Njengengxenye yobudlelwano bayo obuqhubekayo bamazwe amabili kanye namasiko nozakwabo baseNdiya, Ezokuvakasha zaseSri Lanka zihlele uchungechunge lwemibukiso yemigwaqo emadolobheni abalulekile aseNingizimu neNdiya. Lolu chungechunge lwemibukiso yasemgwaqweni lwenziwa ngenhloso yokukhangisa izindawo kanye nemikhiqizo yezokuvakasha yesizwe esiziqhingi esizolile. Umbukiso wokuqala wemigwaqo wawubanjelwe e-Chennai ngomhla zingama-24 kuMbasa, walandelwa e-Cochin ngomhla zingama-26 kuMbasa futhi waphela e-Bangalore ngomhla zingama-28 kuMbasa.
Ithimba lama-Ejensi Ezokuvakasha aseSri Lanka namahhotela angaphezu kuka-30 abambe iqhaza kulo mcimbi. Ithimba beliholwa nguMnu. U-Harin Fernando, uNgqongqoshe Wezokuvakasha kanye noMnu. Chalaka Gajabahu, uSihlalo we-Sri Lanka Tourism Promotion Bureau kanye noMnu Thisum Jayasuriya, uSihlalo we-Sri Lanka Convention Bureau, uNksz Shirani Herth, i-Junior Manager, i-Sri Lanka Tourism Promotion Bureau (SLTPB) kanye noNkz. UMalkanthi Welikla, Umphathi Wezokukhangisa, Ihhovisi Lengqungquthela laseSri Lanka.
UMhlonishwa. U-Harin Fernando, uNgqongqoshe Wezokuvakasha, uthe “i-Sri Lanka ibhekene nokwenyuka okukhulu kwezivakashi ezifikayo, ikakhulukazi ezivela e-India, manje esezibambele phezulu. Ezinyangeni ezintathu zokuqala zika-2023, samukele abavakashi baseNdiya abangu-46,432. Njengoba kuqhubeka umkhankaso wokuphromotha, sihlose ukuheha abavakashi baseNdiya abayizigidi ezingu-2 kulo nyaka. Lokhu kwanda kwezivakashi kube nomthelela omuhle emalini etholwayo ezokuvakasha, njengoba iSri Lanka ihola cishe amaRandi ayizigidi ezingama-530 ngekota yokuqala ka-2023, uma kuqhathaniswa nezigidi ezingama-482.3 zamaRandi ngesikhathi esifanayo ngonyaka odlule. Silindele ukukhiqiza imali eyizigidi eziyizinkulungwane ezintathu zamaRandi emalini yezokuvakasha kulo nyaka.”
Ubuye wengeza ngokuthi, “I-Sri Lanka iyayazisa imakethe ephuma eNdiya njengoba ibe nesandla ekuqhubekiseni ezokuvakasha ezweni lethu. Izwe lifaka izinhlobonhlobo zezinto ezikhangayo neminikelo, okuhlanganisa ukuphila kahle ne-yoga, amabhishi, ukuyothenga, ukudla, ukuzijabulisa, nezilwane zasendle, ngaphezu kwefa lalo elibanzi elaqala eminyakeni engu-2500. Ngaphezu kwalokho, isifunda saseRamayana, uhlelo lokuhamba ngokwezenkolo, ludonsa kanzima emakethe yaseNdiya. Ngenxa yalokho, lesi yisikhathi esihle kakhulu sokujabulela umoya wokungenisa izihambi omangalisayo wabantu baseSri Lanka.”
Ngesikhathi kunemibukiso, uMhlonishwa. UNgqongqoshe Wezokuvakasha uhlangane nabaholi bamaBhizinisi abaningi abasezingeni eliphezulu, abatshalizimali, Ababambe iqhaza Kwezokuvakasha kanye Nezinkampani ngesikhathi ebambe iqhaza ezingxoxweni eziningi zabezindaba nezikhungo zezindaba ezihamba phambili zaseNdiya.
