I-Oneworld Airline Alliance yethule umkhankaso wayo wokuqala omkhulu wokukhangisa e-Japan kuleli sonto. Lo mkhankaso kuhloswe ngawo ukuqwashisa nge-oneworld kuleli kulandela ukuthi iJapan Airlines iphinde yaqinisekisa ubulungu bayo kuleli qembu ekuqaleni konyaka.
Umkhankaso ugqamisa izinsiza ezibalulekile kanye nezinzuzo umfelandawonye owunika amakhasimende e-Japan:
• Ukufinyelela emhlabeni jikelele, nezinkampani zezindiza ezingamalungu e-alliance ezingu-11 ezisebenza ezindaweni ezingaphezu kuka-700 cishe emazweni angu-150.
• Izinzuzo zabahamba ngamaflaya njalo, ngokugxila ezindaweni zokuphumula zezindiza ezingu-550 plus ezifinyeleleka emhlabeni wonke ngamalungu esigaba esiphezulu kunoma yiluphi uhlelo lokwethembeka lwenkampani yendiza eyilungu le-oneworld.
Iphini likamongameli wezohwebo we-Oneworld, u-Nicolas Ferri, uthe: “Umkhankaso omusha wokukhangisa we-Oneworld e-Japan wakha phezu kwezibopho umfelandawonye ozenzile ukusekela uzakwethu oyigugu i-Japan Airlines ngesikhathi kuhlelwa kabusha. Ibonisa inethiwekhi ebanzi yomhlaba wonke i-oneworld enikeza amakhasimende kanye nesevisi yekhwalithi abangayilindela lapho behamba nanoma iyiphi inkampani yezindiza eyilungu elilodwa. "
Isikhulu esiphezulu se-Japan Airlines sokuthengisa abagibeli nokumaketha u-Tadashi Fujitam sanezela: “Siyajabula ukuthi i-oneworld itshala imali kulo mkhankaso wokukhangisa ukuze kuthuthukiswe ukuba khona komfelandawonye kanye nezinkampani zezindiza ezingamalungu e-Japan. Ukuncintisana kulesi sifunda kuzokhula ngokuvulwa kwesikhumulo sezindiza i-Tokyo Haneda ezindizeni ezihlelelwe amazwe ngamazwe ngo-Okthoba kanye nesivumelwano esilindelwe se-Open Skies phakathi kwe-Japan ne-USA ngasekupheleni kwalo nyaka. Sikholelwa ngokuqinile ukuthi ukuqwashisa okwengeziwe kwezwe elilodwa okuzokwenziwa yilo mkhankaso kuzosiza abahambi ukuthi benze izinqumo ezifanele, ezinolwazi ngohambo lwabo besuka kuleli zwe.”
Lo mkhankaso uzoba nezikhangiso zokuphrinta kwamanye amaphephandaba namaphosta nama-banner aphambili e-Japan eziteshini ezibalulekile zase-Tokyo nakwezinye izindawo ezihlukene zamanoveli, kusukela kuleli sonto kuze kube ngasekupheleni kwalo nyaka.
Izosekelwa inguqulo yolimi lwesi-Japanese ethuthukisiwe yewebhusayithi yomfelandawonye: http://ja.oneworld.com/enja/.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- “We are excited that oneworld is investing in this advertising campaign to boost further the presence of the alliance and its member airlines in Japan.
- Competition in this region will increase with the opening of Tokyo Haneda airport to international scheduled flights in October and the anticipated Open Skies accord between Japan and the USA later this year.
- “Oneworld’s new advertising campaign in Japan builds on the commitments the alliance has made to support our valued partner Japan Airlines during its restructuring.
