Ngenxa yobhubhane lwe-COVID-19 kanye nokwanda kokuhlukahluka kwe-Omicron, imboni yezokuvakasha nezokuvakasha isiphinde yavalwa. Kodwa izindaba ezinhle ziwukuthi lo mhlangano wadonsa izihambeli ezingu-600, waqhuba izikhathi ezingu-8 zamabhizinisi, futhi wahlanganisa nokuba khona kwezifundazwe ezingaba ngu-13. Izinga nohlu lwamaseshini belihlaba umxhwele, ngokubamba iqhaza kwabaphambili embonini kanye namalungu e-IATO ngokunjalo.
Indikimba yalo nyaka I-IATO Umhlangano Waminyaka Yonke, owawuseGujarat ngemva kweminyaka eyi-10, wawukhona I-Brand India - Indlela eya ekululameni, nezikhulumi zakhuluma kanjalo nje. Banikeze izikhulu kanye namalungu ukudla okubalulekile, futhi kuzobukwa ngesasasa ukuthi izinto zimi kanjani ezinyangeni ezizayo.
Ubuchwepheshe bebuphezulu ohlwini lwezifundo njengoba kwakunjalo nombuzo wokusimama kanye nezokuvakasha ezinomthwalo wemfanelo.
Olunye udaba olubalulekile okwaxoxwa ngalo kwaba ubudlelwano phakathi kwamahhotela nama-ejenti, isihloko esaholela ezingxoxweni ezishisayo nolwazi olugcwele ukukhanya. Ukuba khona kwezingqalabutho zemboni ezifana no-Ajay Bakaya, Umqondisi Ophethe we-Sarovar Hotels & Resorts; U-Puneet Chhatwal, uMqondisi Ophethe kanye noMphathi Omkhulu we-The Indian Hotels Company, Ltd.; kanye no-Anurag Bhatnagar, Isikhulu Esisebenzayo Sezigodlo Ze-Leela, Amahhotela Nezindawo Zokungcebeleka basinikeze isisindo esihlokweni sokwamukela izihambi, ngisho nokutholwa kokuya phambili ngokuphathelene nobudlelwane bama-ejenti namahhotela.
Kuzoba yini okusha okujwayelekile?
Le ngxoxo yaholela ekusungulweni kwemibono, kanjalo nombuzo wezokuvakasha ezinomthwalo wemfanelo. Kuyathakazelisa ukuthi izikhulu zezokuvakasha kanye nabadlali bemboni bakhuluma ngesidingo sokusebenzisana kakhulu ukuze izinto ziqhubekele phambili. Okufakiwe okuvela embonini kufunelwe iwebhusayithi ukuze ibe nenjongo.
Ukumaketha kwedijithali kuzogxilwa kakhulu, futhi kulokhu kwakuyiphuzu, kwakukhona isivumelwano ezingxoxweni. Isidingo soshintsho ezinhlelweni kanye nokuhlelwa kokulawulwa kwezinhlekelele nakho kwagcizelelwa phakathi nezikhathi.
Esinye sezici ezibalulekile zemihlangano enjalo kube wukuvumela izifundazwe ukuthi ziveze lokho okulindelwe. Izifundazwe zaseRajasthan, ePunjab, eMadhya Pradesh naseGujarat zikhulume ngalokho okuzokwenzeka ezindaweni zazo.
Ezingeni elikhulu, uhambo lwemikhumbi lwathola ukunakwa okukhulu izikhulumi eziveza ukuthi lo mkhakha okhethekile udinga ukunakwa okwengeziwe, kunokukhuluma ngawo nje ngamagama ajwayelekile.
U-Rajeev Kohli we-Creative Travel uqhamuke nemibono engu-8 engenzeka, futhi waphakamisa ukuthi Incredible India umkhankaso zithathelwe umhlalaphansi bese kubekwa uphawu olusha olukhombisa izikhathi zamanje.
U-Rajiv Mehra, uMongameli we-IATO, utshele i-eTN ukuthi umhlangano ube yimpumelelo futhi uhehe abantu abaningi ababekhona ngaphansi kwezimo ezikhona.
#into
#touroperators
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- Rajeev Kohli of Creative Travel came up with 8 doable ideas, and he also suggested that the Incredible India campaign be retired and be replaced with a new branding reflective of the current times.
- The quality and range of the sessions was impressive, with participation of top brass in the industry and IATO members as well.
- And Anurag Bhatnagar, Chief Operating Officer of The Leela Palaces, Hotels and Resorts gave weight to the hospitality topic, with even a detection of forward movement as far as agents-hotels ties are concerned.
