Ngokukhula ngamaphesenti angu-3.3 ngoJuni, ezokuvakasha ezingenayo eJalimane ziyaqhubeka nokukhula kwazo. Ngokwezibalo zesikhashana ze-Federal Statistical Office, izigidi ezingu-39.8 zokulala zamazwe ngamazwe zabhaliswa kuwo wonke amahhotela nezindawo zokulala ezinemibhede engaphezu kweshumi phakathi kukaJanuwari noJuni - okukhuphuke ngamaphesenti amathathu (isigidi esingu-1.2) esikhathini esilinganayo sonyaka odlule.
"Indawo yaseJalimane izibeke kahle ezimakethe ezincintisanayo,” kusho uPetra Hedorfer, oyiChief Executive Officer ye Ibhodi Yezokuvakasha Kazwelonke yaseJalimane (GNTB). “Ngokocwaningo lwakamuva lwe-IPK International lokuthuthukisa uhambo lwamazwe ngamazwe oluhambisana ne-World Travel Monitor, ezokuvakasha ezingenayo zaseJalimane zenza kangcono kunesilinganiso somhlaba wonke (kanye namaphesenti angu-3.5) njengoba sikhuphuke ngamaphesenti angu-3.7. IJalimane ikhiqiza ukukhula ngamaphesenti amane ezimakethe zemithombo yaseYurophu, ngokusho kwe-IPK, ikubeka ngaphambi kwesilinganiso saseYurophu (kanye namaphesenti angu-2.5).”
Kube nokukhuphuka ngamaphesenti angu-4.7 ezibalweni eziqhathaniswayo zonyaka odlule ekubhukheni kwezindiza okwenziwa izivakashi zaphesheya kwezilwandle phakathi nengxenye yokuqala ka-2019, ngokocwaningo lwenkampani yocwaningo lwemakethe i-Forward Keys. Ingxenye yokubhukha kusengaphambili (okungenani izinsuku eziyi-120 ngaphambi kokuhamba) ikhule ngaphezu kwesilinganiso ngamaphesenti ayi-11.
Ozakwethu bendawo yaseJalimane baqinisekisa intuthuko enhle
U-Gabriela Ahrens, Umqondisi Omkhulu Wezimakethe Zasekhaya Zokungcebeleka (i-DACH) e-Lufthansa Group, uyachaza: “Njengemakethe yethu yasekhaya, i-Lufthansa igxile ku-Destination Germany. Sikubonile ukubaluleka kanye namandla okuvakasha okungenayo kwaseJalimane, futhi siya ngokuya siqondisa ingxenye ngemisebenzi eqondiswe emaqenjini ehlukene ne-German National Tourist Board.” U-Andreas von Puttkamer, oyiNhloko Yezokundiza Esikhumulweni Sezindiza saseMunich, uyanezela: “Engxenyeni yokuqala ka-2019, Isikhumulo Sezindiza saseMunich sabhalisa irekhodi elisha labagibeli bezindiza abayizigidi ezingama-22.7, nokwenyuka kancane ngamaphesenti amahlanu (abagibeli abengeziwe abangaphezu kwesigidi). Nakulokhu, ingxenye ye-intercontinental yabonakala iyimbangela yokukhula, yabona ukwanda ngamaphesenti angaphezu kweshumi phakathi nalesi sikhathi.” Futhi kunomunye unyaka oyirekhodi olindelweyo wamahhotela aseJalimane, ngokusho kuka-Markus Luthe, Umqondisi Ophethe Wenhlangano Yamahhotela YaseJalimane (IHA): “Amaholide eJalimane abuyele enkambweni ikakhulukazi eJalimane. Ngaphezu kwalokho, ukubhukha okwenziwa izivakashi zamazwe ngamazwe kuyaqhubeka nokukhuphuka. Ngokunyuka ngamaphesenti amane, isilinganiso sokubuya ngekamelo ngalinye (RevPAR) singaphezu kwesilinganiso saseYurophu esingamaphesenti angu-3.3.”
Ngomkhankaso wayo othi “German Summer Cities”, Ibhodi Lezokuvakasha Likazwelonke laseJalimane selikwazile ukuqinisa ukuduma kwe-Destination Germany kulo nyaka. Izinto eziheha izivakashi zithokozela ukwanda kwesidingo esinamandla. UDkt.-Ing. hc Roland Mack, Managing Partner of Europa-Park GmbH & Co Mack KG, uyachaza: “I-Europa-Park iqale isizini ka-2019 ngezinto eziningi ezintsha ezihehayo. I-“Krønasår – The Museum-Hotel” yaqedwa ngoMeyi futhi yamukela izivakashi zayo zokuqala. Ngaphezu kwalokho, sisanda kugubha ukuvulwa kabusha kwendawo enetimu yaseScandinavia. Lawa maphuzu avelele abambe iqhaza ekwandiseni isikhathi sethu sokulala sisuka eFrance, eSwitzerland nase-United Arab Emirates phakathi nengxenye yokuqala yonyaka.
U-Evelina Hederer, uMqondisi Wokuthuthukiswa Kwebhizinisi kwa-Expedia Group Media Solutions, uyaphawula: “Isidingo esivela ezimakethe ezingenayo ezi-TOP 5 zaseJalimane - i-USA, Great Britain, Japan, Canada ne-Australia - sikhuphuke ngamaphesenti angaphezu kwamahlanu uma siqhathaniswa nonyaka odlule engxenyeni yokuqala ka-2019. I-Berlin ne-Hamburg zazidume kakhulu ngokukhula okuqhubekayo phakathi nezinyanga zokuqala eziyisithupha, njengoba kwakunjalo nase-Cologne, Düsseldorf kanye ne-Black Forest, eyabhalisa nokukhula okunamadijithi amabili.”
Umbono onethemba lokuqaphela engxenyeni yesibili yonyaka
Izinkomba zakuqala zengxenye yesibili ka-2019 ziphakamisa intuthuko ezinzile eqhubekayo. Ngokuka-Forward Keys, ukubhukha kusengaphambili kwezindiza ezisuka ezimakethe zaphesheya eziya eJalimane bekungamaphesenti angu-2.1 ngaphezu kwezibalo eziqhathaniswayo zonyaka odlule ekupheleni kukaJulayi.
UPetra Hedorfer uyanezela: “Lokhu kuhlaziya kwakamuva akufanele kusenze sikhohlwe ukuthi sisenezinselelo ezinkulu njengokukhula komnotho okuntekenteke emazweni ase-euro, izingxoxo zesimo sezulu, izingxabano zezohwebo kanye nethuba lokunqoba i-Brexit engenasivumelwano.”
