Umongameli we-FCCA, uMichele M. Paige, ubize iJamaica ngokuthi “igugu” futhi amachweba ase-Ocho Rios, e-Falmouth nase-Montego Bay aphakathi “kwezinhle kakhulu emhlabeni”, ngenkathi encoma imizamo esetshenziswa endaweni ukuze izivakashi zijabule ngesipiliyoni esitholakalayo. emhlabeni.
UNksz Page uveze lokhu esithangamini nabezindaba eHalf Moon Hotel, eMontego Bay, muva nje kulandela izinsuku ezimbili zemihlangano yababambe iqhaza kanye nokuhlolwa kwamachweba ngabaphathi beFCCA; uNgqongqoshe Wezokuvakasha, uMhlonishwa. u-Edmund Bartlett; Umqondisi Wezokuvakasha, u-Paul Pennicook; IPhini likaMongameli, I-Cruise Shipping and Marina Operations e-Port Authority of Jamaica, uWilliam Tatham; kanye nabaphathi be-Tourism Product Development Company (TPDCo) kanye neSikhwama Sokuthuthukisa Ezokuvakasha (TEF).
Ekhuluma nge-Jamaica "njengekhaya lethu," ngokubambisana okuthatha iminyaka engaphezu kwengu-50 yemikhumbi yokuhamba ngezikebhe eza e-Jamaica, uNksz Paige uthe, "lesi yisiqalo esisha," ngemuva kukaNdunankulu, uMhlonishwa Kakhulu. Umhlangano ka-Andrew Holness nama-CEO embonini ngoDisemba odlule kanye nalokho okubonwe kulezi zinsuku ezimbili.
“Yonke isipiliyoni eJamaica muhle. IJamaica iyindawo esunguliwe kodwa kube nezihibe. Ezinsukwini ezimbili ezedlule esiye sabhekana nakho akumangalisi; ukuzibophezela okuvela e-Jamaica, abantu base-Jamaica, bafuna ukufika ezingeni elilandelayo lokuba yindawo efunwa kakhulu, bafuna ukwamukela izivakashi emakhaya abo futhi bakhombise ukuthi i-Jamaica ikhethekile kangakanani,” kusho yena.
IPhini likaMongameli we-Strategic and Commercial Port Development kwaCarnival Cruise Lines, uCarlos Torres de Navarra uthe lolu hambo luzwakala “njengomshado obukhona iminyaka ecela kwengama-50 futhi kuzwakala njengokuvuselela izifungo.”
Uthe ithimba leFCCA lize lapha ngenhloso yokubheka zonke izindawo okuyiwa kuzo “futhi iJamaica inenzuzo yokuba namachweba amathathu ahlukile. Akuwona wonke amazwe analokho; abanalo lelo khono lokuthengisa ulwazi lwezwe labo ngamaphuzu amathathu ahlukene.” Uthe inhloso yabo "ukuhamba ezinyathelweni ezifanayo nalezi izivakashi zethu ezihamba ngazo futhi unikeze impendulo mayelana nokuthi yini eningayenza njengozakwethu ukuthuthukisa lokho okwenzeka ezivakashini."
Njengendawo yamatende okuhanjelwa kuyo izivakashi njengendawo ongayivakashela okungenani kanye empilweni, uMnu. Navarra uthe, “into ebalulekile okumele uyikhumbule ukuthi abantu balindele lukhulu futhi kumayelana nokufeza lokho okulindelwe kakhulu ngoba uma uthola igebe elikhulu phakathi kwalelo nani letende nalokho izivakashi zethu ezikubonayo ekupheleni kosuku yilapho uthola khona ukudumala kanye nesidingo esincishisiwe salokho okuwumkhiqizo waseJamaican.”
Ungqongqoshe uBartlett uthe iJamaica ifuna ukukhulisa abafika ezigidini ezi-2.5 eminyakeni emine ezayo isuka ezigidini eziyi-1.66 ezaqoshwa ngo-2016 futhi "izibophezele ekuqinisekiseni ukuthi izivakashi azigcini nje ngokuba zinhle, azinhle nje kuphela kodwa zihlukile." Uthe izinyathelo sezithathiwe ukuze lokho kwenzeke ngokwakha uhlelo olunobuhlakani lwesikhungo sokuphatha izindawo zokungcebeleka kanye nezokuya kuzo kanye nokubhekelela labo baphathi.
Ube esechaza ngoshintsho olusuka ku-Resort Boards kuya emikhandlwini Yokuqinisekisa Indawo Ekuyo kanye nokuqokwa Kwabaphathi Bezindawo, eqala nge-Falmouth kanye nokwabiwa kwezigidigidi zamaRandi ukuze kuhlinzekwe indawo ephephile nejabulisayo. Lokhu kuzohambisana nohlelo olukhulu lokufundisa umphakathi lokuqwashisa abahlali.
UNgqongqoshe uBartlett uphinde wamema abaphathi beFCCA ukuthi bahlole ukuqasha abantu abaningi baseJamaica embonini yezokuvakasha.
LOKHO ONGAKUTHATHE KULESI SIHLOKO:
- Navarra said, “the important thing to remember is that people have high expectations and it's all about delivering on those high expectations because if you got a big gap between that marquee value and what our guests are seeing at the end of the day that's when you get the disappointment and the reduced demand for what is the Jamaican product.
- Paige has branded Jamaica as “a jewel” and the ports of Ocho Rios, Falmouth and Montego Bay as among the “best in the world”, while commending initiatives being employed locally to make visitors happy with the experiences available to them on land.
- He then outlined the change from Resort Boards to Destination Assurance Councils and the appointment of Destination Managers, starting with Falmouth and the allocation of $1 billion to provide a safe and enjoyable environment.
