Ezokuvakasha zaseJamaica UNgqongqoshe uMhlonishwa. U-Edmund Bartlett uthi abagibeli abagibele iNorwegian Bliss, ezofika e-Ocho Rios kusasa, bonke bazothola inkomishi ye-Jamaica Blue Mountain (JBM) Coffee lapho befika.
Lesi senzo siphawula ukuqala kwesinyathelo esisha, soMnyango Wezokuvakasha kanye nababambiqhaza ababalulekile, sokuba i-JBM inikezwe bonke abagibeli bemikhumbi abehla emachwebeni amakhulu ase-Jamaica. Ihlelelwa ukusiza ukukhuphula ukuqwashisa ngomkhiqizo nokudayiswa kwekhofi le-premium elitshalwe endaweni ezimakethe zamazwe ngamazwe.
“Kusasa uma iNorwegian Bliss ifika e-Ocho Rios sizoqala uhlelo engalumemezela ngonyaka odlule lokunambitheka kwekhofi ezikhumulweni zemikhumbi, lapho kufika imikhumbi evakashelwa eJamaica. Ngakho-ke abagibeli abangu-4,000 kanye nabasebenzi abangu-1,700 bazofika kusasa futhi bonke bazothola inkomishi yekhofi lethu laseJamaican," kusho uNgqongqoshe.
UNgqongqoshe wenze lesi simemezelo ekuqaleni kwanamuhla, ngesikhathi kwethulwa umbukiso wesithathu we-Jamaica Blue Mountain Coffee Festival, e-Knutsford Court Hotel e-Kingston.
Uveze ukuthi uhlelo olusha lokumaketha ikhofi luzobandakanya nokuthi umkhiqizo uvezwe kuyo yonke imicimbi yamazwe ngamazwe uMnyango Wezokuvakasha kanye ne-Jamaica Tourist Board abazobamba iqhaza kuyona kulo nyaka.
“Sizofaka iJamaica Blue Mountain Coffee ezinhlelweni zokumaketha zemibukiso ezayo. Eqinisweni, siyisebenzise kamuva nje embukisweni wethu e-Japan.
Manje siya eBerlin ngoMashi, kwi-ITB, futhi sizosungula lapho, ukuqala kwamalungiselelo ethu okunambitha ikhofi, manje okuzoba isici sayo yonke imibukiso yethu yezokuvakasha emibukisweni yezohwebo emhlabeni wonke, "kusho uNgqongqoshe uBartlett. .
Njengoba uMnyango ufuna ukukhomba izimakethe ezintsha ezizovakashela isiqhingi, uNgqongqoshe Wezokuvakasha wengeze ngokuthi i-Jamaica Blue Mountain Coffee Festival izoba yingxenye ebalulekile yokukhangisa kwabo kwabafika ngoMashi.
“Le festivali akuwona umcimbi nje, iwumkhiqizo. Ngemva kweminyaka emibili, siye sakwazi ukufunda okuningi, sacija amakhono ethu ekuhlanganiseni leli lungiselelo kanye nokulihlanganisa. Manje sisesimweni lapho singakha khona lo mkhiqizo, ongafakwa emakethe futhi uhlanganiswe namaphakethe esizowadayisela izivakashi zethu,” usho kanje.
UNgqongqoshe uthe izinhlelo ezinjengomkhosi wekhofi zakha ukusimama emkhakheni wezokuvakasha ngokuhlanganisa imicimbi, amabhizinisi kanye nemiphakathi ngendlela edala amathuba emisebenzi, yakhe umnotho wendawo futhi isabalalise izinzuzo zezokuvakasha ngale kwezindawo zokungcebeleka ezivamile.
“Ekubungazeni ikhofi, siphinde sikubone njengento enomthelela omkhulu kwezomnotho. Akukhona nje kuphela ukuthi iyimpahla yokuthengisela amazwe angaphandle kanye nokuhweba ngokujwayelekile, ayigcini nje ngokungenisa imali yenani elikhulu labalimi abancane nabakhulu, kodwa iphinde ibe yimbangela eyenza ukuthi eminye imisebenzi eminingi yezomnotho yenzeke futhi a amathuba omsebenzi amaningi kwabanye abantu,” usho kanje.
I-Jamaica Blue Mountain Coffee Festival iwumcimbi wesiginesha wezinsuku ezintathu oholwa yiTourism Linkages Network kanye nabanye ozakwethu ababalulekile. Kuhlanganisa uSuku Lokuhweba Abalimi, Usuku Lwendawo Yezimakethe kanye ne-Jamaica Blue Mountain Culinary Trail Brunch.
Usuku Lwendawo Yokuthengisa lwangonyaka odlule bekuwumcimbi othengisiwe onabathengi abangaphezu kuka-1200. Bekuhlanganisa namabhizinisi amancane naphakathi nama-50 wezokuvakasha (ama-SMTE) - njengabahlinzeki bemikhiqizo ye-spa efakwe ikhofi njengezinsipho, okokukhuhla umzimba namabhotela kanye nabakhiqizi bokudla okumnandi okufakwe ikhofi kusuka enkukhuni kuye kweziswidi.
Umcimbi walo nyaka uzoba ngoMashi 20 – 22, eNewcastle, eSt.
