka engaphezu kweshumi, futhi siyaziqhenya ngokweqa ingqophamlando ka-$6 million ngeminikelo,” kusho u-Orlando. Ashford, umongameli we-Holland America Line. “E-Holland America Line sikholelwa ekubuyiseleni futhi bekukhetheke nakakhulu ukufinyelela le mpumelelo ngomkhumbi wethu omusha nangesikhathi sohambo lwe-Girls' Getaway nozakwethu e-O, I-Oprah Magazine, umsebenzi wayo ukukhuthaza abanye ukuba baphile impilo yabo. impilo engcono kakhulu.”
Ukuze kugujwe ingqopha-mlando engu-$6 wezigidi, kubanjwa imigubho ekhethekile kuyo yonke imikhumbi yemikhumbi kulandela uhambo lwabo lwe-On Deck for a Cause, ngolamula wesintu kanye newayini elicwebezelayo, ikhekhe, ama-appetizers nomculo wokugubha.
Kusukela ngo-2006 bangaphezu kuka-395,000 ababambiqhaza asebehlanganyele ohambweni olungaphezu kuka-5,600 20 ngohambo lomkhumbi i-Holland America Line. Izivakashi zayo yonke iminyaka yobudala zimenywa ukuthi zinikele ngo-$5 ku-Holland America Line Foundation, futhi ngosuku olwandle ababambiqhaza bahlanganyele ekuhambeni okungu-5k bezungeza amadekhi omkhumbi. Izivakashi zingahamba kancane noma zingahambi nhlobo, njengoba zithanda. Abahlanganyeli bathola isikibha esikwi-On Deck for a Cause, ibhande esihlakaleni kanye nereception elandela uhambo. Ngokuya ngomkhumbi, ibanga lokufinyelela ku-12k lisukela emizuzwini eyisishiyagalolunye kuye kwayi-XNUMX.
Ngo-2019 kuzobanjwa imicimbi engaphezu kuka-500 On Deck for a Cause yonkana imikhumbi ye-Holland America Line, kanti uhambo luzokwenzeka emhlabeni wonke ngohambo lomkhumbi oluya eMedithera, eCaribbean, eSouth Pacific, e-Alaska's Inside Passage, eCanada naseNew England, eMexico, E-Asia, eBaltic, e-Australia, eNew Zealand, e-Antarctica naseNingizimu Melika.
I-Holland America Line kanye nezinhlelo zayo zokupha ezisekelweni zenkampani zihlanganisa uxhaso lwemali, izidlo zasemini zemikhumbi, iminikelo yohambo lwamahhala neyehlisiwe yemicimbi yokuqongelela imali engenzi inzuzo, iminikelo yezinto ezisebenzisekayo zebhodi lemikhumbi emhlabeni wonke, umsebenzi wokuzithandela wezisebenzi neminye imisebenzi yokusiza umphakathi.
