Ohulumeni abangamalungu we Inhlangano Yezokuvakasha YaseCaribbean (CTO) kanye nabaholi abavela ezinkampanini ezikhiqiza amabhizinisi esifundeni bahlangana Antigua and Barbuda ngolwesihlanu mhla zizi-4 kuMfumfu we-CTO Caribbean Tourism Sector Outlook Forum yokuqala.
Phakathi kwabaphathi abakhulu abazokhuluma ngezinhlelo zabo, izinhlelo kanye nemisebenzi yabo nguMike Pezzicola, inhloko yezohwebo ye-JetBlue Travel, eya e-JetBlue esuka ku-Google lapho achitha khona iminyaka emihlanu eyedlule akha umkhiqizo wokuthenga we-Google.
Ngaphambi kwenkundla, simbuzile ngezinkinga ezimbalwa, okuhlanganisa umkhiqizo wezokuvakasha wase-Caribbean nokuthi umkhakha wezokuvakasha wesifunda kufanele uyisebenzise kanjani kangcono ubuchwepheshe.
I-CTO: Yini eyenza i-JetBlue ibe yinkampani ehamba phambili e-Caribbean?
I-MP: Kuwo wonke umlando wethu weminyaka engu-19, i-Caribbean ibilokhu igxile kakhulu ku-JetBlue. I-JetBlue isebenzisa izindiza ezingaphezu kuka-1000 nsuku zonke nengxenye yesithathu yomzila wayo e-Caribbean. Futhi, siyaziqhenya ngokuba nelinye lamadolobha esigxile kuwo atholakala esifundeni eSan Juan. Silokhu sikhulisa izindawo esiya kuzo nezindiza e-Caribbean ngokuhamba kwesikhathi futhi sathuthukisa iminikelo yethu yesevisi ngokwengeza nokwandisa isevisi ye-Mint.
CTO: Uma usebenzisana namazwe angamalungu ukwethula izinsiza, yiziphi ezinye zezinto ozibhekayo?
I-MP: Amakhasimende ethu ahlala ayiwona kuqala. Singayikhulisa kanjani isevisi yethu ngendlela ezojabulisa amakhasimende ethu akhona futhi yethule i-JetBlue kumakhasimende ezimakethe ezintsha? Kanye namakhasimende ethu, vele sibheke njalo ukwakha ubudlelwano obuqinile namazwe angamalungu ukuze sinqume ukuthi singayethula kanjani isevisi ngendlela esimeme futhi elungele ukukhula kokubili kwe-JetBlue kanye nezwe eliyilungu.
I-CTO: Ingabe usebenzisana nezindawo zokumaketha? Uma kunjalo, kanjani?
MP: Ukumaketha izindawo zethu ezinhle kakhulu kuyingxenye engiyithandayo yomsebenzi wami. Uma uhlola amawebhusayithi e-JetBlue kanye ne-JetBlue Vacations, uzobona ukuthi silwela kanjani ukugcizelela hhayi kuphela okukhangayo okubalulekile kodwa nezici eziyingqayizivele namasiko ezindawo zase-Caribbean. Sisebenzisana nezindawo okuyiwa kuzo emizamweni yokuthengisa ngokubambisana yayo yomibili imikhankaso emikhulu (inyanga ende ngaphandle kwemizamo yokumaketha yasekhaya) kanye nemicimbi emincane (efana nokugqamisa imidlalo yesifunda yendawo noma imicimbi yamasiko).
I-CTO: Ngokusekelwe kokuhlangenwe nakho kwakho kwa-Google ukwakha umkhiqizo we-Google wokuhlunga, kanye nokuhlanganisa ulwazi lokusesha lwe-Google nokuthenga kwe-e-commerce okungenazihibe, abantu baseCaribbean kufanele babusebenzise kanjani ubuchwepheshe ukuze kube lula ukuhamba?
MP: Amakhasimende amaningi okungenani aqala ugqozi kanye nemfundo yokuhamba esebenzisa isithupha sawo (ukusesha, ukuskrola, nokuhlola ocingweni). Indawo oya kuyo akumele ibe khona kuphela kodwa 'uphile' ekubekweni kweselula kuwebhu yonkana, nezixhumanisi zezinketho ezilula nezisheshayo zokubhukha uma ikhasimende libonisa intshisekelo. Ungawathola kanjani amakhasimende ukuthi angagcini nje ngokuhlola nokufunda ocingweni lwawo, kodwa futhi ABHEKE ngokushesha?
CTO: Uthini umbono wakho ngomkhiqizo wezokuvakasha waseCaribbean njengoba unjalo njengamanje?
I-MP: Imakethe yaseCaribbean inikeza izinhlobo eziningi kangaka zezinketho ezihlukile kumakhasimende - okuyithuba kanye nenselelo. Sonke kufanele siqinisekise ukuthi amakhasimende acabangela i-Caribbean njengoba eqala ukuhlela uhambo lwawo kodwa ngesikhathi esifanayo siqinisekise ukuthi sisebenzisa ukunikezwa kwakho okuhlukahlukene.
I-CTO: Ngaphandle kokungena emininingwaneni eminingi, ngicela ufingqe lokho ohlose ukwabelana ngakho nohulumeni bethu abangamalungu esithangamini semibono ye-CTO?
MP: Ngibheke phambili ekunikezeni imininingwane ethile mayelana nokukhula kweJetBlue Travel kule minyaka embalwa ezayo.
Sicela uqaphele ukuthi i-CTO Caribbean Tourism Sector Outlook Forum ingeyamalungu kahulumeni kuphela, okuhlanganisa, kodwa akugcini nje, ongqongqoshe namakhomishana wezokuvakasha, abaqondisi bezokuvakasha, abaphathi abakhulu bezinhlangano zokuphatha izindawo okuyiwa kuzo, onobhala baphakade, abeluleki nochwepheshe kanye nezikhulu zobuchwepheshe.
