Njengoba i-FIFA World Cup Qatar 2022 iqala esikhathini esingaphansi kwezinyanga ezintathu, i-Qatar Airways, Uzakwethu Wezindiza Esemthethweni we-FIFA, ugubha ulimi lomhlaba wonke lwebhola likanobhutshuzwayo ngokuxhumanisa abalandeli bomhlaba wonke ngomculo nangokusungula izinto ezintsha. Ukuhlanganyela neculo elidume umhlaba wonke elithi 'We Will Rock You' eliculwa ngentshiseko kuzo zonke izinkundla.
Qatar Airways' umkhankaso wakamuva ugxile kwezentengiso ye-TV enamandla nejabulisayo ebungaza uhambo olungasoze lwalibaleka oluholela kuNdebe Yomhlaba yeFIFA. Iculo elikhuthazayo libonisa inkolelo eqinile yenkampani yezindiza yokuthi ezemidlalo ziwulimi lomhlaba wonke oluhlanganisa abalandeli futhi ludlule imingcele yamazwi.
Abalandeli bayamenywa ukuthi babuke ezohwebo ngokuhlangenwe nakho okusha kwe-virtual yenkampani yezindiza i-Qverse –
Ngokuvakashela iwebhusayithi yenkampani yenethiwekhi, abasebenzisi bangafinyelela ukuzizwisa okungokoqobo emhlabeni obonakalayo begibele i-Qsuite – isihlalo Sekilasi Lebhizinisi Elingcono Kakhulu Emhlabeni, lapho bengabuka khona umkhankaso esikrinini sokuzijabulisa esibonakalayo endizeni. Phakathi nokuzizwisa okujulile, abasebenzisi baphinde bakhuthazeke ukuthi badlale Igeyimu Yenjabulo Ye-Inflight ukuze babe sethubeni lokuwina iphasela lokuhamba leNdebe Yomhlaba ye-FIFA, elihlanganisa amathikithi omdlalo, izindiza ezibuyayo kanye nendawo yokuhlala.
Isikhulu esiphezulu seQatar Airways Group, uMhlonishwa uMnu Akbar Al Baker, uthe: “Izentengiselwano zethu zakamuva ziveza ukulangazelela kwethu kanye nokujabula Indebe Yomhlaba ye-FIFA Qatar 2022, futhi ithwebula ewethu umdlandla ngezemidlalo. Sizilungiselele ngokugcwele ukundiza kubalandeli bomhlaba ukuze babone umdlalo wezemidlalo omkhulu kakhulu Emhlabeni. Kungakhathaliseki ukuthi ngokuhamba, ezemidlalo, ngomculo noma ngokusungula izinto ezintsha, sizinikele ekuxhumaniseni abalandeli nasekuhlanganiseni umhlaba eQatar kulokho okuyoba into engingasoze yalibaleka ngempela.”
Ngo-Agasti, iQatar Airways imake ingqopha-mlando yezinsuku eziyi-100 zokuya kulo mqhudelwano ngokwethula i-The Journey Tour eLondon, e-UK. Ibhasi elisebenzisanayo liyaqhubeka nokuvakashela amadolobha angu-13 ase-Europe, linikeza abalandeli ulwazi oluningi lokusebenzisana, okuhlanganisa nethuba lokuhlola amakhono abo ngokumelene noNeymar Jr onekhono elimangalisayo, ukufunda okwengeziwe ngomlando weQatar neNdebe Yomhlaba yeFIFA, nokuhlangana namaSama - the Iqembu lokuqala le-MetaHuman cabin crew. Abalandeli abavakashela ibhasi elinophawu lwe-Qatar Airways bangangena ethubeni lokuwina amathikithi omdlalo, kanye namaphakheji okuhamba ahlanganisa konke okuya kulo mqhudelwano, ngokwabelana ngolwazi lwabo ezinkundleni zokuxhumana besebenzisa i-hashtag ethi #FlytoQatar2022.
Lo mqhudelwano uzobanjwa ezinkundleni eziyisishiyagalombili ezisezingeni lomhlaba eziklanyelwe ukunxenxa izimpawu zesiko lama-Arabia. I-Al Bayt Stadium izosingatha Umdlalo Wokuvula ozomumatha izihlalo ezingu-60,000, kanti iLusail Stadium izosingatha owamanqamu walo mqhudelwano, onezihlalo ezingu-80,000. Izinkundla ezisele, okuhlanganisa i-Ahmad Bin Ali Stadium, i-Al Janoub Stadium, iKhalifa International Stadium, i-Education City Stadium, i-Stadium 974 kanye ne-Al Thumama Stadium, zizothatha izethameli ezingu-40,000 XNUMX.