UMnu. Chalaka Gajabahu, uSihlalo we-Sri Lanka Tourism Promotion Bureau uthe, “I-Sri Lanka iyindawo ekahle yemindeni futhi ikulungele ukuhamba unyaka wonke. Izwe njengamanje lisebenzisana nemboni yezokuvakasha e-India ukuze iqinise isikhundla sayo njengendawo ekhethwayo yokuvakasha. Ngokusebenzisa abameleli bethu nababambiqhaza abavela emahhotela, izindawo zokungcebeleka, izinkampani eziphethe izindawo okuyiwa kuzo, nezinkampani eziphethe imicimbi, sihlose ukwakha ubudlelwano obuqinile nozakwethu bezokuvakasha e-India futhi sikhuthaze inhlangano ezuzisayo.”
UMnu. Thisum Jayasuriya, uSihlalo we-Sri Lanka Convention Bureau uthe, “I-Sri Lanka isiba yindawo edumile ngokushesha yemihlangano, izingqungquthela, kanye nezikhuthazo, ezaziwa nangokuthi amaMICE. Ukuze sibonise le ndawo ethembisayo, sisingethe umbukiso wokuqala ngqa wamaMICE e-Sri Lanka ngoMashi 2023. Sikujabulele ukwamukela ababambiqhaza abangu-80 abavela e-India kuphela. Ukusondela kweSri Lanka nokuxhumana okuhle kakhulu kuyenza ibe inketho ekhangayo futhi engabizi kakhulu kubahambi be-MICE.”
Izethameli ezihlosiwe kule mbukiso bekungama-Tour Operators, Media, Key Influencers, Corporates, Trade Associations kanye nababambiqhaza ababalulekile be-Tourism Industry e-India, abanekhono lokudlulisa umyalezo wokuthi i-Sri Lanka ayilona nje elinye lamazwe amahle kakhulu anesimo esimangalisayo. ububanzi bezindawo nemikhiqizo kodwa futhi iphephile futhi ivikelekile.
Umcimbi ubugxile ekukhuthazeni inqwaba yokuhlangenwe nakho kwezokuvakasha kuyilapho ugxile ekuguquleni abangaba abavakashi ukuthi babhukhe futhi bagqamise umlayezo omuhle wokuthi i-Sri Lanka ivulekele ezokuvakasha Ezokungcebeleka, Amabhizinisi kanye namaMICE. Abaningi ababambiqhaza bemboni bawusekelile lo mzamo ohlanganisa iSri Lankan Airlines kanye ne-Indigo. I-roadshow ngayinye yayihlanganisa i-B2B Sessions eqhuba izingxoxo eziningi ezilandelwa umcimbi we-Evening Networking nawo osize ukuthuthukisa ubudlelwano bebhizinisi.
Ukuthintwa kobukhazikhazi kwengezwe kule micimbi ngokubamba iqhaza kosaziwayo abafana nenganekwane yekhilikithi u-Sanath Jayasuriya. Iqembu lomdanso lingene ngokukhethekile kulo mcimbi obukhombisa amagugu acebile aseSri Lankan obuciko obudlalwayo.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- Izethameli ezihlosiwe kule mbukiso bekungama-Tour Operators, Media, Key Influencers, Corporates, Trade Associations kanye nababambiqhaza ababalulekile be-Tourism Industry e-India, abanekhono lokudlulisa umyalezo wokuthi i-Sri Lanka ayilona nje elinye lamazwe amahle kakhulu anesimo esimangalisayo. ububanzi bezindawo nemikhiqizo kodwa futhi iphephile futhi ivikelekile.
- The event focused on promoting a myriad of tourism experiences while focusing on converting potential travelers to make booking and highlight the positive message that Sri Lanka is open for Leisure, Business and MICE tourism.
- Through our representatives and stakeholders from hotels, resorts, destination management companies, and event management companies, we aim to build a strong relationship with our travel-trade partners in India and foster a mutually beneficial association.
