Eminyakeni engu-30 edlule, izivakashi ezivakashele I-ITB Berlin baye babhekana namazinga okushisa phakathi nosuku afinyelela ku-18 degrees kanye namazinga okushisa aphansi afinyelela ku--6 degrees Celsius. Ngo-2008 izithuthi zomphakathi zateleka futhi abakhangisi bamazwe ngamazwe babonakala behamba bengenalutho phakathi kweqhwa neqhwa enkabeni yedolobha, benethemba lokuthola itekisi elizobaletha enkundleni. Eminyakeni emibili ngaphambili, iqhwa elikhulu lathiya abaningi babo ukuba bafinyelele Isikhumulo sezindiza saseBerlin-Tegel okokuqala.
Noma kunjalo, zimbalwa izikhalo ezazwakala ngo-2023 mayelana nesimo sezulu esinengxube yeqhwa nemvula nomoya ngesikhathi sombukiso omkhulu, okufundisa abaningi isilulumagama esisha se-“graupel” yamakhekheba eqhwa ambozwe yiqhwa (ngokungafani neqhwa lamakhekheba eqhwa axubile. nemvula) ngenkathi silindile kulayini wamatekisi. Isizathu? Wonke umuntu ukujabulele ukuhlangana nozakwabo nabangane bakwamanye amazwe futhi ngemuva kwesikhathi eside sokulala ngenkani noma ngokokuqala ngqá mathupha ngemuva kwenqwaba yokuhlangana kwe-Zoom. I-Serendipity, ukuhlangana nabantu abathokozisayo ngenhlanhla, kusewumthombo onamandla wenjabulo futhi kwesinye isikhathi isishintshi segeyimu, okwenzeka kuphela lapho abantu bangempela behlangana endaweni yangempela.
Imihlangano enjalo empeleni yenziwa yaba lula ngo-2023 uma iqhathaniswa nemibukiso ye-ITB Berlin ngo-2019 nangaphambili ngokuba nendawo eningi etholakalayo. Ingxenye endala yenkundla ezungeze i-Funkturm isalungiswa futhi namanye amahholo abe namaphasishi abanzi namakhefi asendlini njll. abekwe ngendlela ekahle ukuvala izindawo ezingenalutho. Ababukisi abaningi bahambe namadokodo amancane noma abazange babonakale nhlobo, kuhlanganise neChina. Sebebonke ababukisi abangu-5,500 bafinyelele ingxenye kuphela yenani lika-2019, kanti isibalo sabavakashi abangochwepheshe sidlule ku-90,000, cishe ¾ wesibalo sango-2019.
Ngokokuqala ngqa, i-ITB Berlin yathatha izinsuku ezintathu kuphela futhi ayizange ivulwe ngezinsuku ezimbili ezengeziwe emphakathini jikelele, okungesinye sezizathu ezenze ababukisi basekhaya nabesifunda bangabambi iqhaza kulo nyaka. Izimo zivame ukungacwasi kangako ngaphandle kwamazwe e-GCC, abegqama njengezimpawu zokusaphaza.
I-China ayizange ibonakale nesitendi esikhulu sendabuko, kodwa esihlelwe ngesiphithiphithi e-Hall 26.
Ukuvulwa kwemingcele kufike sekwephuze kakhulu futhi ngabe ayikho i-visa etholakala ngokushesha ngokwanele. Izinkampani ezimbalwa ze-PR zimele izifundazwe ngendlela encane ngendlela encane, ngoba Hlanganani esifundazweni esisodwa umhleli wakho othobekile uyena kuphela umuntu owayebonakala phakathi nesikhathi sokushicilela, nomuntu ophethe esakaza izincwajana eziphrintiwe kusukela ngo-2019 okuhlanganisa nezikhangiso zokuvakasha kwaseJalimane. opharetha ngeshwa abangasekho.
Ukuvela kweShayina kuphela njengesihloko ku-ITB Berlin Convention kwenzeka ngendlela yephaneli yaseChina eyayihlelwe yi-WTCF World Tourism Cities Federation, eyayihlanganisa eduze ne-Old China Hand Ralf Ostendorf ye-VisitBerlin abameleli be-Fliggy, Kazakhstan Tourism kanye nokuthobeka kwakho. umhleli.
Kodwa-ke, ngokungafani nabahleli be-ITB Berlin Convention, izinhlangano ezinkulu zezokuvakasha zase-Europe i-ETC European Travel Commission kanye ne-ETOA European Tourism Association bagxile ezethulweni zabo nge-China phakathi nesithangami sabezindaba ngosuku olwandulela ukuqala kwe-ITB Berlin. Ngaphezu kwalokho, i-COTRI iyaziqhenya ukumemezela ukuthi isivumelwano sokubambisana sisayinwe phakathi kwe-ETC ne-COTRI ngesikhathi sombukiso.
I-ITB Berlin 2023 isiphelile futhi i-ITB Berlin 2024 cishe izophinde ibone amahholo abhukhwe ngokugcwele kanye nomhlangano we-ITB Berlin ohlelwe kangcono. Isitobhi esilandelayo: I-Guangzhou Meyi 19-21. I-GITF Guangzhou International Travel Fair izomela imakethe yaseShayina lokho uFitur kanye ne-ITB Berlin abakwenzele imakethe yaseYurophu: Ithuba lokuqala ngemva kweminyaka eminingana lokuhlangana futhi nabanikezeli bezokuvakasha baseShayina futhi bathole ulwazi lokuqala lwezinguquko eziningi umphakathi waseShayina esigabeni sangemuva kobhubhane. I-COTRI ayiyena kuphela umhleli weNkomfa ye-GITF yangomhla zingama-20 kuNhlaba, kodwa futhi inganikeza isaphulelo kubo bonke abafundi be-COTRI WEEKLY ngokubhukha idokodo embukisweni.
Amathikithi endiza kanye nezintengo zamahhotela zibuyele emazingeni ka-2019, akusadingeki ukuvalelwa ukuze ungene e-China, isivivinyo samanje esibi. I-GITF iyithuba elingcono kakhulu lokuphinda ungene engxoxweni nozakwethu baseShayina. Futhi - uma wenza okuthile okuhle ngegagasi elisha lezivakashi zaseShayina kakade, ungase ukwazi ukuqoqa e-GITF enye ye-CTW Chinese Tourist Welcome Awards, ezokwethulwa ngesikhathi se-GITF. Okuningi mayelana nemiklomelo ye-CTW, okuhlanganisa nendlela yokufaka isicelo, i-COTRI Weekly izokhuluma ngohlelo olulandelayo.
Ngenhlonipho yoMbhali uProf. uDkt. Wolfgang Georg Arlt
